Cloud Application Innovation:

Microsoft ADM offerings in the

era of intelligent automation
—
Microsoft Application Development and Management will continue to see growth
with a CAGR of 3% driven by the expansion of the enterprise application market

Key trends in the EA Market ERP,CRM and HCM continue to dominate

application maintenance services market…
Move to cloud is driving consumption based models – “As a
1 Service” and new pricing models- outcome based and more
CAGR: 3%

Revenue generation through cognitive and automation -

2 automation is not just for cost savings but can drive value

As ADM contracts become smaller a greater focus on service

3 bundling and differentiation through that

Greater focus on talent which meet specific requirements – need

4 for multi-dimensional skills to service applications
“The application services market is anticipated to grow at a healthy growth rate in
the coming years. A major part of the application services is focused on
enterprise applications, such as customer relationship management, enterprises
Reduced time to market – creating a disruption in delivery model –
5 e.g. devops/agile in everything
resource planning, and human resource management services, which are
provided by software vendors such as…. Microsoft” Grand View Research 2017

Source: iSG Provider Lens Application Development and Maintenance Services Quadrant Report, July 2017, IBM extrapolation
IBM Microsoft ADM offerings are oriented to changing
clients needs
CHANGING CLIENTS NEEDS CORE IBM MICROSOFT OFFERINGS
Customer empowerment
Custom Applications
Heightened focus on customer Enhanced ADMI Microsoft Development Factory
experience and service • Leverages automation, cognitive solutions • Achieves economies of scale, faster
to enhance productivity, quality time to market and proactive issue
• Reduces cycle time through agile and resolution
Outcome Economy Devops • Accelerates application development Enterprise Collaboration and
Partnerships which are more focused on at lower cost Integration
outcomes
Modernization leveraging Microsoft Applications as a service
Delivery Acceleration Microservices • End to End as a service model from
• Assesses the current application infrastructure, to licensing, hosting Analytics
Shift from “Big Bang: release-day to landscape and determines rationalization and application support
progressive rollout of small changes opportunities • Offers clients a pay per use model
Acceleration leading to supporting multi- • Leverages Microservices and API
speed IT scenarios economy to modernize the clients
application portfolio Cloud and Digital

Moving beyond Silos Test Automation

Merging of business development and Support Microsoft Testing needs with a focus on – “Rethink, “Reduce” and “Reuse”
operations practices to provide high Leveraging automation and ready to use scenarios ERP and CRM
customer service levels and quick
delivery of new features

Microsoft ADM / November 2017 / © 2017 IBM Corporation 3

Areas of focus
Priority Areas of focus What is it Status Sales/Delivery Meet/Beat the Ease of Creation
Market ( Easy, Medium
Difficulty, High
Difficulty)

High SharePoint • Sharepoint Assessment – on prem to cloud • Identifying accounts – Citi, APMM where Sales Meet the market M/H
Door Opener • Current on prem improvement the assessment can be built
(Rajesh Kumar)
High Dynamics • Dynamics AMS offering • Built initial offering – reviewed and Sales Meet the market M/L
making modifications on estimates based
(Ramya N) on solutioning input

High AMS Attach • Ensuring all Design Build deals have an AMS
Attach

High Automation • Microsoft Automation Story • Build out deck…getting designer to refine Sales Beat the market M

(Damayanti D)
High/Medium Automation – Use cases validation • Validation of current use cases/assets • Validated current list and removed the Delivery Beat the market M
• Harvesting of any new ones ones which are not use cases
(Debesh D/ Adnan A) • Identification of what can go into solutioning • Prioritizing the list of assets which we can
discuss with solutioning team

What is proposed - new

Priority Areas of focus What is it Status Sales/Delivery Meet/Beat the Ease of Creation
Market

Medium .net – migration to cloud • Create a POV around migration to cloud – To be started Sales/Delivery Meet the Market M
methodology, POC etc.

