PROMOTING HOME STAY FACILITY IN

UTTARAKHAND THROUGH TRANSPORT

CONNECTIVITY
PREPARED BY GROUP NO. 10 (UNSTOPPABLES)

ABHINAV KUMAR
ASHISH
LAVISH ARORA
PRAKHAR PANDEY
ROHIT PANT
VASU GUPTA
 CONTENTS
• INDIAN PLAYERS
• GLOBAL PLAYERS
• INTRODUCTION
• OBJECTIVE
• ADVANTAGES OF PROMOTING HOMESTAY IN UTTARAKHAND
• GOVERNMENT SCHEMES TO PROMOTE
• VEER CHANDRA SINGH GARHWALI YOJANA
• PURPOSE
• FEATURES AND FACILITIES
• ELIGIBILITY
• WHY FOREIGN TOURIST IN INDIA LOVES HOME STAY
• OPPORTUNITIES
• ELIGIBILITY
• BIBLIOGRAPHY
 INDIAN PLAYERS
MAKEMYTRIP :  ACCOMMODATION OF SPACE THROUGH
RIGHTSTAY,

YATRA : LAUNCHED TG STAYS IN OCTOBER LAST YEAR

TO FOCUS ON THE HOMESTAY MARKET

STAYZILLA  : INKED TIE-UPS WITH THE STATE

GOVERNMENTS OF MADHYA PRADESH AND
UTTARAKHAND, AND MORE

SOTC TRAVEL: RECENTLY ANNOUNCED THE LAUNCH OF

These players are also stepping up their marketing activities to drive customers to this category.
 GLOBAL PLAYERS

• AIR BNB
• PIONEER
• TATA GROUP
 INTRODUCTION
WHAT IS A HOMESTAY?
A HOMESTAY IS SIMILAR IN CONCEPT TO THAT
OF A BED AND BREAKFAST. GUESTS ARE
EITHER ACCOMMODATED IN THE FAMILY
HOME, OR IN SEPARATE QUARTERS NEARBY.
NOWADAYS, MOST HOMESTAYS PROVIDE
THEIR GUESTS WITH JUST AS MUCH COMFORT
AS A REPUTABLE HOTEL.
 OBJECTIVE

TO PROMOTE TOURISM
INDUSTRY IN UTTARAKHAND
 ADVANTAGES OF PROMOTING
HOMESTAYS IN UTTARAKHAND
• IT CAN GENERATE MORE REVENUE IN UTTARAKHAND AS
UTTARAKHAND IS THE STATE WHICH EARNS ITS MAXIMUM
ECONOMY BY TOURISM.
• IT CAN CREATE EMPLOYMENT OPPORTUNITIES IN THE RURAL
AREAS OF UTTARAKHAND.
• IT CAN ALSO ENCOURAGE RURAL TOURISM IN UTTARAKHAND.
• IT CAN HELP IN SUSTAINING ECOLOGY BY MINIMIZING THE
MIGRATION FROM RURAL AREAS OF UTTARAKHAND.
• IT CAN ALSO HELP IN CONSERVING LOCAL CULTURE AND
 GOVERNMENT SCHEMES TO PROMOTE
HOMESTAYS IN UTTARAKHAND.
• GOVERNMENT HAS STARTED VARIOUS SCHEMES IN ORDER TO
PROMOTE HOMESTAYS IN UTTARAKHAND.
• THE STATE GOVERNMENT HAS EVEN DECIDED TO PROVIDE A
SUBSIDY OF RS. 10 LAKH FOR STARTING A HOMESTAY IN
MOUNTAINOUS AREAS.
• GOVERNMENT WILL ALSO PROVIDE AN EXEMPTION OF UPTO RS.
1.5 LAKH ON INTEREST FOR THE FIRST FIVE YEARS.
• TARGETING TO RAISE 5000 HOMESTAYS IN THE STATE BY 2020.
 VEER CHANDRA SINGH GARHWALI
YOJANA
• STARTED BY GOVT. OF UTTARAKHAND TO PROMOTE
TOURISM IN THE STATE OF UTTARAKHAND IN 2002-03
• LOANS UP-TO 10 LAKH IN RURAL AREAS ARE PROVIDED
UNDER THIS SCHEME FOR OPERATING HOMESTAYS.
• LOANS UP-TO 7.5 LAKH IN URBAN AREAS ARE PROVIDED
UNDER THIS SCHEME FOR OPERATING HOMESTAYS.

