SANDIP FOUNDATION’S

SANDIP INSTITUTE OF TECHNOLOGY & RESEARCH

CENTRE DEPARTMENT OF MANAGEMENT STUDIES

PRESENT’S

BATTLEFIELD - 2018
ON 11TH & 12TH September
 Spice up your taste

Leader Name – Tushar Rajendra Wadile

Mentor’s Name – Prashant Sonawane & Charu Bhavsar
TEAM MEMBERS
 PRANJAL WAGH
 PRERNA SHIVDE
 APURVA PATHAK
 LALIT PAWAR
 MANSI PATANI
 SAMEER AHER
 PRANALI PATIL
 SANKET BHONDAGE
INTRODUCTION
 SANDIP FOUNDATION’S college of SITRC ( Sandip Institute of Technology and Research
Centre) has Department of Management Studies which every year organizes a business game
called BATTLEFIELD. This year it included the Wave – X of this success story.

 The pure motive behind, staff and college including such game as a part of co-curricular
activities in the academic year is to inculcate the business skills into the budding entrepreneurs
and the market owners in the nearby future.

 Battlefield is all about students learning all the ways to survive into the market, various
activities of running a smooth business and above all to know the bitter truth of moulding
yourself according to the situations prevailing into the market or certain undefined risks.

 The student had to plan, organize, co-ordinate, control and stand the market situations and
hurdles as such with their self-designed products and had to handle the consumer cell on their
own.
OBJECTIVES:

 To learn the management functions.

 To learn the marketing strategies.
 Perform activity as a team.
 Tactics to handle the consumer cell.
OBJECTIVES OF MY TEAM

 To carry on the legacy of being Sandipian.

 Hygienic environment near our stall.

 Food to cater the needs of the consumer.

 
 Proper disposal of the waste.
 
 Satisfaction to the consumer.

 To provide better hospitality to people approaching the stall.

 
 To generate revenue.

 Maximum sale of products we had prepared.

WHY BATTLEFIELD IS ORGANIZED?

 Battlefield is an activity which is organized to experience the market in real

conditions.
 It helps us implement the basic functions of management i.e planning, staffing,
controlling, directing and organizing.
 It urges students to build co-ordination between them for the smooth functioning
of the activity.
 As an MBA student this activity teaches us to think and act in difficult situations
and taking the right decision as per the situation persist.
 MEMBERS AND THEIR DUTIES
 Honesty in the beginning the following duties were allocated to the people in the group
which the table below shows, these duties where allocated during the planning stage of
Battlefield but as soon as the crowd started giving response to our stall the duties went
in the flow as per the availability of that person during that given period of time when
we had crowd.
MEMBERS DUTIES
TUSHAR WADILE Stock Manager
PRANJAL WAGH Cashier
PRERNA SHIVADE Chef
APURVA PATHAK Chef
LALIT PAWAR Marketing
MANSI PATNI Chef
SAMEER AHER Transportation
PRANALI PATIL Helper
SANKET BHONDAGE Marketing
MENU CARD

ITEMS RATES
Dabeli 15/-
Butter Dabeli 20/-
Cheese Dabeli 25/-
Fruit Custard 30/-
Beet Root Ladoo 50/- (4 piece)
PaniPuri 20/-
ShevPuri 30/-
Bhel 20/-
MARKET SURVEY
 The market survey was done by the team members about which type of food most
people prefer.
 So we visited few of famous food streets of Nasik and tried to gather as many
data we could.
 The parameters were based upon what do people think when they are out on
streets to eat.
 Does the cost of the item matter to them or the quality?
 The research concluded that the people would like to pay for good quality of the
food.
 Hence, accordingly our menu card was prepared.
SPOT SELECTION:

 All the groups were allocated different locations in the city.

