Presentation on automobile

industry
Presented by:-
Ravijot
Dilip
Amarpreet
Karishma
sweety
 Automobile industry in India

• India is the seventh largest in the world

• annual production of over 2.6 million units in 2009.
• In 2009, India emerged as Asia's fourth largest
exporter of automobiles, behind Japan, South Korea
and Thailand
• By 2050, the country is expected to top the world in
car volumes with approximately 611 million vehicles
on the nation's roads.
 Conti….
• After 1970, the automotive industry started to grow,
but the growth was mainly driven by tractors,
commercial vehicles and scooters. Cars were still a
major luxury.
• Japanese manufacturers entered the Indian market
ultimately leading to the establishment of Maruti
Udyog
• In the 1980s, the Indian government chose Suzuki for
its joint-venture to manufacture small cars.
 Exports

• India has emerged as one of the world's largest

manufacturers of small cars
• India's strong engineering base and expertise in the
manufacturing of low-cost, fuel-efficient cars has
resulted in the expansion of manufacturing facilities
of several automobile companies like Hyundai
Motors, Nissan, Toyota, Volkswagen and Suzuki
 Conti…
• In 2008, Hyundai Motors alone exported 240,000
cars made in India
• Nissan Motors plans to export 250,000 vehicles
manufactured in its India plant by 2011
• General Motors announced its plans to export about
50,000 cars manufactured in India by 2011
• In September 2009, Ford Motors announced its plans
to setup a plant in India with an annual capacity of
250,000 cars for US$500 million.
 Turnover of Automobile
Manufacturers (In USD Million)

Turnover of Automobile Manufacturers (In USD Million)

Year In USD Million
2002-03 14,880
2003-04 16,544
2004-05 20,896
2005-06 27,011
2006-07 34,285
Domestic Market Share for 2008-09

Domestic Market Share for 2008-09

Passenger Vehicles 15.96%
Commercial Vehicles 3.95%
Three Wheelers 3.6%
Two Wheelers 76.49%
 Cars by Price Range
• Small segment :
Under Rs. 3 Lakh
• Maruti 800, MarutiAlto, Omni
• Reva
• Tata Nano

Rs. 3-5 Lakhs

• Ambassador
• Chevrolet Aveo U-VA, Chevrolet Spark, Chevrolet Opel Corsa
• Fiat Palio, Fiesta, Ford Icon
• Hyundai Santro, Hyundai i10, Hyundai Getz
• Maruti Suzuki A-Star, Maruti Suzuki Zen Estilo, Maruti Suzuki Swift,
• Indigo XL, Indigo Marina, Indigo Manza
• Tata Indica, Toyota Qualis, Tata Indigo CS
 Conti..
• Middle segment:-
Rs. 5-10 Lakhs
• Chevrolet Aveo,, Chevrolet Optra Magnum, Ford Fusion
• Hyundai Accent, Hyundai Elantra, Hyundai i20, Hyundai Verna,
• Maruti Baleno, Maruti Suzuki Sx4, Maruti Suzuki Swift Dzire,
Mahindra Scorpio, Mitsubishi Lancer , Mahindra Bolero ,Toyota Innova,

Rs. 10-15 Lakhs

• Chevrolet Forester
• Ford Mondeo & Ford Endeavour, Ford Focus
• Honda Civic, Hyundai i30
• Skoda Octavia & Combi
• Toyota Corolla, Toyota Corolla Altis, Volkswagen Jetta
 Conti…
• Luxuries segment
• Audi A4
• Chevrolet Captiva
• Chevrolet Cruzes
• Honda CR-V, Honda CRV 2008, Honda Civi Hybrid, Honda Accord
• Maruti Suzuki Grand Vitara, Mitsubishi Pajero, Mercedes C Class
• Opel Vectra
• Skoda Laura
• Toyota Camry, Ford Endeavou Thunder Plus, Terracan & Tucson, Toyota
Fortuner
• Volkswagen Beetle ,Volkswagen Passat ,Volkswagen Jetta
 Conti…
• Above Rs. 1 Crore
• AUDI R8
• Bentley Arnage, Bentley Continental GT & Flying Spur,
Bentley Azure
• Maybach
• Rolls Royce Phantom
• Mercedes CL
 Hyundai

