Documente Academic
Documente Profesional
Documente Cultură
OBJECTIVES
OBJECTIVES (Continued)
DaimlerChrysler Case
• Capital management
• Productivity
Capital Management:
1.7
2004.
Figure 1-1 © 2006 by Prentice Hall
Management Information Systems
Chapter 1 Managing the Digital Firm
Productivity:
• IT is one of the most important tools managers
have to increase productivity and efficiency of
businesses.
• Flattening
• Decentralization
• Flexibility
• Location independence
• Empowerment
Globalization:
• Global workgroups
• Time-based competition
• Turbulent environment
• Manufacturing
• Finance
• Accounting
• Human resources
• Organizations
• Managers
• Technology
• People
• Structure
• Business processes
• Culture
• Politics
• Sense makers
• Decision makers
• Planners
Complementary assets:
• Management behavior
• Organizational culture
• Training
Organizational capital:
• Supportive business culture that values efficiency
and effectiveness
1.47
American Economic Association. Figure 1-9 © 2006 by Prentice Hall
Management Information Systems
Chapter 1 Managing the Digital Firm
Sociotechnical Systems