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- PowerPoint Presentation -

PIE CHART

75% 40%
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11% 26%
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the printing and typesetting industry. the printing and typesetting industry.
Lorem Ipsum has been the industry's Lorem Ipsum has been the industry's
standard dummy text. standard dummy text.
SPNI
Launch Of New Channel-The Next Big Thing
Summary of Business Idea Existing landscape
As per the current
India is a land of rapid development and this is also
scenario our biggest
seen in the booming automotive industry, Adopting Travelogue
to the global automotive scene, India now has a competitions would be
hardly any
versatile community of automobile enthusiasts. popular shows
Discovery Turbo which
Now is the right time to make a mark in this only concentrates on the
untapped industry and start a channel which automobile industry along
focuses mainly on the automobile industry, with a few other reality
travelogue’s and Motorsports events. Automotive shows and the History
industry
As the passion is growing there is demand for a channel which covers
channel exclusively for automobiles to keep the numerous popular reality
enthusiasts with the latest events and innovations shows concerning the
that is happening around. So this can be great automobile industry.
opportunity to start off with the new channel and
capture the interested viewers. Motorsport Auto show on There are also a few news
CNBC, Top Gear
Events channels giving reviews
BBC Worlds, Cars
Moto GP, Formula1 and a few and expert opinions on
on Discovery etc.
other famous events
newly launched and
existing vehicles in the
market.
INSIGHT BEHIND THE IDEA
MOTOR SPORTS AUTOMOBILE SHOWS TRAVELOGOUE
National as well as local Automobile review shows Many travel videos by
events of India and and company coverage individual riders also exists
different countries like which are only restricted to
Isle of Men TT which is YouTube channels or individual
only being aired on UK blogs. On the same lines there
channels but have a lot of are also rides covered by
viewers even in India. different websites and startups

ENCOURAGEMENT MONEY CHURNER BRAND BUILDING


It will also help the It will generate money for The growing passion for travel among
budding talent get the SPNI from the the people provides a huge viewership
sponsorships due to companies being which will ultimately help them tap
coverage of the events featured and advertised new target audience

IMPACT THE IDEA WILL HAVE FOR SPNI


Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took
a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Challenges
Coordination among different lndividual videographers and
bloggers will be a difficult task
Solution:-Prepare a strategy with strict guidelines and set
Coordination targets

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typesetting industry. Lorem Ipsum has been the industry's
standard dummy text ever since the 1500s.

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03 typesetting industry. Lorem Ipsum has been the industry's


standard dummy text ever since the 1500s.
WORLD MAP

LOREM IPSUM
57% Lorem Ipsum is simply dummy text of the printing and
typesetting industry.

LOREM IPSUM
25% Lorem Ipsum is simply dummy text of the printing and
typesetting industry.

LOREM IPSUM
14% Lorem Ipsum is simply dummy text of the printing and
typesetting industry.

TARGET AUDIENCE TARGET AUDIENCE TARGET AUDIENCE


AREA 1 AREA 2 AREA 3
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of the printing and typesetting of the printing and typesetting of the printing and typesetting
industry. Lorem Ipsum has been the industry. Lorem Ipsum has been the industry. Lorem Ipsum has been the
industry's standard dummy text ever industry's standard dummy text ever industry's standard dummy text ever
since the 1500s since the 1500s since the 1500s

03
SOCIAL MEDIA ANALYSIS
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been
the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of
type and scrambled it to make a type specimen book.

Mr./Mrs. John Doe


Lorem Ipsum is simply dummy text of the
printing and typesetting industry. Lorem
Ipsum has been the industry's standard
dummy text ever since the 1500s.
CIRCLE DIAGRAM

LOREM
IPSUM

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dummy text. dummy text. dummy text. dummy text. dummy text. dummy text.
ORGANIZATIONAL CHART

PRESIDENT
MEMBER NAME

GENERAL MANAGER GENERAL MANAGER GENERAL MANAGER


MEMBER NAME MEMBER NAME MEMBER NAME

MANAGER MANAGER MANAGER MANAGER MANAGER MANAGER


MEMBER NAME MEMBER NAME MEMBER NAME MEMBER NAME MEMBER NAME MEMBER NAME
GANTT CHART
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an
unknown printer took a galley of type and scrambled it to make a type specimen book.

Sprint 12 Sprint 13 Sprint 14 Sprint 15 Sprint 16 Sprint 17 Sprint 18 Sprint 19 Sprint 20


Jan 01 Jan 15 Jan 29 Feb 12 Feb 26 Mar 11 Mar 25 Apr 08 Apr 22
New Milestone Release
FEATURES
Feb 24, 2016 Apr 20, 2016

New Milestone
OPERATIONS
Mar 23, 2016

UX

Priority : High Medium Low


COMPARISON
MALE FEMALE

50% 72%

LOREM IPSUM LOREM IPSUM


Lorem Ipsum is simply dummy text of the Lorem Ipsum is simply dummy text of the
printing and typesetting industry. Lorem printing and typesetting industry. Lorem
Ipsum has been the industry's standard Ipsum has been the industry's standard
dummy text ever since the 1500s. dummy text ever since the 1500s.
FUNNEL DIAGRAM

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printing and printing and printing and printing and
typesetting industry. typesetting industry. typesetting industry. typesetting industry. GOAL
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been the industry's been the industry's been the industry's been the industry's
standard dummy text standard dummy text standard dummy text standard dummy text
ever since the 1500s. ever since the 1500s. ever since the 1500s. ever since the 1500s.
LINE AND BAR CHART

LOREM IPSUM 22%


Lorem Ipsum is simply dummy text
of the printing and typesetting
industry.

