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INTAGE luggage is dedicated to meeting the needs of frequent travelers. It strives to be the best in the industry and is developing smart luggage to make travel hassle-free. Its mission is to be the leading producer of luggage that meets the changing needs of travelers, and its vision includes becoming a leader in smart travel appliances beyond just suitcases.
INTAGE luggage is dedicated to meeting the needs of frequent travelers. It strives to be the best in the industry and is developing smart luggage to make travel hassle-free. Its mission is to be the leading producer of luggage that meets the changing needs of travelers, and its vision includes becoming a leader in smart travel appliances beyond just suitcases.
INTAGE luggage is dedicated to meeting the needs of frequent travelers. It strives to be the best in the industry and is developing smart luggage to make travel hassle-free. Its mission is to be the leading producer of luggage that meets the changing needs of travelers, and its vision includes becoming a leader in smart travel appliances beyond just suitcases.
INTAGE luggage remains dedicated to its mission of
meeting the ever-changing needs of frequent
travellers. INTAGE luggage continues to strive at being the best in the industry. INTAGE luggage is developing its popular smart luggage for making your travel hassle free. Our team has been compiled because of their uncompromising drive of providing superior luggage products with the quality and strength that characterizes every aspect of INTAGE Luggage Our Mission : To be the leading producer and marketer for the ever-changing needs of the travelling consumer.
Our Vision: To be a leading company in smart
travelling appliances apart from suitcases. Technical Specs: Brand : REBUs Model : KRB4LYF Year : 2018 Weight : 3kgs Product Dimension : 22.9 x 35.6 x 55.9 cm Material : Polycarbonate Display : Lcd display Display size : 3 inches Battery Cell Composition :Lithium Ion( Removable) Features: 1. Location Tracking . 2. USB Charger & Battery. 3. Remote Lock. 4. Digital Scale. 5. Laptop Compartment. 6. Timeless Check-in. 7. Speaker (Still working on it) Tourists. Techies. Frequent Travellers. Anyone who requires high security storage while travelling. INTAGE uses a marketing mix that stands out in the baggage industry. INTAGE maintains significant control in all components of its marketing mix. Such level of control maximizes the company’s effectiveness in reaching its target customers and optimizing profits. INTAGE continues to use its marketing mix to support market penetration and potential expansion in overseas locations in the near future • INTAGE will be offering lightweight and durable bags and suitcases for all weather climate. • We will provide different sizes, colors and more stylish bags.
• It will also symbolize a style statement selected for self-esteem, self
expression and reflection of personality. •REBUS will also offer life-time warranty on all the bags. •Our bags will have lights in front of the rollers in case of dark parking and back flashing red lights for safety purposes. • The material will be water and explosive resistant and wrinkle free. We will also include safe compartment with digital lock for value papers and jewelry. • REBUS would be available on WWW.INTAGE.COM • Online retailers such as flipkart , amazon , myntra.
•We will provide samples to travel agencies so that our target
market can see the offer and contact for us purchase. •We will also use marketing intermediaries such as retailers and wholesales to make our products easily available for other customers. •Once we begin making profit with our local business, we will expand internationally. We will distribute our bags to international market using proper channels. •Since we have so many competitors , our promotional strategies has to be very effective and measurable for the company. • Even though messages will come from different sources such as word of mouth, TV, radio newspapers, billboards, direct mail, we will be using integrated marketing communications to coordinate all promotional activities for our consumers. • We will also use direct marketing to promote our product and to achieve our goals, we will use cash incentives for retailers to stock and promote our product to the consumers. •To test our promotional strategy, we will use direct sales results test and indirect evaluation to measure the effectiveness of our promotion strategy. • This will help us to improve our weakness and be more productive for our customers. •INTAGE will offer very reasonable and affordable price for the travel luggage. We will have a comparison of pricing with other competitors so that we don’t offer too high or too low and go out of business. •This can be achieved by proper implementation of the marketing mix for our goods and services. In order to attract customers and introduce our product, we will start with low pricing and special offers. • We will be giving incentives and a free cosmetic case which will include mirror, spill-resistant interior and compartment to hold cosmetics for all the first 100 purchases. •INTAGE aims to price its product between INR 20000- 30000. INTAGE : - “ Travel the world hassle free”.
Product Meaning: REBUS in Latin means luggage. THANK YOU
Successful Practice of Total Quality Management Involves Both Technical and People Aspects That Cover The Entire Organization and Extend To Relationships With Suppliers and Customers