Xoxoday is a SaaS commerce

company that helps build an

engaged and happy workforce.
Product Portfolio

Xoxoday for Employees

Helps HRs and CXOs build engaged and happy employees

Xoxoday for Channel Partners

Helps channel managers create an engaged distributor and retail partner network

Xoxoday for Rewards

Helps organizations implement rewards and recognition programs at scale
Xoxoday for
Employees
Key Pain Points of HRs and CXOs

Employee Turnover
“Employee turnover costs US companies $160 billion a year”

Attrition
“It takes an average of 52 days to fill an open position”

Productivity
“Only 34% of U.S. workers are engaged”
Our Approach Xoxoday for Employees

Holistic view
Reinforces right behaviours
Align Empower Motivate
Rewards positive actions
Initiatives connect back to key HR
Builds high performance culture
metrics

Insightful and Actionable Analytics

 Opportunity

Build a happy workforce for

organisations with 200-6,000 employees

“Global addressable employee engagement market is at $74.3 billion with CAGR of 12 to 15%”
Key Features

Align Empower Motivate

Objectives & Key Results Pulse Surveys Leaderboards
Continuous Performance Feedbacks Nomination Workflows
Budgeting Badges
Rewards Automation
Storefront
Gamification
Collaborate
Feeds & Announcements
Quiz
Groups & Community
Knowledge Management

Scalable Technology

Data Security, Third Party Integrations, Web and Mobile, Multi Lingual, Multi Currency, Polycloud, SSO
Impact Areas

Attrition Productivity Employee NPS Absenteeism

Clients

The Xoxoday portal comes with a simple UI which is appropriate to infy needs. The rewards options are quite comprehensive.
This significantly enhances our employee experience. Moreover, the analytics report from portal helps us keep a tab on our
employee’s involvement level in the initiatives. Wish the Xoxoday team all the luck in future endeavours.
Neha Kothari (HR Lead, Infosys)
Xoxoday for
Channel Partners
Key Pain Points of Channel Partners

Increase Revenue
“Non-cash channel programs can increase total revenues by 32%, and increase market share
by 30%”

Motivation
“Around 70-80% of Revenue is driven by indirect channels”

Operational Challenges
“It takes around 60 to 120 days to execute a Channel Promotion Program”
Our Approach Xoxoday for Channel Partners

Holistic view
Reinforces right behaviours
Align Empower Motivate
Rewards positive actions
Initiatives connect back to key Channel
Builds high performance culture
metrics
Improves Channel Visibility & Transparency
Insightful and Actionable Analytics
 Opportunity

Build happy channel partners for

organisations

“Global addressable Channel software market is US $45 Bn with companies spending ~6-8% of
Revenues on Channel Promotions”
Key Features

Align Empower Motivate

Gamified Milestones Pulse Surveys Instant Rewards
Targets and Campaigns Feedbacks Leaderboards
Budgeting Badges
Gamification
Collaborate
Visibility
Announcements
Brand Connect
Real-time Offers
Groups & Community
Knowledge Management

Scalable Technology

Data Security, Third Party Integrations, Web and Mobile, Multi Lingual, Multi Currency, Polycloud, SSO
Impact Areas

Brand Image Retention Improved Sales Channel NPS

Clients

Before Xoxoday, our engagement program was dispersed and regional. They helped us unify our engagement program.
Their exceptional technology support is one of their greatest advantages. Xoxoday has made our implementation much
more streamlined and defined. We have statistically observed that the delivery executives who are engaged through
Xoxoday have significantly better shift completion, attendance and delivery time.
Swati Negi (Operations Manager, Swiggy)
Xoxoday for
Rewards
Key Pain Points of Customers

Choice
“~50% of users are not motivated by the rewards due to limited options”

Analytics
“Lack of effective and direct analytics does not provide program ROI”

Managing at scale
“Managing multiple campaigns, for multiple geographies and for multiple use cases is
resource intensive exercise”
Our Approach Xoxoday for Rewards

Holistic solution Instant gratification

Earn Burn Analytics
Handles multiple use cases at scale
Initiatives connect back to key
Global catalogue
business metrics

DIY technology solution

 Opportunity

Simplifying rewards, recognition &

incentives programs at scale

“Market is Expected to Hit US$ 750 Billion, growing at a CAGR of 15% between 2018 and 2025”
Key Features

Our Offering Supplier Management System

Manage bookings, content, inventory, pricing,
Xoxoday Gift Cards scheduling and reports
Brand Gift Cards
Growing network of 10,000+ merchants
Experiences & Activities
Robust technology platform
Perks & Benefits

Global Catalogue

5000+ Experiences

1000+ Gift Cards

10,000+ Perks
Key Use Cases

Customer Enterprise Gifting, Referral and Point Burn

Loyalty Festivals & Occasions Promotions Programs

Clients

Prior to Xoxoday, our Rewards and Recognition programs were weak, sparse and not digitised. Xoxoday made our
programs decentralised and transparent. Within a year of Xoxoday implementation we gained 10 points on our
GPTW scores.

