Documente Academic
Documente Profesional
Documente Cultură
Tag Line
Website
Official Address
The Foundation Team
Partner 01 Partner 02 Partner 03 Partner 04
Digital Advertisements
10% of the overall budget will be spent on the advertisement of properties (approx. $ 18 Bn) Of
that 34% will be spent on the digital marketing (approx. $ 6.12 Bn)
(*Source : Info Edge Annual report)
Listing
Banner ×
Augmented Reality × × × × × ×
CRM × × * × ×
Property
Visualization × ** *× *×
Online Booking × *× × × ×
Document
Preservation × × × × × ×
* Need validation **Basic
Current Issue
Property Buyer
o Information overloaded, multiple sources.
o Inability to visualize the actual property before site visit
o Long cycle for identifying, selecting and finalizing the
right property
o Overall time consuming process.
Promoters
o Deal with multiple agencies for 3D , Listings & CRM.
o News paper advertisement costly and mostly ineffective
(due to lots of ads in cramped space)
o Ineffective marketing tools for the sales team at site
office
o Costlier to handle in-house digital marketing team
Single solution to bridge the gap
Product
Solution Highlights
Business Model
Key Partners Key Activities Value Proposition Customer Customer Segment
Relationships
o Real estate developers o Product development & o For sellers, to list the o Property Sellers
o Property hunters management property under various o Personal assistance o Property buyers
o Brokers o Support segments. e.g. o Promotional offers o Banks (P)*
o Architects PropView, Prop360, Ads o Interior Designers (P)*
o News paper augmentation etc.
o Property Portals Key Resources o For buyers, to access Channels
each and every detail
o Skilled employees along with current
o Website
o Technology availability.
o Mobile app
o Also to visualize the
o PropView API
property at their
fingertips.
(P)* : Predicted
Current Traction
Financial Overview
21% Advertisment
Capex