LOREM IPSUM 58% LOREM IPSUM

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text of the printing and of the printing and typesetting
typesetting industry. industry.
LOREM IPSUM 28%
Lorem Ipsum is simply dummy text
of the printing and typesetting
industry.

UP 20%
2015 LOREM IPSUM
$2.31 M 50%
Lorem Ipsum is simply dummy text of the printing and 2016 LOREM IPSUM
typesetting industry. Lorem Ipsum has been the industry's 70%
standard dummy text ever since the 1500s. 2017 LOREM IPSUM
BUTTERFLY EFFECT DIAGRAM

1 3
LOREM IPSUM LOREM IPSUM
Lorem Ipsum is simply dummy text of the printing and Lorem Ipsum is simply dummy text of the printing
typesetting industry. Lorem Ipsum has been the and typesetting industry. Lorem Ipsum has been the
industry's standard dummy text ever since the 1500s. industry's standard dummy text ever since the 1500s.

LOREM IPSUM
Lorem Ipsum is simply dummy text of
the printing.

LOREM IPSUM LOREM IPSUM


Lorem Ipsum is simply dummy text of the printing and Lorem Ipsum is simply dummy text of the printing
typesetting industry. Lorem Ipsum has been the and typesetting industry. Lorem Ipsum has been the
industry's standard dummy text ever since the 1500s. industry's standard dummy text ever since the 1500s.

2 4
New Brand Penetration 3
BUSINESS PLAN 2017
New Brand Penetration 2
• Regular Promotion Of Absorb
• Brand Sale Campaign With
Product In Close Position Slots
Specific Home Page Slots &
With Top Selling Brands
Banners For Absorb
• Targetted Campaigns HVS & SFM Day 0- • Radio Ads Along With
Aug 14 D C Campaign

Controls & Diwali


• Proper Order Return Tracking New Brand Penetration 1
With Weekly Reports
• Customer Query Resolution • Launch Absorb With
Business Plan
Within Promised TAT Absorb
Independence Day Sale
• Daily Homepage Slots For E 2017 B • Blog Ads & Management
Topselling Brands (Majorly Interviews Around
Absorb Product) During Absorb
Diwali Sale
70%
Set Up For 2018 Brand Structure Defination

• Monthly Brand Evaluation • Product Sourcing & Catalog


• Product Sourcing & Catalog Quality Improvement
F A • Team Allotment In Each
Quality Improvement To
Involve Leaf Categories 80% Dept. For Specific Efforts On
Contributing 50% Of Order Absorb
Share In Lifestyle
CHALLENGES
• Evaluation Of Each Category
Contibution In Absorb • Large Scale TVC Of Top Selling
• Brand Restructing If Required Brands Highlighting Absorb
After Evaluation Day 0- Products
• Dedicated Workforce Around Aug 14 D
Absorb For DIWALI DHAMAKA C
SALE

Business Plan
Absorb
2018

70%
• Incase Of Positive Impact On NPS ,
Contact Manufacturers For • End Of Season Sale &
Customized Products Lifestyle Campaigns With
F A Absorb In ForeFront
• Incase Of Negative/No Impact In
Absorb,Revaluate And Separate 80% • Applying Contols On
Non Performing Categories Into Complete Selection Of
Other Brand If Required Absorb
SWOT ANALYSIS

STRENGHTS WEAKNESSES
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printing and typesetting industry. Lorem Ipsum printing and typesetting industry. Lorem
has been the industry's standard dummy text Ipsum has been the industry's standard
ever since the 1500s. dummy text ever since the 1500s.

OPPORTUNITIES THREATS
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printing and typesetting industry. Lorem Ipsum printing and typesetting industry. Lorem Ipsum
has been the industry's standard dummy text has been the industry's standard dummy text
ever since the 1500s. ever since the 1500s.
BAR CHART

LOREM IPSUM

LOREM IPSUM

LOREM IPSUM

LOREM IPSUM

LOREM IPSUM

LOREM IPSUM

LOREM IPSUM

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took
a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
TARGET MARKET

75%
Lorem Ipsum is simply dummy text of the
printing and typesetting industry. Lorem
50%
Lorem Ipsum is simply dummy text of the
Ipsum has been the industry's standard
printing and typesetting industry. Lorem
dummy text ever since the 1500s, when an
Ipsum has been the industry's standard
unknown printer took a galley of type and
dummy text ever since the 1500s, when an
scrambled it to make a type specimen book.
unknown printer took a galley of type and
scrambled it to make a type specimen book.

63%
Lorem Ipsum is simply dummy text of the
printing and typesetting industry. Lorem
Ipsum has been the industry's standard
dummy text ever since the 1500s, when an
unknown printer took a galley of type and
scrambled it to make a type specimen book.
PROCESS GEAR
STEP 1 STEP 3 STEP 5
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text of the printing and text of the printing and text of the printing and
typesetting industry. typesetting industry. typesetting industry.

STEP 2 STEP 4
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text of the printing and text of the printing and
typesetting industry. typesetting industry.
BUSINESS PLAN 2017

LOREM IPSUM
Lorem Ipsum is simply dummy text of the printing and
typesetting industry. Lorem Ipsum has been the industry's

LOREM IPSUM
Lorem Ipsum is simply dummy text of the printing and
typesetting industry. Lorem Ipsum has been the industry's

Aug – Oct (Brand Penetration)


Absorb launch with Independence day sale

Day 0 – Aug 14 (Brand Structure Defination)


Product Sourcing
Product catalog improvement of Absorb brand
Small team segregation in each Dept for concentrating efforts on Absorb

LOREM Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text
ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived

IPSUM not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
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