 The spot which we got was near BURGER KING, College road.
 A day prior to the activity we visited the location and asked for the
permission of the nearby shopkeepers which was granted.
 This place was beyond perfection for our stall because we got the
tremendous response from customer side
PLANING
 It is the basic function of management. It deals with chalking out a future course
of action & deciding in advance the most appropriate course of actions for
achievement of pre-determined goals.
 According to KOONTZ, “Planning is deciding in advance - what to do, when to
do & how to do. It bridges the gap from where we are & where we want to be”.
 Planning is determination of courses of action to achieve desired goals. Thus,
planning is a systematic thinking about ways &means for accomplishment of
predetermined goals.
 Planning is necessary to ensure proper utilization of human & non-human
resources.
 It is all pervasive, it is an intellectual activity and it also helps in avoiding
confusion, uncertainties, risks, wastages etc.
PLANING FOR BATTLEFIELD
ORGANIZING
 It is the process of bringing together physical, financial and human resources and
developing productive relationship amongst them for achievement of
organizational goals.
 According to Henry Fayol, “To organize a business is to provide it with
everything useful or its functioning i.e. raw material, tools, capital and
personnel’s”.
 To organize a business involves determining & providing human and non-human
resources to the organizational structure. Organizing as a process involves:
1. Identification of activities.
2. Classification of grouping of activities.
3. Assignment of duties.
4. Delegation of authority and creation of responsibility.
5. Coordinating authority and responsibility relationships.
STAFFING
 It is the function of managing the organization structure. Staffing has assumed
greater importance in the recent years due to advancement of technology, increase
in size of business, complexity of human behavior etc.
 The main purpose of staffing is to put right man on right job i.e. square pegs in
square holes and round pegs in round holes.
 Staffing involves:
1. Manpower Planning (estimating man power in terms of searching, choose the
person and giving the right place).
2. Recruitment, Selection & Placement.
3. Training & Development.
4. Remuneration.
5. Performance Appraisal.
6. Promotions & Transfer
DIRECTING
 It is that part of managerial function which actuates the organizational methods to
work efficiently for achievement of organizational purposes.
 It is considered life-spark of the enterprise which sets it in motion the action of
people because planning, organizing and staffing are the mere preparations for
doing the work.
 Direction is that inert-personnel aspect of management which deals directly with
influencing, guiding, supervising, motivating sub-ordinate for the achievement of
organizational goals. Direction has following elements:
 Supervision
 Motivation
 Leadership
Supervision- implies overseeing the work of subordinates by their superiors. It is the act
of watching & directing work & workers.
Motivation- means inspiring, stimulating or encouraging the sub-ordinates with zeal to
work. Positive, negative, monetary, non-monetary incentives may be used for this
purpose.
Leadership- may be defined as a process by which manager guides and influences the
work of subordinates in desired direction.
Communications- is the process of passing information, experience, opinion etc from
one person to another. It is a bridge of understanding.
CONTROLLING
 It implies measurement of accomplishment against the standards and correction of
deviation if any to ensure achievement of organizational goals.
 The purpose of controlling is to ensure that everything occurs in conformities with the
standards. An efficient system of control helps to predict deviations before they actually
occur.
 According to Theo Haimann, “Controlling is the process of checking whether or not proper
progress is being made towards the objectives and goals and acting if necessary, to correct
any deviation”.
 Therefore controlling has following steps:
1. Establishment of standard performance.
2. Measurement of actual performance.
3. Comparison of actual performance with the standards and finding out deviation if any.
4. Corrective action.
First customer – Always supportive and motivator
Prof.Dr.Prashant Patil Sir
 EMINENT PERSONALITIES VISITED TO OUR STALL

Mr.Ravi Pagare (Director,Shamrao vithhal co-operative bank limited)& Mr.Sharad More (corporator
,nashik muncipal corporation )visited to our stall..
HAPPY CUSTOMERS
CUSTOMERS FEEDBACK
WHAT WE HAVE LEARNED FROM THIS ACTIVITY?

