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THE FILIPINO

VALUE SYSTEM
AND BUSINESS
ETHICS
CHALLENGES
 Filipino value system is
defined by the way of
people live their family as an
influence of one's culture. It
refers to the set of values or
the value system that a
FILIPINO VALUE majority of the Filipino have
SYSTEM IN historically held important in
their lives. the Philippine
BUSINESS value system includes their
own unique collection of
consistent ideologies, moral
codes, ethical practices,
etiquette, and cultural and
personal values that are
encouraged by their society.
DIFFERENT
BAHALA NA VALUE
SYSTEM

Trust in God or the concept of Bahala na is


a principle used when a person does not
know what to accomplish or is too slothful
to do anything at all. This belief to put fate
in God's hands may be a sign of how
religious Filipinos may be. Further, it may
show that the Filipinos are free-spirited and
that they put their life in fate's hand.
Damaged reputation – if it gets to the point where the
effects of procrastination affects what and when you
deliver to customers you are obviously in trouble and it
may cause a reputation for tardiness
Missed opportunities – if you’re on top of your workload
you’ll also be a much better position to take advantage
of new opportunities
Roadblocks/Bottlenecks – When you start avoiding
things it can interrupt the workflow in your business. Then,
an accumulation of things that haven’t been done
leads stress for you and frustration for other team
members

AFFECTS THE ATTITUDES OF BUSINESS


CONSTITUENTS
UTANG NA LOOB (Reciprocity)

DIFFERENT
VALUE
Gratitude or utang na loob is very fashionable Filipino
characteristic. One does not fail to remember the fine
actions that others may have done particularly at times

SYSTEM
of great need.

This debt of gratitude is at times abused by those who


have done well to others.

With this system people are forced to do something in


exchange for what others do in favor.
NINGAS COGON

DIFFERENT
VALUE
Ningas is a noun which means flame, blaze or
combustion, while cogon is a grass which can
SYSTEM
be easily burned with its presentation.

Ningas cogon means the fast burning of


cogon, which signifies Filipinos' way of
eagerness only at the beginning but then
quickly losing enthusiasm soon afte to
continue it, or the lack of follow-up.
In business: Nepotism is the practice of hiring family
members regardless of their qualifications. In some cases,
a relative of a company executive may be qualified to
perform the job for which she is hired. The fact that she is
an executive's relative gives her an advantage over the
other applicants. But when the employee is not qualified
to perform the job, then nepotism becomes counter-
productive. Your executive staff begins hiring family
members because they need jobs, But the family
members' lack of qualifications and ability can affect
your company's profitability.

AFFECTS THE ATTITUDES OF BUSINESS


CONSTITUENTS
PADRINO SYSTEM (NEPOMOTISM)

DIFFERENT
Padrino system, or patronage in the Filipino
VALUE
culture and politics is the value system where
one gets support, endorsement, or political
appointment through family affiliation (nepotism)
SYSTEM
or friendship (cronyism), as against to one's
worth.

The Padrino system in the Philippines has been


the root cause of many controversies and
corruption.
DIFFERENT
VALUE
AMOR PROPIO/SELF-RESPECT

SYSTEM
Amor Propio is Spanish word which means self-
love. It is a sense of self-esteem or self-respect
that stops a person from swallowing his pride. It
includes sensitivity to personal insult or offends.
MAÑANA HABIT

DIFFERENT
VALUE
The word mañana means tomorrow or
specified future time. It is also known SYSTEM
as procrastination in plain English and
mamaya na in Filipino.

It could also means putting something


off until another time. This habit has
made Filipinos become lazier and less
efficient in doing task.
DELICADEZA

DIFFERENT
VALUE
Delicadeza is a Spanish term which means
daintiness when translated in English. It is defined
as an act of being refined or delicate in tastes or
SYSTEM
manners.

It could also mean proper decorum or strict


adherence to what's right, moral or ethical.
Perhaps it can be better understood by saying
that those who don't have it meaning walang
delicadeza or makapal ang mukha or thick-
faced.
HIYA

DIFFERENT
VALUE
Shame or hiya is a very
SYSTEM
common Filipino value. It is a
sense of social propriety and
conforming to societal norms of
behavior. Filipino believe they
must live up to the accepted
standards of behavior and if
they fail to do so they bring
dishonor not only upon
themselves, but also upon their
family. If someone is publicly
embarassed, criticized, or does
not live up to expectations,
they feel shame and lose and
self-esteem.
PAKIKISAMA/PAKIKIPAGKAPWA-TAO

DIFFERENT
Loyalty or pakikisama is another Filipino value.
VALUE
This is shared sense of identity and
consciousness of the other person. It is treating
SYSTEM
others with the respect and dignity as an
equal and not someone below individual.

Basically, in business it is a practical translation


of one's pakikipagkapwa-tao because the
intention is to offer things and services of value
to others to get better their standards of living.
FAMILY ORIENTATION

The Philippines is known to be a family centered nation. The Filipinos recognize their family as an important social
structure that one must take care of. They give importance to the safety and unity of one's family. The Filipino
family is so intact that it is common for members of the same family work for the same company.

The family is always of vital importance in the Philippines. Not surprisingly, most business organizations have the
Filipino family as their model.

DIFFERENT VALUE SYSTEM


Filial Piety
Filial piety is a virtue of respect for one’s parents, elders, and ancestors Filial
piety is an important concept in Filipino culture. It is understood as essential to
maintain the collective face of the family and to avoid experiencing hiya In
business: The Filipino family is so intact that it is common for members of the
same family work for the same company.

DIFFERENT VALUE SYSTEM


In business: The Filipino family is so
intact that it is common for members
of the same family work for the same
company.
GROUP ACTIVITY
How the Filipino value
system affects the
GUIDE QUESTION attitudes of business
constituents ? Cite an
example.

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