GOALS OF THE SHOP

To stand out from other competitors.

To provide job opportunities.
Product quality. Not only in the goods but also
for the services and ambiance.
To have the friendliest and most efficient staffs.
To open a new branch every year.
 VISION

Our Vision is to be a leader in innovation, service and quality. And to be the

leader in the bakeshop industry and the most loved bakeshop brand in the
Philippines.
 MISSION

Our Mission is to provide perfect, delicious goodies products and excellent,

reliable services to our customers.
PRODUCTS OR SERVICES
BEVERAGES

WATER JUICE COFFEE

SWEET TEMPTATIONS
MAIN PRODUCT

GRAHAM CAKE
MARKETING STRATEGIES
 PRICING STRATEGY
Market Penetration Pricing

- Aim to attract buyers by offering lower price on goods and raise it later
 SALES STRATEGY

 Direct Selling

- sell directly to consumers and clients using a retail shop, & online shop.
DISTRIBUTION PLAN

STORE SERVICE
DELIVERY SERVICE
ADVERTISING PLAN
PROMOTIONAL PLAN

Offering free samples

Coupons
ANALYSIS OF COMPETITION
 OPERATIONS AND
MANAGEMENT

A.OPERATION
B. LOCATION AND MANAGEMENT
EQUIPMENTS

SHOPPING MONEY SECURITY

BAGS DETECTORS CAMERAS
 COMMERCIAL
REFRIGERATOR CASH REGISTER

METAL SHELF GLASS DISPLAY CASES

CHAIRS TABLES CROWD CONTROL POST
WAREHOUSE POINT-OF-SALES AIR CONDITION
SHELVING SOLUTION
FLOOR PLAN
SPECIAL REQUIREMENTS

• VENTILATION
• WATER
• POWER
QUALITY CONTROL

• GOODS
• SERVICES
• FACILITY
• TRAINING AND MANAGEMENT
EMPLOYEES JOB DESCRIPTION

OWNER AND CO-OWNER

STORE MANAGER
CREW
CLEANERS
 ORGANIZATIONAL CHART

OWNERS

STORE
CREW MANAGER CASHIER

CLEANERS
 Sweet Treats
Start-Up Expenses
Operating Expenses
Year-Ended December 31, 2019

Start-up Expenses

Business Registration Fees 30000

Business Licensing and Permits 15000
Starting Inventory 50000
Down payment on Property 50000
Down payment on Equipment 50000
Utility set up Fees 20000
P215000
Operating Expenses

Salaries 100000
Telecommunications 20000
Utilities 20000
Raw Material 20000
Storage 50000
Distribution 50000
Promotion 50000
Maintenance 50000
P360000