1.

Noffal Rifai Rahman (20170410303)

BUSINESS PROFILE
• Product Name : Mango Bear
• Business Fields : Culinary
• Types of product : Juice
• Address : Jl. Sunan Kudus,Tamantirto, Kasihan,
Bantul
PHILOSOPHY

• Mango bear : I named this product, because the taste of ripe

mango is very sweet like a honey. And bear (winny the pooh) very
like a honey. So this signifies that the taste of mango bear like honey,
like a winny the pooh like
SLOGAN

• Healthy body with mango juice

• Because with consuming fruit you can got a healty body. Because has many benefits for
the human body.
 Mango Bear
• Mango juice combined
with other ingredients.
• Mango has many
benefits for the human
body.

• This is a healty juice,

because less sugar.
STEPS TO MAKE MANGO BEAR
TARGET CONSUMERS

•Student
•College Student
SWOT ANALYSIS
Strenghts:
Weakness :
1. Affordable prices
1. Products are easy to
2. The look of the product make, so its easy to copy.
is interesting and it feels
refreshing. 2. Lack of skills in
marketing products.
3. Do not use preservatives

Threat :
Oportunity :
1. Many competitors in the
1. Easy to make.
same field.
2. Many consumers who like
2. Unstable raw material
fresh fruit.
prices.
PROMOTION

Social Media

Word of mouth

directly
POSTER

“Healthy body with mango juice”

THANK YOU