combines traveling and local living through

homestay

Incubated by
 PROBLEM

Indonesia’s Homestay is affordable and unique.

The trends of local based accommodation is also increasing.
But…

QUALITY No standard hospitality and price

EXPERIENCE No guarantee on local experience

TRUST
CRISIS
SOLUTION

LOKAPOIN MORE FOR LESS

homestay booking platform for group travelers
who are looking for not only affordable but also
trusted accommodation with local experience
 SOLUTION

EXPERIENCE LOCAL STAYS

ü Discover the local experience included in your stay

ü Meet only verified and trained host
ü Provide you an all-purpose accommodation
 SOLUTION

Our Nusantara Experience during their stay

Cooking class during stay - Yati’s Urban Farming - Lentera Farm Rice Farming - Kampung
House House Senyum
 MARKET

Our Target Market

Group Travelers

Market Share Projection

= 2%
TAM SAM SOM

50
Data Source: BPS 2016-2018

20 Billion 1 Billion
Billion

GUEST BOOKED NON-STAR GUEST BOOKED ONLINE TARGET BOOKING

ACCOMMODATION (3 CITIES) LOKAPOIN YEAR 1
 COMPETITION

LOCAL “ As local player, we will be able to reach

ACCOMODATION wider network and wider market ”

INDONESIAN INTERNATIONAL
MARKET MARKET

HOTEL
ACCOMMODATION
 PRODUCT

Meet Our Partners

OUR PARTNERS GROWTH

101
68
51

BANDUNG PANGANDARAN JOGJAKARTA

Mar-Apr Apr-May May-June

Government Project Smart City for Smart Tourism

Create Lokapoin Rental Management to support listing supply
MARKETING

Marketing Action & Strategy

§ Social Media Branding
§ Broadcast Message
§ B2B Collaboration and SEO

Marketing Result + 5 0 0 travelers

The Visitation 5684

2013

813

Mar-Apr Apr-May May-June

 BUSINESS MODEL

1000 bookings
IDR 1 Billion IDR 2 0 0 , 0 0 0 IDR200,000,000
AVG FEE PER BOOKING ESTIMATED INCOME
IDR500,000/night END YEAR 2019
(MINIMUM 2 NIGHTS)

Commission Fee 20%

From partner and customer
OUR TEAM

THE
Mochammad Nurcahyo, S. Bns TEAM
CEO
S1 Kewirausahaan, SBM ITB ‘13

Keke Genio, S. Bns Tommy Ikhlasul Amal, S.Si

C MO Full Stack Developer
S1 Kewirausahaan, SBM ITB ‘13 S1 Fisika, ITB ‘11

Fernanda Pandu, S. Bns Idwar Halid

UI Designer Designer & Frond End Developer
S1 Kewirausahaan, SBM ITB ‘13 Teknik Informatika, UNIKOM ’12
 +6289-7494-5500
admin@lokapoin.com
lokapoin.com | @lokapoin

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