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  • Intro Film & Broad Journalism #1

    Încărcat de

    Barry Allen
    21 vizualizări10 pagini
    This document provides an introduction and overview of film studies, broadcast journalism, and types of communication. It discusses intrapersonal, interpersonal, mediated interpersonal, small group, organizational, public, and mass communication. Mass communication is defined as communication through mass media (print and electronic). Key characteristics of mass communication are that it is one-directional, the communicator is institutionalized, messages are general and aimed at the public about matters of public interest, and the audience is heterogeneous.

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    intro to film and broadcast journalist

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    This document provides an introduction and overview of film studies, broadcast journalism, and types of communication. It discusses intrapersonal, interpersonal, mediated interpersonal, small group, organizational, public, and mass communication. Mass communication is defined as communication through mass media (print and electronic). Key characteristics of mass communication are that it is one-directional, the communicator is institutionalized, messages are general and aimed at the public about matters of public interest, and the audience is heterogeneous.

    Drepturi de autor:

    © All Rights Reserved
    Descărcați ca PPT, PDF, TXT sau citiți online pe Scribd
    Indicator pentru conținut neadecvat
    21 vizualizări10 pagini

    Intro Film & Broad Journalism #1

    Încărcat de

    Barry Allen
    This document provides an introduction and overview of film studies, broadcast journalism, and types of communication. It discusses intrapersonal, interpersonal, mediated interpersonal, small group, organizational, public, and mass communication. Mass communication is defined as communication through mass media (print and electronic). Key characteristics of mass communication are that it is one-directional, the communicator is institutionalized, messages are general and aimed at the public about matters of public interest, and the audience is heterogeneous.

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    © All Rights Reserved
    Descărcați ca PPT, PDF, TXT sau citiți online pe Scribd
    Indicator pentru conținut neadecvat
    din 10

    Introduction to

    Film Studies and


    Broadcast Journalism

    Dr. Rubiyanto
    Types of
    Communication
    Session One

    Dr. Rubiyanto
    Types of Communication
    • Intrapersonal communication
    an individual “talking” to himself or herself.
    • Interpersonal communication
    a form of communication that involves two or three individuals
    signaling to each other using their voices, facial, and hand
    gestures, and other signs (even clothes) that they use to
    convey meaning.
    • Mediated interpersonal communication
    a specialized type of Interpersonal communication that is
    assisted by a device, such as a pen or pencil, a computer, or a
    telephone.

    Dr. Rubiyanto
    Types of Communication
    • Small group communication
    communication among three or more individuals.
    • Organizational communication
    the interactions of individuals in a formal working
    environment.
    • Public communication
    one person who speaks to a large number of people.
    • Mass communication
    is communication through mass media (print and electronic).

    Dr. Rubiyanto
    Mass Communication + s

    Mass Communication lebih menunjuk


    pada teori atau proses teoritik.

    Mass Communications lebih menunjuk


    pada media mekanis yang digunakan
    dalam komunikasi, yakni media massa.
    Jay Back and Frederick C. Whitney – Introduction to mass communication -1988

    Dr. Rubiyanto
    Pengertian Komunikasi Massa

    • Komunikasi Massa adalah komunikasi


    melalui media massa (cetak dan elektronik).
    • Komunikasi massa berasal dari
    pengembangan kata media of mass
    communication.
    • Media massa dimaksud, yang dihasilkan
    oleh teknologi modern bukan yang
    tradisional.
    Dr. Rubiyanto
    Ciri – ciri Komunikasi Massa :

     Komunikasi Massa berlangsung satu


    arah.
     Komunikator pada komunikasi massa
    melembaga.
     Pesan bersifat umum, ditujukan kepada
    umum, mengenai kepentingan umum.
     Komunikasi massa bersifat heterogen.

    Dr. Rubiyanto
    Perbedaan kata ‘Massa’
    Secara umum massa diartikan sebagai orang
    yang tidak saling mengenal, berjumlah banyak,
    anggotanya heterogen, berkumpul di suatu
    tempat dan tidak individualistis.

    CREDIT: ERIC FEFERBERG/AFP/GETTY IMAGE


    Perbedaan kata ‘Massa’
    Massa dalam komunikasi massa lebih merujuk
    pada penerima pesan media massa atau disebut
    khalayak, audience, penonton, pemirsa,
    atau pembaca.

    Dr. Rubiyanto
    Dr. Rubiyanto

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