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MOUNTANIUM PERFUMES

CONTACT US

HEAD OFFICE : MOUNTANIUM BLOCK,


19,MISSION STREET,
K.K.NAGAR, CHENNAI- 78.
WEBSITE: www.horlicsmountanium.in
CONTACT NO: 044- 44457789a 44457790a 9952922803, 9962095369

SALES PERSONS NO :9940614084, 9841497630, 9884509873, 9994971717


EXECUTIVE SUMMARY

³INNOVATION MAKES EVERY BUSINESS MAN TO EARN PROFIT,


INVENTION MAKES EVERY BUSINESS MAN TO ACHIEVE GOALS´

Those thoughts made us to launch our Product with the help of


Market Research. Competing the market is not the easier task but the hard
work, drive, dedication, and the confidence will enable us to achieve the
goals.

³CUSTOMER IS NOT THE KING OF BUSINESS,


CUSTOMER IS µTHE GOD OF INNOVATION,
CUSTOMER PAVES WAY FOR NEW INVENTORS´

Our innovation of the product started with above logic,-


³SATISFYING CUSTOMER´ is the success to every business man. Our
innovation should satisfy customer that was the fact which is the secret of
Evolution of ³MOUNTANIUM PERFUMES´. The below line is the idea of
satisfying the customer

³ IF SOMEONE GIVES CHANCE TO CHOOSE YOUR FLAVORS´


ABOUT THE ORGANISATION
STATEMENT OF PURPOSE

VISION:

Thought of people should be fulfilled with blossom of flavors of their


own choice which says only ³Mountanium Perfumes´

MISSION:

] Virtual store leader on the sale of perfumes


] Increasing Multi Level Marketing
] Creating a brand image & awareness to the people about Mountanium
Perfumes
] Increasing sales person
] Innovating more flavors which is unique

LOGO:
ORGANISATION STRUCTURE

TOP LEVEL
MANAGEMENT

HUMAN
SALES MARKETING PRODUCTION FINANCE
RESOURCE
MANAGER MANAGER MANAGER MANAGER
MANAGER

MANAGEMENT,
VIRTUAL MULTI LEVEL
SALES FINANCIAL, WELFARE &
SALES MARKETING EMPLOYEES
PERSONS COST DEVELOPMENT
TEAM TEAM
ACCOUNTING
BUSINESS FRAMEWORK

SKILL

SYSTEMATIC
STYLE
UNIQUENESS

FRAMEWORK

STRUCTURE STAFF

STRATEGY
BUSINESS CONCEPT ADOPTED

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SWOT ANALYSIS
OF A BUSINESS

STRENGTH

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OPPORTUNITIES

EXPANSION OF MARKET

MARKET LEADER

INNOVATION OF MORE
FLAVORS
FINANCIAL PLAN
FINANCIAL PLAN ADOPTED

IN CONCERN POINT OF VIEW


IN PROPRITOR POINT OF VIEW
FINANCIAL PLANNING PROCESS
STARTUP AND OPERATING BUDGET

SOURCES OF FUND
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TOTAL 10,00,000

APPLICATION OF FUND
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TOTAL 10,00,000
MARKET PLAN
TARGET MARKET ANALYSIS

CONSUMER

   



 
UNIQUENESS FROM
COMPETITORS ANALYSIS

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MARKETING MIX

 
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PRODUCT
PRODUCT HISTORY

Our product have a history on launching of innovative ideas.


³HUMAN WANTS ARE UNLIMITED´
This is the truth of our product history. At the time of
product research our product had a front path on new
innovativeness on launching the perfume where the people
can choose their own flavors which they prefer. When
something is offered on selecting the own fragrance people
turn on their wishes of selection in great smile and
happiness.
³HAPPINESS AND SMILE ON CHOOSING OWN FLAVORS´
PRODUCT DESCRIPTION

MOUNTANIUM
PERFUMES

MEN
WOMEN
BECHAM
ELBRUS
ABOUT
³MOUNTANIUM PERFUMES´

³GIFT OF NATURE- MOUNTAINS´


Our Mountanium Perfume is also a gift of nature .Naturally
the perfumes are made with no chemicals and with alcohol
free. The composition added does not harm any of the
people and it has following salient features.
] Harmless skin
] 24 hours stink safe protection
] Clinically acceptable
] Variety of flavors
ABOUT BECHAM

BECHAM has been designed to earn ³AN UNFAIR


ADVANTAGE´ over the product. Men expect the strong in their
perfume which is concentrated at ³MOUNTANIUM
PERFUMES´. The flavors for men are also offered accordingly
to satisfy their need.
BECHAM have salient features of 24 hours protection and dry
shield cover protection with chemicals and alcohol free.
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FLAVORS ] ?  
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OFFERED ] 
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FOR MEN ] ?   
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ABOUT ELBRUS

³A DAY IN THE SUN´ can be enjoyed only with ³MOUNTANIUM


PERFUMES´- ³ELBRUS´. Freshness, Happiness, Fragrance,
Blossoms, Pleasants and Protective will be a assured gift for our
³ELBRUS´ buyer.
 
  
  

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SERVICE DESCRIPTION

 
 

SKIN 
FREE  
TEST   
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PRICE
PRICING FIXATION

PROFIT

MANUFACTURER RETAILER

VALUE
CHAIN

PRICE FIXATION
PRICING MARKET
PRICING COMPETITIVE
LANDSCAPE

³MOUNTANIUMS´- PRICING LANDSCAPE


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TARGETED
LANDSCAPE

HIGH QUALITY
WITH NEW ENTRY MARKET
REASONABLE
PRICE
PRICE OF
MOUNTANIUM PERFUMES

PRICE IS LESS AND


RANGES FROM RS.250 TO
RS.1050 ONLY

CHOOSE WITH HAPPISNESS


AND SAY IT COSTS FROM
RS.150 TO RS.1950
PLACE
PLACE

MOUNTANIUM ORGANISATION
PERFUMES

MULTI WIDTH
MARKETING

MULTI LEVEL
MARKETING

VIRTUAL STORE
VIRTUAL STORE
PROMOTION
PROMOTIONAL STRATEGY


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PUBLIC RELATIONS

RELATION SHOULD BE
MAINTAINED WITH ALL
TO ACHIEVE THE GOAL
SALES PROMOTION

   

       
   
   
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THROUGH SMS ALERT


DIRECT SELLING 






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YES !






 
   
        
ADVERTISING

MOUNTANIUM PERFUMES

³ SMILE AND SAY µ I HAVE CHANCE TO CHOOSE*



   

   
 
   
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