• Hyundai is a group of
companies founded
by Chung Ju-yung in
South Korea. The first
Hyundai company
was founded in 1947
as a construction
company.
Various models of Hyundai
 Hyundai In India

• Hyundai Motor India Limited is currently the

second largest carmaker after Maruti Suzuki
and largest auto exporter in India
• Hyundai sells several models in India, the
most popular being the Santro Xing, i10 and
the i20
• Hyundai has two manufacturing plants in
India located at Sriperumbudur in the Indian
state of Tamil Nadu.
 Maruti Suzuki
• It is a publicly listed automaker in India.
• It is the largest automobile manufacturer in
South Asia. Suzuki Motor Corporation of Japan
holds a majority stake in the company
• It was the first company in India to mass-produce
and sell more than a million cars
• It is the market leader in India and on 17
September 2007, Maruti Udyog Limited was
renamed Maruti Suzuki India Limited.
• The company's headquarters are located in
Delhi.
Maruti Suzuki plant in Gurgaon

                         
         
  
Maruti Suzuki
plant in Gurgaon
 Conti…..
• Maruti Suzuki offers 15 models, Maruti 800, Alto,
WagonR, Estilo, A-star, Ritz, Swift, Swift DZire,
SX4, Omni, Eeco, Gypsy, Grand Vitara.
• Swift, Swift DZire, A-star and SX4 are
manufactured in Manesar, Grand Vitara is
imported from Japan as a completely built unit
(CBU), remaining all models are manufactured
in Maruti Suzuki's Gurgaon Plant.
 Conti…
• Nearly 75,000 people are employed directly by
Maruti Suzuki and its partners. It has been rated
first in customer satisfaction among all car makers
in India from 1999 to 2009
 Manufacturing facilities

• Maruti Suzuki has two state-of-the-art

manufacturing facilities in India.
• Both manufacturing facilities have a
combined production capacity of
1,000,000 vehicles annually.
• Gurgaon Manufacturing Facility
The Gurgaon Manufacturing Facility has
three fully integrated manufacturing plants
and is spread over 300 acres.
 Conti…
• All three plants have an installed capacity of
350,000 vehicles annually but productivity
improvements have enabled it to manufacture
700,000 vehicles annually
• The Gurgaon Facilities manufactures the 800,
Alto, WagonR, Estilo, Omni , Gypsy, Swift and
Eeco.
 Sales and service network

• As of June 2010 it currently has 800-plus

dealerships across more than 500 cities in India.
• It plans to expand total number of dealerships to
1,000
• Maruti Suzuki has 800-plus dealer workshops,
1,945 Maruti Authorized Service Stations and 30
Express Service Stations on 30 National
Highways across 1,314 cities in India.
Various models of Maruti Suzuki
 Key Challenges Faced by Indian
Automobile Industry

• SIAM (Society of Indian Automobile

Manufacturers) organized an Annual Convention
in association with the Ministry of Heavy
Industries and Public Enterprises to discuss the
current scenario of the auto industry as well as
to define the key challenges faced by the
industry.
• Fuel Technology
• Nurturing Talented Manpower
 Snippets
• The first automobile in India rolled in 1897 in Bombay.

• India is being recognized as potential emerging auto market.

• Foreign players are adding to their investments in Indian auto industry.
• Within two-wheelers, motorcycles contribute 80% of the segment size.
• Unlike the USA, the Indian passenger vehicle market is dominated by cars
(79%).
• Tata Motors dominates over 60% of the Indian commercial vehicle market.
• 2/3rd of auto component production is consumed directly by OEMs.
• India is the largest three-wheeler market in the world.
• India is the largest two-wheeler manufacturer in the world.
• India is the second largest tractor manufacturer in the world.
• India is the fifth largest commercial vehicle manufacturer in the world.
• The number one global motorcycle manufacturer is in India.
• India is the fourth largest car market in Asia - recently crossed the 1
million mark.