High/Medium Ignite - POV • Create a POV on why Ignite?...comparison of Currently only have initial material Sales Beat the market M
other tools specific to Dynamics Can we use NYC team to build out POC? –
Thiagu agreed on same

Medium DevOps – POV ( Dynamics) • Framework for doing DevOps in Dynamics – what To be started Delivery Meet the Market M
tools will work , what will not

High Microsoft – Application as a service • Application support where clients pay as per To be started Sales Beat the Market H
consumption
Enhanced ADMI

Our AMS delivery is enhanced with

cognitive support and automation
Continuous focus on shifting left leveraging automation
Shift Left reduces tickets from higher cost services
1 3 4 5
Client users Monitoring Analyze and Resolve Resolve and update
report incident Triggers auto-alert OR Assign and Triage ticket details
Dynamic Automation Cognitive Automation
Client Helpdesk
Integrated Monitoring Incident Resolution Organization
Agent Assist

Application Operations Triage

2 Raise ticket and
route/assign Applications Applications
Employee Assist

L1 Service Management desk Middleware Middleware Technical Self Heal

6
Monitor and manage
service levels Infrastructure Gap management

Ticketing tool / self-care Application Monitoring

portal Automation

LEVEL 1 LEVEL 1.5 LEVEL 2, 3

Cost per ticket increase
DevOps and Agile

Continuous Feedback and Monitoring

Collaborative Framework

Business KPIs

Security

Microsoft ADM / November 2017 / © 2017 IBM Corporation 5

Microsoft Development Factory

The Microsoft Development Factory provides clients

optimized, outcome focused pricing at a better quality
Forecasting, estimating and delivering projects in a standardized manner at a predictable price

Key Elements of the Microsoft Development Factory

Standardized Delivery Model Comprehensive and robust Flexible pricing models SME as a service
demand forecasting

 Standard Methods, tools , templates
and estimation models
 Cognitive Automation for Microsoft
 Reusable asset libraries of best
practices deployed across Industries
 Robust forecasting model to assess
skill and capacity requirements
 Pricing flexibility catering to multiple
models:
- Transaction based pricing
- Outcome based pricing
- Managed Services
 SME as a Service pool of architects
and niche skills SMEs
 On-demand flex multi-skilled talent
pool - convenient ramp up & down
as per business needs

Microsoft ADM / November 2017 / © 2017 IBM Corporation 6

Microsoft Application as a Service

The Microsoft Application As a Service is an

integrated offering providing clients a cost
effective “pay as you use” model
Testing
Microsoft Service Catalog
# Microsoft As a Service Scope
Licensing Hosting
IBM/Azure 1 Cloud Application Platform Assessment  Azure & Hybrid Cloud application platform assessment

2 Application Migration Assessment  Application migration strategy

 Database migration strategy
Application  Application portfolio readiness for Cloud platform
Design/ Build
Support ON Premise
3 Cloud Application Architecture  End to end Azure & Hybrid Cloud solution architecture
Upgrade/
Migration
4 Managed Application & Database Migration  Applications migration to Azure & Hybrid Cloud
 Database migration to Azure & Hybrid Cloud

5 Managed Design and Build  Cloud application development

Pay per use model Traditional Model
6 Managed AMS  Incident management and transition
TCO Low High  Minor enhancements – Cloud applications

Risk Subscription based Risk of buying & running

7 Managed Testing  Cloud applications testing
Investment Low Very High
8 Managed Security Services & Compliance  Cloud applications security
Agile Needs prior planning  Codebase security
Scalable

Deployment Time X Weeks Y Months 10 Managed Systems and Administration  Cloud Applications / jobs monitoring
 Administration & High availability
New Functionality Faster Speed to Market Higher lead time
11 Managed Application Consolidation and  Cloud applications consolidation
Security/Maintenance Assured/Centralized/ Automatic Maintenance May be at risk/Dedicated Rationalization  Applications rationalization

Microsoft ADM / November 2017 / © 2017 IBM Corporation 7

Modernization

Transformation is key to the ADMI Agenda

Driving the modernization through a focus on microservices

ADMI Transformation: Key Cornerstones Microsoft Garage

Microsoft ADM / November 2017 / © 2017 IBM Corporation 8

Test Automation

Ignite for Testing: Test Automation for Microsoft will be

key in increasing productivity while driving quality
Test Case Execution Test Case Automation Defect Volume
How do you reduce the test How can the automation be Commonly used entities organized into
cases volumes? more effective? patterns and best practices

illustrative Processes:
Ready built test cases for business Sales Management
Service Management
processes within AX and CRM enabling Order to Cash
re-usability Vendor Prepayment

Pre-built test cases at an application

and industry level
Leveraging capability of
Microsoft Visual Studio
Leveraging Microsoft Suite for end to Automated testing tools
end Microsoft projects – Microsoft Test
 Coded UI Tests
Manager and Microsoft Visual Studio  Web Performance Tests Microsoft Analytics
 Load Tests
 Generic Tests
 Ordered Tests Microsoft Power BI
 Developer Unit Tests
 SQL Server Unit Tests
 Custom SSIS Unit Tests

Microsoft ADM / November 2017 / © 2017 IBM Corporation 9