CONTD.
 PURPOSE OF THE SCHEME
• CREATION OF SUSTAINABLE EMPLOYMENT
OPPORTUNITIES IN TOURISM.
• ESTABLISHING FACILITIES OR CONDUCTING /RUNNING
ACTIVITIES I.E. PASSENGER TAXIS, BUSES,
RESTAURANTS AND TOURIST INFORMATION CENTERS
• WIDE RANGE OF ACTIVITIES COVERED
 FEATURES AND FACILITIES
• EASY REPAYMENT OF LOANS 84-144 MONTHS
• AMOUNT OF LOAN FOR PLAINS IN 40 LAKH RUPEES
AND FOR HILLS IS 45 LAKHS
• LOW PROCESSING CHARGES
• GESTATION AVAILABLE
 ELIGIBILITY
• PERMANENT RESIDENT OF UTTARAKHAND
• MUST HAVE OWN /RELATIVES /GUARANTORS’ LAND FOR
RUNNING THE ACTIVITY AND CREATION OF REGISTERED
MORTGAGE
• PRIORITY WILL BE GIVEN TO THOSE HAVING DEGREE/DIPLOMA
OR REQUIRED SKILL OR EXPERIENCE IN THE DESIRED FIELD
WHY FOREIGN TOURIST IN
INDIA LOVES HOME STAY

• MEETING NEW PEOPLE AND FRIEND

• EXPLORING NEW CULTURE
• EXP OFFBEAT PLACES WITH THE HOSTS
 OPPORTUNITIES
• TWIST MIGRATION FROM HILLY AREA
• TO PROMOTE AND BOOST TOURISM
• TO CREATE MORE JOBS AND INCOME GENERATION
OPPORTUNITY FOR LOCALS
• TO PROVIDE PLATFORM FOR PROMOTE CULTURES AND
LOCAL FOOD
 VISITED HOMESTAYS

• 1. JOSHUDA HOMESTAYS – GANGOLIHAT.

• OWNER- MR. GIRISH CHANDRA JOSHI.
• PROBLEMS FACED:
• TRANSPORT CONNECTIVITY IN HILLY AND RURAL AREAS OF UTTARAKHAND.
• THREAT OF WILDLIFE SPECIES.
• LANDSLIDES DURING THE YEAR WHICH AFFECTS THE ROAD CONNECTIVITY.
• 2. VATIKA HOMESTAYS- BHIMTAL.
• OWNER- MR. NAVIN PANT
• PROBLEMS FACED:
 LANDSLIDES AND NATURAL CALAMITIES AFFECTS THE
BUSINESS.
• 3. CHILLADIGHA HOME STAY – MUNSYARI.
• OWNER – MR. HARI SINGH DHAMI
• PROBLEMS FACED:
• TRANSPORT CONNECTIVITY IN HILLY AND RURAL AREAS OF
UTTARAKHAND.
• THREAT OF WILDLIFE SPECIES.
• HIMNIWAS HOMESTAYS- GANGOLIHAT.
• OWNER – MR. SANJAY PANT.
PROBLEMS FACED:
• TRANSPORT CONNECTIVITY IN HILLY AND RURAL AREAS OF
UTTARAKHAND.
• THREAT OF WILDLIFE SPECIES.
• LACK OF PROMOTIONAL ACTIVITIES AMONG RURAL AREAS.
• 5. RAWAT FARMS- MUNSYARI
• OWNER- MR. DEV RAWAT
• PROBLEMS FACED:
1. LACK OF PROMOTIONAL ACTIVITIES AMONG RURAL AREAS.
2. LACK OF PROPER ELECTRICAL SUPPLY.
3. LACK OF MEDICAL FACILITIES.
 FINDINGS
• TRANSPORTATION
 THE ROAD CONNECTIVITY AND LANDSLIDES OCCURRENCE ION THE RURAL AREAS
OF UTTARAKHAND EMERGED AS ONE OF THE MAJOR CONCERNS FOR THE
HOMESTAYS IN UTTARAKHAND.
• 2. WILDLIFE THREATS
ANOTHER MAJOR CONCERN AMONG THE
RURAL AREAS OF UTTARAKHAND WAS
THE THREAT OF WILDLIFE SPECIES LIKE
TIGERS, SNAKES, E.T.C. AS MOST OF THE
HOME STAYS THERE A RE OPERATED IN
THE VILLAGES SURROUND BY DENSE
FORESTS.
 QUESTIONNAIRE

