SUMMER INTERNSHIP PRESENTATION

SUBMITTED BY :
MUKESH DEOTALE
ROLL NO : AP18121

SUBMITTED TO :
Dr Avadhoot Dixit
 Company Profile
• Magnate Architectural Auxiliary Services is an
architectural designer and marketing consultant
company that is based in Bangalore and operates
PAN India.

• The company aims at connecting architects to

builders, startups, corporate offices and hoteliers.

• It also connects building material brands to interior

designers, architects and builders. The company has
its presence in 5 cities i.e. Bengaluru, Chennai, Delhi,
Hyderabad and Mumbai.
 Market Categories

PAINTS, COATS & DECORATIVE KITCHEN HARDWARE

WALL COVERINGS LIGHTING TECHNOLOGIES TILE & CERAMICS
FITTINGS

WOOD & SWITCHES & WATER ROOFING & AIR CONDITIONING

FLOORING SWITCH GEAR TECHNOLOGIES CLADING & REFRIGERATION

www.magnate.co.in
 Market Categories

GLASS GLAZING & PLUMBING PIPES ELECTRICAL SAFETY & INTERNATIONAL

FACADES AND FITTING WIRES & CABLES SECURITY FURNITURE

HOME BATH & DOORS & LANDSCAPE ELEVATORS &

AUTOMATION SANITATION WINDOWS ARCHITECTURE ESCALATORS

www.magnate.co.in
 Job Profile
BUSINESS DEVELOPMENT

• Market Research

• Sales

• Offline mapping
Objective – Impact
Sales

Architects,
Interior
Designers
and
Builders

Magnate
Architectural
Auxiliary
Services
Corporate
Building Houses,
Material Builders,Hos
pitality and
Brands
Health care
institutions

www.magnate.co.in
 Brands
• IDENTIFYING BRANDS
1

• CONTACTING DECISION MAKER

2

• ARRANGING ONE-ON-ONE INTERACTION WITH

3 DECISION MAKER

• PROVIDING BRAND 100 ONE-ON-ONE INTERACTION

4 DECISION MAKER

• RECEIVING FINANCIAL COLLATERAL FROM BRANDS

5

• ENROLLING BRANDS TO MAGNATE

6
 How does it
work?

Step by Step 1.Share

Company
Process: Profile

2.Magnate
5.Meeting Contacts
completed Designers

4.Magnate 3.Magnate
reconfirms confirms
interaction interaction

www.magnate.co.in
3 Services offered to
Architects &Designers

Architects
& Interior
Designers

Profile Magnate Video

Digitization
Architectural Interview

Auxiliary
Services

Sourcing
Products Project
Photography

Strategic Business Networking

Business
for Architects, Designers and Development
Building Material brands.

www.magnate.co.in
 Architects
HELP DEVELOPING BUSINESS

B2B B2C

INTERACTION WITH PMC’S INTERACTION WITH

CLIIENTS WITH BUSINESS
REQUIREMENTS

ARRANGING 25 ONE-ON-ONE INTERACTIONS OVER A PERIOD OF 6

MONTHS
 Market Research
Types of Research

• 1. Direct Research

• 2. Indirect Research
 Direct Research (Offline mapping)
• Step 1: Shortlist an area for research. Ex:Indiranagar
• Step 2: Visit the area and locate ongoing construction
projects.
• Step 3: Talk to the concerned person on site and get the
information in the format given below.
• Offline mapping information format:
• Site engineer/ contractor’s contact number.
• Owner’s contact number
• Architect’s contact number
• Builder’s firm
• GPS location of the project
•
If you meet an Engineer, contractor or owner:
• Start by introducing yourself (your name, company you
represent),Tell them about what the Magnate does and
how they will benefit.
 Indirect Research (Online)
•
Step 1 :Go to a builder/developer’s website or Search
news on Magzter, News on project, google etc
• Step 2 :Search for upcoming project information on their
website
• Step 3: Search for their management team. Ex: MD, CEO,
Chairman, Senior decision makers.
• Step 4 :Find their Linkedin account. If not available, get
their landline number
• Step 5 : Post all the information in the respective google
sheet
Thank You