Ajay Sreedhara (HR Head, Cleartrip)

 POC

Channel Partners
HR
Vendors CXO
Xoxoday
Marketing
Experiences Ecosystem
Gift Vouchers
Perks

Users

Channel Partners
Employees
Customers
 Revenue Model

Revenue

Vendors Clients

Commission Subscription
Blended 10% on Giftcards,
Per User
Experiences and Perks

Affiliate Advertising
Our Team Our Mentors
Team Size: 140
Naveen Kshatriya
Sumit Khandelwal Manoj Agarwal
Chief Executive Officer Chief Product & Operating Officer
Team Size: 35
PK Gopalakrishnan

Abhishek Kumar Abhimanyu Choudhary

Chief Technology Officer Chief Business Officer (India & Rohit Mallik
Team Size: 65 Mature Markets

Vijaya Kumar Ivaturi

Kushal Agrawal Mahendra Rathod
Chief of International Expansion Chief Customer Officer
Team Size: 15 Mukul Dhyani

Leadership Team

Anindo Bandyopadhyay Regan Rodricks Mayank Singh Jayadev Ramdas

VP - Technology VP - Design VP - Product AVP - Digital Marketing
 Building happiness since

July 2012

Awards

Deloitte’s Oracle Global

Hay Group Next Big People Matters CNBC India
Technology Accelerator
100 Companies Tech HR Award Young Turks SME Awards
Fast 50 Program
Our Location
Other Locations

Headquarters Australia

Bangalore, India Germany

Philippines

Singapore

UAE

UK

USA
 Thank You

Manoj Agarwal Sumit Khandelwal

manoj@xoxoday.com sumit@xoxoday.com
+91 9686575878 +91 9972097097
Appendix
Workforce SaaS Platform

Global addressable employee engagement market is at $74.3 billion with CAGR of 12 to 15%.
Companies spend at least 1% revenue on employee engagement.

Only 13% of employees consider themselves fully engaged at work.

Employers lose between $450 and $550 billion a year due to disengaged workers.

Cost of attrition is 16% of annual salary for low paying jobs to 213% for executives.
Workforce SaaS Platform

Align Collaborate Empower Motivate

SuccessFactors FB@Work Culture Amp BIW, OC Tanner

7Geese DingTalk Glint Globoforce, Maritz

Microsoft Teams OfficeVibe Reward Gateway

Workstride
Achievers
Terryberry

Bonusly empowers more than 1000 teams around the world to

recognize and reward – achieved in 3 years
Workplace by Facebook is used by 30,000 organizations – launched in
2016
OC Tanner – 13.6mn users, 26 out of Top 100 Fortune Companies
Achievers – 4mn users – Acquired by BlackHawk in 2016
Terryberry serves 25,000+ clients worldwide, from small family
businesses to Fortune 500 companies.
The HR Ecosystem
– Where are we
placed?
 The Channel Ecosystem – Where are we placed?
Xoxoday

Total CIPM Market –

US$ 200 Mn

BI WORLDWIDE
acquires Bunchball,
strengthening its next
generation gamification
technology
- April 2018
Global Gift Cards Market 2018-2026: Market is Expected to Hit US$ 750 Billion,
growing at a CAGR of 15% between 2018 and 2025.

Stores Perks

Xexec Ackroo Advantage Club

Madison Cashstar Perkbox

Rybbn Swych PerksWW

Tango QwikCilver Perkbox

Raise Vouchergram

GRS Ifeelgoods
Xoxoday SWOT
Strengths
B2B Sales learning - 1200+ customers with more than 100 having
global presence & 100+ channel businesses
Scalable product and technology
Stable Team & Supportive Investors
Profitable Unit Economics and highly capital efficient
Negative Working Capital Business
Strong focus on cash preservation – Business Fundamentals
Opportunities
HRMS as extension for Workforce Products
International expansion – Huge untapped markets
Scaling product for blue collar and channel
B2C for Stores
Weaknesses
Breakthrough Innovation in product features
Customer Satisfaction – Good to WOW
Stores Margin is low
Go to market due to resource bandwidth
Threats
FB@Work, SAP SF as large players
Regulatory issues in Stores currency business
Lower entry barriers in any technology product business