ORGANIZATIONAL BEHAVIOUR

Group Project by:

Adithia (Pomade)
Melva (onigiri)
Bella (2 pack)
Pravin (6 Pack)
Fenty
Christy
PT. KEN SELLS:
Baking soda
Food Whitening
Food Colouring
Food Flavour
Saccarin
Milk Powder
Butter
Calsium
MSG
Pop Corn
Yeast
Due to lack of management of marketing,
PT.KEN face decreasing of sales since 2014.
The other factor that cause PT.KEN sales
went down was the increasing of raw
materials which make the product cost
higher than before.
 Fishbone diagram:
Salesperson Local market
don’t want o Higher product didn’t accept new
work product
Hard to sell the Local
Slow
product in local market
selling
believe
product High cost in old
SALES product
DECREASIN
G Company export only to
international company
Strict rules aren’t
Can’t increase sales provided
in local company

Too much focus in Lack of rules

exporting
problem Objective Reverse objective Solution Deverse
objective
Slow selling product High number of Slow down the Hire more marketing Produce less
sales product selling
Company only export Sales inside the Do more Sales to another city International
to international country international inside the country export only
compay export

Can’t increase sales in More product Product sold more Do more promotion Promote more
local market sold to local in another country in local market internationally
market
High cost in making Low cost of High price& high Find another low cost Fing high cost
product production quality production but in same quality material
cost
Straight rules aren’t Standard rules Do just how it used Make standard& fair Rules based on
provided provided to be rules for employee manager moods

Local market believe Local market try Local market keep Socialization about Produce old
in old product to believe new believing in old the new produt to product only
product product market