MCDOWELL DIGITAL

MEDIA, INC.

Digital
Advertising

Digital Advertising
Approach

Approach
Today's Discussion
The Current Landscape
Advertising Trends
Our Agency
What We Do
How We Adapt
Moving Forward
DISCUSSION OUTLINE

Innovation distinguishes
between a leader and
a follower.
STEVE J OBS
 CHALLENGES AND OPPORTUNITIES
The Current
Landscape
Presentations are
communication tools that
can be used as lectures.
 The Digital
Evolution
SOCI AL MEDI A
Presentations are communication tools.

ARTI F I CIAL I N TEL L I GEN CE

Presentations are communication tools.

Media, Inc. | 202)

McDowell Digital
BI G DATA
Presentations are communication tools.
Presentations are
communication tools
that can be used
as lectures.
How do we keep up?
CONSTANT EVOL U TION!
TRADITIONAL ADVERTISING

Presentations are communication

tools that can be used as lectures.

ADVERTISING TODAY

Presentations are communication

tools that can be used as lectures.
No Way to Go
but Digital
AN URGENT MATTER

Presentations are communication

tools that can be used as lectures.
 Item Item
5 1
20% 20%

Breakdown
of Ad Spend
Item Item
4 2
FROM AGENCY REPORTS 20% 20%

Item
3
20%
 Emerging
Industry
Leaders
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McDowell Digital

AGENCIES TO WATCH

Presentations are tools that can

be used as lectures.
 F ACEB O O K I NSTAGRAM TWI TTER

Presentations are tools Presentations are tools Presentations are tools

that can be used that can be used that can be used
as lectures. as lectures. as lectures.

Social Media Platforms

Our Agency

ADAP TI VE
Presentations are communication tools.

CREATI VE
Presentations are communication tools.

Media, Inc. | 202)

McDowell Digital
PRO F ESSI O N AL
Presentations are communication tools.
 TRADITIONAL MEDIA
Presentations are tools that can be used
as lectures.

What We Do DIGITAL MEDIA

Presentations are tools that can be used
as lectures.

EVENTS
Presentations are tools that can be used
as lectures.
 CAMPAIGNS DELIVERED
Media, Inc. | 202)
McDowell Digital

Presentations are
communication tools.
 How We
Adapt
Presentations are
SENSIBLE + FLEXIBLE

communication tools that can

be used as lectures.

McDowell Digital Media, Inc. | 202)

 PRINCIPLES
OUR GUIDING
Innovative Thinking

Creative Solution-Finding

Core Collaborative Mindset

Values
What Our
Clients Say

K EI L A Y HAB U T

Media, Inc. | 202)

McDowell Digital
Marketing Head
Presentations are communication
tools that can be used
as lectures.
 stand out!
We make you
DI L I GEN T CREATI VE
RESEARCH CAMPAI GNS

Presentations are Presentations are

communication tools. communication tools.

U N I Q UE DI RECT BU SI NESS
CONCEPTS I MPACT

Presentations are Presentations are

communication tools. communication tools.
McDowell Digital
Media, Inc. | 202)
Kuartet Nabati
Biji bunga matahari panggang

i.9932781.672883435

Kupas-Oven-Matang-Panggang-Rasa-Original-500-Gr-

https://shopee.co.id/Roasted-Sunflower-Seed-Biji-Bunga-Matahari-
Pr o d u ks i : A p o tek M ia mi
Isi : 50 0 g
Har g a : Rp 45.0 00, -
Man f aat : menurunkan level
kolesterol di dalam darah
 Minyak Jagung
(Corn Oil)
Produksi : TropicanaSlim
Isi : 946 ml

https://www.nutrimart.co.id/tropicana-slim-
Harga : Rp. 63.800,-
Pelapak : Nutrimart
Manfaat : Menurunkan kadar
kolesterol total dan juga mengandung
tinggi asam lemak tak jenuh yang

minyak-jagung-1lt
berfungsi menstabilkan kadar Low
Density Lipoprotein (LDL) dalam
darah.
 https://www.tropicanaslim.com/product/susu-non-fat-fitosterol-chocolate/
Skim Milk
Tropicana Slim

Isi : 1000 g
Harga : Rp. 180.000,-
Manfaat : Mengandung
fitosterol untuk
menurunkan
kolestrol dan
cocok untuk diet.
Referensi
http://repository.unair.ac.id/70151/.

Media, Inc. | 202)

McDowell Digital
 YEAR 1

Presentations are
communication tools.

Moving YEAR 2
Forward Presentations are
communication tools.

BOLD PROJECTIONS

YEAR 3

Presentations are
communication tools.
 EX P L O RATO RY CAM P AI GN DI L I GENT
M EETI N GS CREATI ON RESEARCH

Presentations are tools Presentations are tools Presentations are tools

that can be used that can be used that can be used
as lectures. as lectures. as lectures.
 Meet Our
Team
J U L YANA HU ERTA
CEO/Founder

ANI YA REBOL I A
Chief Creative Officer
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McDowell Digital

J EF F RI E TOCARO
Chief Operating Officer
 Let's work OUR GUIDING PRINCIPLES

together!
HEADQU ARTERS
123 Anywhere St., Any City, State,
Country 12345

PHONE
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123 456 7890

McDowell Digital

EM AI L
hello@reallygreatsite.com