ENTREPRENEURSHIP

Project Plan 2019

STARTING POIN
1. State the reason: PROBLEM – SOLUTION - FIT
Find current market trend / need.
- Students need a cheap English course 
Mobile Cheap English course
- Trend of moving picture in social media 
reasonable price for students
- Difficult to find snack in lab  selling snack
in lab terpadu
- Reasonable and fit syari outfit  syari outfit
production
- Fabric waste  screening/ masker
- Cassava surplus  Cheeps
2. PRODUCT OR SERVICE
What is it?
Service:
 A cheap and flexible English course
 Video maker / editor
Product:
 Selling snack in Lab Terpadu
 Syari outfit production
 Screening / masker production
 Cassava production
3. SWOT (STRENGTH, WEAKNESSES,
OPPORTUNITY, THREATS)

Competitors
 How about the exist competitors?
 How many competitors are there?
 How can yours be better than them?
 Why should customers choose yours?
The differences:
 Cheap
 Availability
 Unique
 Delicious
 Has special services
 Target Market

State the market:

 Kids

 Adolescence

 Adult

 Middle up / everyone

 Students / worker
3. BRANDING
What brand do you want to use?
1. simple
2. unique
3. easy to remember
4. related to the product / service
Designing the brand:
1. attractive design/ color
2. attractive fond
3. size (depend on the using)
4. picture or not?
5. notice the target
4. PACKAGING

How do you want to pack the product?

1. Clothes: Brand, Hang tag, Plastic
2. Food: plastic fork, paper plate, to go pack, sticker
3. Paper, Paper bag, Fabric, Plastic bag,

It should be attractive and different.

5. MARKETING
 How do you want to market your product/service?
 Social media based: easiest way (Instagram, FB,
Twitter, Kaskus, etc.)
 Paper based: Pamphlet, leaflet, flyer.

 Event based: pre-launching, opening, soft

opening, grand opening.
 Opening promo/ special price/ discount.
5. FINANCIAL PLAN
1. Place: showroom/ production room
2. Raw material
 Book grade 1-6, SMP, SMA
 Distributor/ wholeseller
 Fabric, thread
 Banana, flour
3. Tools
- motorcycle
- mobile phone
- sewing machine
- knife, stove
4. Complement
-dictionary
- scissors
- seasoning
5. Branding
6. Packaging
7. Marketing
8. Cost price + profit = Selling Price
 Total of financial plan.
 Can you cover the financial yourselves/ need
credit?
 Solution?

Bank loan, relatives, etc

Minimize the production.
Questions?
Start Your Project
From Now on!!!