During the 19th century TOURISM derived

from the Hebrew word

“ TORAH” which means studying , learning
and searching.
2 FORMS OF EARLY TOURISM
- Travel for business such as trading
- Religious travel
 Merchants have traveled extensively in order to
trade with other nations or tribes.
 Sumerians facilitated travel and exchange goods
 The early Phoenicians toured the Mediterranean as
traders.
 Greeks and Romans were well known traders.
 Pilgrimages to places of worships

 Rome, Jerusalem and St. James of

Galicia.
 No one traveled for pleasure

 Crusaders and pilgrims were the only one

who traveled

 Thieves gives punishment on those who dare

to travel.
 Travel for education was introduced largely
by the British.
 Travel for education was become popular in
16th century.
 Under Elizabeth I, young men seeking
positions in court were encourage to travel to
different continents for widen their
education.
 In this time, it become recognized that
education of gentleman should be completed
by a Grand tour of the cultural centers of the
continent which lasted for three years.
 In early 1670, while apparently educational
travel is very recognized, the travel become
social.
 Pleasure seeking young men of leisure
traveled through Paris, Florence, Venice and
Europe to enjoy the culture and social life.
 Young men/ travelers seeks intellectual
improvement, the sick seeks a remedy for
their illness in SPA OR MEDICINAL BATH.
 SPA – derived from the work ESPA which
means fountain.

 TURN BRIDGE WELLS IN KENT- become

famous Spa in the 1660.
 Brought major changes in the scale and type
of tourism development
 Brought technological changes and social
changes that made travel desirable as:
 RECREATIONAL ACTIVITY- is expenditure of
time in a manner designed for therapeutic
refreshment of one’s body or mind.
 The increase in productivity, regular
employment and growing urbanization give
more idea to people the motivation to go on
holiday.

 This led to the creation of working class

resort near in the major industrial centers.
 Tourism in the 19th Century :
TWO TECHNOLOGICAL DEVELOPMENTS
THAT EFFECTS THE GROWTH OF TOURISM:
 Introduction of Railways
 Development of steam power.
 The use of steam power provided the increase of
mobility and form of transportation needed by the
tourism business.

 The development of steam ship that provide reliable

and inexpensive transportation that led to the
popular day trip cruises and the growth of coastal
resorts.
 Later years of 19th century a tourism become
organized.
 The organization of travel become an
established institution.
 THOMAS COOK- the first and famous travel
organizer.
 THOMAS COOK
 In 1866 he organized his first American Tour.
 Organizes a group tour of 570 people- a day
excursion by train.
 In 19th century the photography and guide books
becomes popular.
 BAEDECKER- the most popular guide book.
 20th century pleasure travel continue to
expand.
 The people are encourage to travel because
of the increasing of wealth, curiosity and the
outgoing attitude of the people and also the
increase of easy form of transportation.
 World War I brings many changes which
influence the volume of tourism.

 Existence of the new form of mass

communications like radio, television which
widened knowledge and interest of travel.
 World War II also led to increased interest in
travel.
 Another outcome of the war was the
progress in aircraft technology.
 Improvements in air transport not only
encouraged greater transcontinental travel
but the instrument in the growth of
intercontinental travel.
 After the post war recovery years, there was
an increase in private car ownership.
 It encourage the growth of excursions and
short- stay holidays.
 Road improvements brought more distant
resorts closer to major cities.
 A more recognizable form of tourism
appeared in the Philippines when the country
was discovered by Ferdinand Magellan.
 During the American occupation of the
Philippines, Americans were able to reach
Manila after two weeks on board the Pan-
American Airways air- clippers.
 In 1920 the steamship and the airline
pioneers, the “China Clippers” and the
“Manila Clippers” brought some
passengers to Manila via Hongkong.
 There were only few tourist attractions and
destinations in the Philippines:
 Manila, Pagsanjan Falls, Laguna Lake,
Tagaytay, Taal Volcano, Mt. Mayon, Baguio
City
 Popular Destination in the south in 1920 were
Cebu City and Zamboanga City.
 In 1952, the first tourism Association in the
Philippines was organized.
 PTTA- Philippine Tourist and Travel Association- the
first tourism Association in the Philippines.
 PTTA was funded by the government to promote
the country’s tourism.
 PTTA was organized to put together all existing
travel establishments serving both domestic and
international travelers.
 BTTI Board of Travel and Tourist Industry –
was organized by the government to
regulate, supervise and control the tourist
industry and to subsidize the PTTA as its
promotional arm.
 In the late 1950, more hotels and restaurants
and entertainment facilities were established.
 The Philippines was undergone economic,
social and political crises starting in the 1960
up to 1970 which delayed the development
and promotion of tourism.
 1972, after the declaration of Martial Law
when tourism in the Philippines prospered.
 Rising disposable income for large sections of
the population.
 Growth in the number of retired persons who
travel have desire and the energy to travel
 Increase in discretionary time
 Greater mobility of the population

 Growth in the number of singles.

 Greater credit availability through credit cards and

bank loans

 Higher Educational Levels.

 The growth of cities

 Simplification of travel through the package tour

 Growth of multinational business

 Modern transportation technology

 Shift in values

 Advance in Communication

 Smaller families and changing roles

 where the New Testament says that Jesus
was crucified,and is said to also contain the
place where Jesus was buried.
 The church has been an important Christian
pilgrimage destination since at least the 4th
century