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ADVERTISING & MARKETING

Quarterly commercial radio share of display advertising revenue in the


United Kingdom (UK) from 1st quarter 2009 to 1st quarter 2019 (in
million GBP)
Quarterly commercial radio share of display advertising revenue in the United Kingdom (UK)
from 1st quarter 2009 to 1st quarter 2019 (in million GBP)
Commercial radio share of advertising revenue in the United Kingdom (UK) 2009-2019

7.0%

6.0%

5.0%
Share of marketplace

4.0%

3.0%

2.0%

1.0%

0.0%

Note: United Kingdom; Q1 2009 to Q1 2019*


Further information regarding this statistic can be found on page 8.
2 Source(s): Radio Advertising Bureau UK; Ofcom; ID 309882
Quarterly commercial radio share of display advertising revenue in the United Kingdom (UK)
from 1st quarter 2009 to 1st quarter 2019 (in million GBP)
Commercial radio share of advertising revenue in the United Kingdom (UK) 2009-2019

7.0% Your Headline


Your Notes:

6.0%

5.0%
Share of marketplace

4.0%

3.0%

2.0%

1.0%

0.0%
Q2 2014

Q1 2015

Q4 2015

Q3 2016
Q1 2009
Q2 2009
Q3 2009
Q4 2009
Q1 2010
Q2 2010
Q3 2010
Q4 2010
Q1 2011
Q2 2011
Q3 2011
Q4 2011
Q1 2012
Q2 2012
Q3 2012
Q4 2012
Q1 2013
Q2 2013
Q3 2013
Q4 2013
Q1 2014

Q3 2014
Q4 2014

Q2 2015
Q3 2015

Q1 2016
Q2 2016

Q4 2016
Q1 2017
Q2 2017
Q3 2017
Q4 2017
Q1 2018
Q2 2018
Q3 2018
Q4 2018
Q1 2019
Note: United Kingdom; Q1 2009 to Q1 2019*
Further information regarding this statistic can be found on page 8.
3 Source(s): Radio Advertising Bureau UK; Ofcom; ID 309882
Quarterly commercial radio share of display advertising revenue in the United Kingdom (UK)
from 1st quarter 2009 to 1st quarter 2019 (in million GBP)
Commercial radio share of advertising revenue in the United Kingdom (UK) 2009-2019

Share of marketplace
0.0% 1.0% 2.0% 3.0% 4.0% 5.0% 6.0%

Q1 2019
Q4 2018
Q3 2018
Q2 2018
Q1 2018
Q4 2017
Q3 2017
Q2 2017
Q1 2017
Q4 2016
Q3 2016
Q2 2016
Q1 2016
Q4 2015
Q3 2015

Note: United Kingdom; Q1 2009 to Q1 2019*


Further information regarding this statistic can be found on page 8.
4 Source(s): Radio Advertising Bureau UK; Ofcom; ID 309882
Quarterly commercial radio share of display advertising revenue in the United Kingdom (UK)
from 1st quarter 2009 to 1st quarter 2019 (in million GBP)
Commercial radio share of advertising revenue in the United Kingdom (UK) 2009-2019

Share of marketplace Your Headline


Your Notes:
0.0% 1.0% 2.0% 3.0% 4.0% 5.0% 6.0%

Q1 2019
Q4 2018
Q3 2018
Q2 2018
Q1 2018
Q4 2017
Q3 2017
Q2 2017
Q1 2017
Q4 2016
Q3 2016
Q2 2016
Q1 2016
Q4 2015
Q3 2015

Note: United Kingdom; Q1 2009 to Q1 2019*


Further information regarding this statistic can be found on page 8.
5 Source(s): Radio Advertising Bureau UK; Ofcom; ID 309882
Quarterly commercial radio share of display advertising revenue in the United Kingdom (UK)
from 1st quarter 2009 to 1st quarter 2019 (in million GBP)
Commercial radio share of advertising revenue in the United Kingdom (UK) 2009-2019

6.5%

6.3%

6.1%

5.9%
Share of marketplace

5.7%

5.5%

5.3%

5.1%

4.9%

4.7%

4.5%

Note: United Kingdom; Q1 2009 to Q1 2019*


Further information regarding this statistic can be found on page 8.
6 Source(s): Radio Advertising Bureau UK; Ofcom; ID 309882
Quarterly commercial radio share of display advertising revenue in the United Kingdom (UK)
from 1st quarter 2009 to 1st quarter 2019 (in million GBP)
Commercial radio share of advertising revenue in the United Kingdom (UK) 2009-2019

6.5% Your Headline


Your Notes:
6.3%

6.1%

5.9%
Share of marketplace

5.7%

5.5%

5.3%

5.1%

4.9%

4.7%

4.5%
Q2 2014

Q1 2015

Q4 2015

Q3 2016
Q1 2009
Q2 2009
Q3 2009
Q4 2009
Q1 2010
Q2 2010
Q3 2010
Q4 2010
Q1 2011
Q2 2011
Q3 2011
Q4 2011
Q1 2012
Q2 2012
Q3 2012
Q4 2012
Q1 2013
Q2 2013
Q3 2013
Q4 2013
Q1 2014

Q3 2014
Q4 2014

Q2 2015
Q3 2015

Q1 2016
Q2 2016

Q4 2016
Q1 2017
Q2 2017
Q3 2017
Q4 2017
Q1 2018
Q2 2018
Q3 2018
Q4 2018
Q1 2019
Note: United Kingdom; Q1 2009 to Q1 2019*
Further information regarding this statistic can be found on page 8.
7 Source(s): Radio Advertising Bureau UK; Ofcom; ID 309882
Quarterly commercial radio share of display advertising revenue in the United Kingdom (UK)
from 1st quarter 2009 to 1st quarter 2019 (in million GBP)
Commercial radio share of advertising revenue in the United Kingdom (UK) 2009-2019

Source and methodology information Notes:


Source(s) Radio Advertising Bureau UK; Ofcom
The display advertising marketplace includes the following advertising markets: radio (including sponsorships
Conducted by Radio Advertising Bureau UK; Ofcom and promotions), television, newspapers/magazines/colour supplements (excluding classified advertising),
outdoor & transport cinema, and internet (display only, excludes search and classified). Additional information is
Survey period Q1 2009 to Q1 2019* provided by the source. *From 2015 Radio revenues also included digital ad formats, to ensure this analysis
remains representative from Q1 2015 the Total market now data includes digital display elements (where
Region(s) United Kingdom applicable) across all media channels.
Number of respondents n.a.

Age group n.a.

Special characteristics n.a.

Published by Radio Advertising Bureau UK

Publication date April 2019

Original source radiocentre.org

Website URL visit the website

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