 Management includes the activities of setting the strategy of an organization and

coordinating the efforts of its employees to accomplish its objectives through the
application of available resources, such as financial, natural, technological, and
human resources.
 This is what we achieved in this activity and also implemented the functions of
management such as Planning, Organizing, Staffing, Directing and Controlling.
 These functions were the most important essentials to help this activity work.
OUTCOME

PROFIT MARGIN –
 Profit margin usually implies to a specific product or while calculating the
“Gross Profit Margin” helps any company or business to determine pricing
decisions.
 It is the best parameter which measures, how a company or business controls its
costs.
The profit margin is derived by dividing net earnings after losses, its gross earnings
minus certain expenses.
 The profit margin and investment by our stall was panned for measuring how well
our stall was performing, regardless of the size.
STATEMENT OF INVESTMENT –

Total group members =9

Total = (9×500) =4500 /-
Utilization of investment for all activities = 4500 /-
Total income of 2 day’s = 6500/-
Profit incurred by us=2000 /-
Besides our investment, the profit margin was 2000/- with efficient use of all
available resources.
We made the profit of 2000 /-
We are going to donate our 60% profit for CSR activity.
OBSERVATION 
 Market is not a bed of roses so you got to stand it with only consumer derived goods.
 
 To deal with consumers or to face them is the most difficult task because you get
customers from different economic, social, political, religious backgrounds and at the
same time you cannot satisfy the entire range of crowd prevailing into the country.

 Above all you got to have the convincing power when you go around marketing your
product because that is the power that will convert the crowd into your customers.
 
 The core pillars on to which you will stand and drive the market are none other than
innovation and creativity.
 
 Marketing is the most essential part when you talk about the success story of any
leading market brand.
Hygiene yet another aspect a customer looks forward when they enter into the market.
 
And yes keeping your cool is what you need to have while dealing with your customer,
would be customer, or even while leading the team.
 
You need to get your stock and update it as soon as you see a change among customers
about your products.
 
People give huge response to the product whenever the word CSR is attached to it,
even though they do not wish to consume the product they will buy it so that the
monetary return the group will generate will be used in the better cause of the society.
 
People in the college road side prefer handy and ease to eat products rather than the
nutritious and healthy food, we can say that those people prefer much of junk food.
 CONCLUSION
Management is the most significant concept when we have to perform a task.
The goals & objectives which we have have decided to attend.And to fulfill that
objectives we have to control all management feature i.e PLANNING , STAFFING ,
CONTROLLING , IMPLIMENTING, UNAMINITY , CO-ORDINATING .. that I
have learned from it.
In future and also in any upcoming event now I can easily understand
the process and the basic strategy making point after that with this battlefield
experience I can perform that activity very smoothly ,with no more efforts .Battlefield
gives me all over idea about the how to conduct any programme till its concludation.
The effective work need’s an support of all the management function .So, finally It
was a great experience about battlefield of 2017……
 
 THANK YOU TO FACULATIES
First of all a huge heart felt THANK YOU to PRINCIPAL SIR (SITRC) to give us
this opportunity of leaning the basic and core values of what course I have chosen to
pursue my PG into.

Dear teachers you did not ask me what We wanted but you gave us what we
deserved, you did not question our capabilities but you provided us with
opportunities to overcome our fears, you did not let us know but your plans were
much higher than what we could had imagined for ourself, you saw our confusions
about the term management and you gave us the platform where We are not got
acquainted with this word but it became the most essential part of our learning, and
have removed our fears for choosing this course as my post-graduation degree into.

Yes a huge Thank you again to the entire staff of Department of management studies.
Thank you for making us look beyond the virtual world and letting us know where
We stand with our management skills into the market.
THANK YOU TO MENTORS

 First of all, I would like to express my gratitude and thanks to our mentors Prashant
Sonawane sir & Charu Bhavasar mam for their invaluable advice and guidance
throughout the period of this activity. Your guidance and support help us a lot during
activity.
THANK YOU TO TEAM MEMBERS

My appreciation also to my team members who have been so tolerant and

supportive. Nevertheless, my great appreciation dedicated to all my friends and those whom
involve directly or indirectly in the development of this activity.
Without your support whole activity would not be successful. Thanks for
supporting and guiding me. Thanks to Pranjal for making the attractive banners and
invitation card and doing great work in marketing and cooking,Apurva for doing all the raw
material management work,Prerna for delicious cooking of dabeli and ladu, Sanket for
helping in every aspect of the management,Lalit for doing marketing work efficiently,Sameer
for supporting in all the transportation realted work and Pranali and Mansi for doing great
chef work.Thnaks for actively participating and leading in your respective field very
effectively .The success of our whole team is only beacause of you friends.
There is no such meaningful word than thank you.
THANK YOU……!