FEATURE

WRITING
WHAT IS A FEATURE ARTICLE?
• It may be written in any form and in any style.
• It may be of any length; and may or may not
be timely.
• Often exposes human emotion or feelings.
• Focuses on the most interesting, not
necessarily the most important, part of a story.
 QUALITIES OF FEATURES
• It contains an introduction, body, and
conclusion.
• The contents are based on the writer’s
development of ideas.
• Offers insights about people, places, things or
events that we encounter daily but to which
we pay little attention
• Often exposes human emotion or feelings.
 QUALITIES OF FEATURES
• Is always based on facts, not fiction
• Presents and provides the human aspect to an
event
• It tends to be original and descriptive; original in
ideas and writing skills
• It is based on that mysterious ingredient in
journalism called human interest---an event that
appeals to us because we can relate to it.
 QUALITIES OF FEATURES
• It includes quotations from principal
characters, experts, and variety of sources.
• It can use the elements of fiction and informal
writing.
• It can use photographs, charts, sidebars or
boxes, drawings, diagrams, among others to
reinforce the message and bring life and color
to the subject.
 TYPES OF FEATURES
PERSONALITY SKETCH/PROFILE
Profile stories of the rich and the famous. Readers want
to know the hidden traits and lives of famous
personalities.
 TYPES OF FEATURES
HUMAN APPEAL STORIES
They are also called “concerned stories.” They expose
burning issues which need urgent solutions.
 TYPES OF FEATURES
HOW-TO AND WHAT-TO-DO FEATURES
They are educational in essence. They provide knowledge
about process or activity.
 TYPES OF FEATURES
SEASONAL THEMES
These articles magnify the significance and
relevance of holidays, anniversaries, and special
events.
 TYPES OF FEATURES
ENTERTAINMENT FEATURES
Movie stars, pop singers, and show business events
are common subjects. The goal is to entertain and
give relief to people.
THE INTRODUCTION
Should be able to hook the readers. The body should sustain the
interest. The conclusion should help the reader remember the
story.
AN INTRODUCTION WITH A PUNCH
The introduction serves as a taste test for the rest
of the article.
 HOW TO INTRODUCE A FEATURE ARTICLE
1. Rhetorical question
2. Startling Statements
Ex] Who says that age is an obstacle to
education? Ex] We don’t answer to anyone!
Does anyone want to be a failure for the There’s a shark!
rest of their life?
Watch out!
What is the meaning of life?

Basa ba ang ulan? May Bomba!

Nadudumihan ba ang sabon? Fake news iyan!
Nasasaktan ba ang tao? Hindi kami papatalo!
 HOW TO INTRODUCE A FEATURE ARTICLE
3. Narrative Opening
Ex] The rocks in the cave were falling and the miners had been missing for
several days before we came to understand what truly happened.

Happy families are all alike; every unhappy family is unhappy in its own
way.

It was the best of times, it was the worst of times, it was the age of
wisdom, it was the age of foolishness.
 HOW TO INTRODUCE A FEATURE ARTICLE
4. Quoted Remarks

“I earn while I learn.” He smiled at me as the interview reeled off.

“I have to do this for my family.” Those were his last words before he scaled
the mountain.

“I want to show the world, the universe, rather, that I am confidently

beautiful with a heart,” said Miss Philippines Pia Wurtzbach. Those were the
words that won her the prestigious title of Miss Universe.
 HOW TO INTRODUCE A FEATURE ARTICLE
5. Old Maxims, aphorisms or what is commonly known as salawikain o
kasabihan.
Ex] Huwag kang magtiwala sa ‘di mo kakilala.
Never trust someone you don’t know. / Never trust a stranger.
Ang hindi marunong lumingon sa pinanggalingan ay hindi makararating sa
paroroonan.
If you don’t know how to look back to where you came from, you will not reach
your destination.
Walang mahirap na gawa ‘pag dinaan sa tiyaga.
Nothing’s hard to do if you pursue it through perseverance.
Ang kaginhawaan ay nasa kasiyahan, at wala sa kasaganahan.
Well-being is in happiness and not in prosperity.
 HOW TO INTRODUCE A FEATURE ARTICLE

6. History or Background
7. Problems to be discussed in
A. How a town’s name came to the article
be?
A. Air Pollution in the city
B. How was Northville 15
B. Starvation in villages
Integrated School founded?
C. Safety and Security in cities
C. Why do we celebrate
Semana Santa?
 HOW TO END A FEATURE ARTICLE

1. A summary of the whole article.

2. An announcement of the main point for the first time
3. A question left in the reader’s mind
4. Suggested results or significance
5. A forecast or prophecy
6. Repetition of the introduction
7. End it with a proper quotation
• ENTERTAINMENT
• TECHNOLOGY
• ENVIRONMENT
• YOURSELVES
• HEALTH
• FEELINGS (LOVE, HATE. LONELINESS,
HAPPINESS, ETC)
• EXPERIENCES