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Hair Dye

by
Abdullah Banab
Roll Number :-19
What is a hair dye?
Hair dye or Hair colour
 Is the practice of changing the color of Hair.
Common reasons are to cover gray hair, to
change to a color regarded as more fashionable or
desirable, and to restore the original hair color
after it has been discolored by hairdressing
processes or sun bleaching.
Types of Hair colour
 Permanent
 Semi permanent
 Temporary
 Highlights
Classification on basic of life
Type Life of type White hair coverage

Permanent Permanent 100%

Semi-permanent 30 to 50 shampoos 50%

Temporary 1 day or one shampoo Washable/temporary

Highlights Depends on type Depends on type


Classification according to type
 Power hair dye
 Cream hair dye
 Natural hair dye
Types of powder hair dye

 Super vasmol 33

 Godrej Expert
Classification of powder hair dye
Colours Size Retail price Wholesale
price

Godrej expert Gentle Black 3 gms , 6gms 9 Rs, 17 Rs 7 Rs , 15 Rs


Dark Brown
Natural Brown
Burgundy

Vasmol 33 Natural Black 6 pouches of 5 60 Rs 54 Rs


Burgundy g each
Copper Brown
Dark Brown
Golden Brown
Advantages and Disadvantages
 Affordable in nature
 Easy availability
 Old means of hair colouring
 Application needs to Wear Gloves in your hand
& apply it with a hair brush
 Not recommended that sit under fan or direct
Sunlight
  The over usage of hair dies can damage your
skin or can cause blood cancer
Cream based hair dye
 Super vasmol 33
 L'Oreal Excellence Creme
 L'Oreal Casting creme gloss
 Revlon
 Godrej Colour soft
 Godrej Renew
 Garnier Colour naturals
Classification of Cream based hair
dye
Colours Size Retail price Wholesale
price
Garnier colour naturals 30 shades 60ml , 129Rs,79Rs 118Rs,72Rs
36 ml
Garnier colour naturals for 30 shades 60ml , 29Rs,79Rs 118Rs,72Rs
men 36 ml
Godrej Renew 6 shades 115 ml 99Rs, 49Rs 90Rs,45Rs
46 ml
Godrej Colour soft 5 Shades 104 ml 104Rs 95Rs

L'Oreal excellence creme 29 Shades 72ml+1 439Rs 403 Rs


00g
L'Oreal Casting crème gloss 29 shades 72ml+8 459Rs 422 Rs
7.5g
Advantages of cream based hair
dye
 Easy availability
 Multiple shades available
 Various brand available
 Application is easy
 Application time is reduced
 Application can be done by any individual
Disadvantages of cream based hair
dye
 Shades are not same as promised
 Chemicals
 Regular use causes hair damage
 Not available in rural areas like powder hair dye
 Can damage your skin or can cause blood cancer
Natural hair dye

 Adore henna
 Black rose

Size Colour Retail price Wholesale


price
Adore henna 60 g , 25g Natural henna 90 Rs, 35 Rs 78 Rs, 26 Rs

Black rose 4 x 10 gm Black 120 110 Rs


Advantages & Disadvantages of natural hair dye

 Low cost price


 Available in almost every part of the country
 Does not damage hair
 Conditions hair
 Application time is more
 Colour does stay long
 Can cause burning off eyes if not taken care
Market segmentation according to
sales
Hair Dye sales

natural based
15%

powder based
21%

cream based
64%
Market segmentation according to
sales
company wise sales

others
13%

Godrej expert
7%

Loerael
vasmol 43%
5%

Godrej
32%
Conclusion

 The study provided information of various hair


dye classification on basic of types & brands
 Various price ranges where know
 Market segment of each type was also know
Bibliography
 Google
 www.haircareindia.com/powderhairdye.php
 www.hriindia.com/weps1/index.php?categoryID
=224

 Big bazaar
 Visnu and sons
Thank you

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