- Refers to your

method or process of
selecting respondents
or people to answer
questions meant to
yield data for a
research study.
SAMPLING
SELECTION OF PARTICIPANTS
 - The chosen ones
constitute the SAMPLE
through which you will
derive facts and evidence
to support the claims or
conclusions propounded
by your research problem.
SAMPLING
SELECTION OF PARTICIPANTS
 - The bigger group from where
you choose the sample is
called POPULATION, and
SAMPLING FRAME is the term
used to mean the list of the
members of such population
from where you will get the
sample.

SAMPLING
SELECTION OF PARTICIPANTS
 - It can be traced back to the
early political activities of the
Americans in 1920 when the
Literary Digest did a
pioneering survey about the
American citizen’s favorite
among the 1920 presidential
candidates.

HISTORY
WHEN DOES IT STARTED?
 - This was the very first survey
that served as the impetus for the
discovery by academic
researchers of other sampling
strategies that they categorized
into two classes: probability
sampling or unbiased sampling
and non-probability sampling.

HISTORY
WHEN DOES IT STARTED?
 - Involves all members listed in
the sampling frame representing
a certain population focused on
by your study.
- An equal chance of participation
in the sampling or selection
process is given to every
member listed in the sampling
frame.
PROBABILITY SAMPLING
ITS DEFINITION AND CONCEPTS
 - By means of this unbiased
sampling, you are able to obtain
a sample that is capable of
representing the population
under study or of showing
strong similarities in
characteristics with the
members of the population.

PROBABILITY SAMPLING
ITS DEFINITION AND CONCEPTS
 - Involves all members listed in
the sampling frame representing
a certain population focused on
by your study.
- An equal chance of participation
in the sampling or selection
process is given to every
member listed in the sampling
frame.
PROBABILITY SAMPLING
ITS DEFINITION AND CONCEPTS