WHAT IS THE IMPORTANCE OF

TOURISM

KRISNLE YALE E. TOLENTINO, CGSP

Objective

• To know what is travel and tourism.

• To know the different components of travel
and tourism industry.
• To analyse what is the difference between
a Attraction and a destination.
• To learn the importance of tourism
TRAVEL

• Is the movement of people or objects

(such as airplanes, boats, trains and other
conveyances) between relative distant
geographical locations.
TOURISM

Tourism is the activities of people traveling to

and staying in places outside their usual
environment for leisure, business or other
purposes for not more than one consecutive
year.
COMPONENTS OF TOURISM INDUSTRY
What is the difference between
Attraction and Destination
Tourism industry is important for the benefits
it brings and due to its role as a commercial
activity that creates demand and growth for
many more industries. Tourism not only
contributes towards more economic activities
but also generates more employment, revenues
and play a significant role in development.
5 IMPORTANCE OF TOURISM
Video
Importance of tourism
 TOURISM CREATES DEMAND

- Tourism is one such industry or sector

that creates demand first. This is due to
it being an individual and commercial
activity. Tourism as an activity is what
creates the demand. The whole activity
of tourism is basically a 3 step process
of needs and demands, which we have
listed below.
3 step process of needs and
demands

1A. Tourist attractions & travelling

1B. Local tourism and stay
1C. Ancillary activities
TOURISM INDUSTRY SPREADS &
MEETS DEMAND

Tourism as an industry fulfills the need and demand

created by the tourism as an activity. Now, tourism,
as mentioned in its definition, is not an industry as
such rather a group of industries. This creates the
value or supply chain of tourism industry.
TOURISM BRINGS
DEVELOPMENT
In order to consistently attract new
tourists, to establish a strong inbound
tourism market and to sustain tourism
growth a country needs to do lot of
things. Tourism growth means
development.
TOURIST BRINGS GLOBAL
STANDARDS
The other important observation about
the travel and tourism sector which we
want to highlight is that the tourists, who
are the consumers of this sector, are
global and act accordingly when it
comes to perception and consumption
of tourism and related services as a
whole.
Video
No words
TOURISM NATURE INDUCES
MORE CONSUMPTION
We stated in the first point that tourism
creates demand, i.e. adding number of
consumers. Now how much they
consume and whether they do or not is
entirely different. But tourism, due to its
very nature, encourages consumption of
services and products due to two
reasons.
First Reason

Tourism as a term comprises of set of

activities involving use of services and
products. This we discuss in out next
point on value chain of tourism industry.
Second Reason

Tourism, to much extent, means

enjoyment, exploring and experience a
place to its full extent, and also to kind
of experimenting and doing new things.
Thank you 😊!