• DO YOU LOVE TRAVELLING?

• HAVE YOU EVER VISITED UTTARAKHAND?
• HAVE YOU HEARD ABOUT HOMESTAYS?
• WHERE DID YOU GOT TO KNOW ABOUT HOMESTAYS?
• HAVE YOU EVER STAYED IN HOMESTAYS?
• DID YOU LIKED YOUR STAY IN HOMESTAYS?
• HOW WOULD YOU LIKE TO RATE YOUR STAY IN HOMESTAYS ON A SCALE OF 1-
5(1 BEING LOWEST AND 5 BEING HIGHEST)?
• WOULD YOU LIKE TO PREFER STAYING IN HOMESTAYS IN COMPARISON TO
HOTELS?
• WHAT DO YOU LIKE THE MOST ABOUT YOUR STAY IN HOMESTAYS?
• WOULD YOU RECOMMEND OTHERS TO STAY IN HOMESTAYS?
• DID YOU FIND ANY CHALLENGES IN YOUR STAY IN HOMESTAYS?
• WHAT CHALLENGES DID YOU FIND DURING YOUR STAY IN HOMESTAYS?
• SUGGESTIONS FOR HOMESTAY OWNERS.
• DO YOU LOVE TRAVELLING?
BASED ON 100 RESPONSES
• HAVE YOU EVER VISITED UTTARAKHAND?
BASED ON 100 RESPONSES
• HAVE YOU HEARD ABOUT HOMESTAYS?
BASED ON 100 RESPONSES
• WHERE DID YOU GOT TO KNOW ABOUT HOMESTAYS?
BASED ON 100 RESPONSES.
• HAVE YOU EVER STAYED IN HOMESTAYS?
BASED ON 100 RESPONSES
• DID YOU LIKED YOUR STAY IN HOMESTAYS?
BASED ON 100 RESPONSES.
• HOW WOULD YOU LIKE TO RATE YOUR STAY IN HOMESTAYS ON A SCALE OF 1-5(1
BEING LOWEST AND 5 BEING HIGHEST)?
BASED ON 100 RESPONSES.
• WOULD YOU LIKE TO PREFER STAYING IN HOMESTAYS IN COMPARISON TO HOTELS?
BASED ON 100 RESPONSES.
• WOULD YOU RECOMMEND OTHERS TO STAY IN HOMESTAYS?
BASED ON 100 RESPONSES.
 SUGGESSTIONS.

• IMPROVED TRANSPORT CONNECTIVITY CAN HELP TOURISM

INDUSTRY GROW IN THE STATE TOP A GREAT EXTENT.
• GOVERNMENT SHOULD FOCUS ON THE WAYS TO ERADICATE
THE EFEECTS OF NATURAL CALAMITIES THAT AFFECTS THE
TOURISM INDUSTRY IN UTTARAKHAND.
• BETTER PROMOTIONS OF THE HOMESTAYS SCHEME SHOULD
BE DONE IN THE RURAL AREAS OF UTTARAKHAND IN ORDER TO
STOP THE MIGRATION FROM THE VILLAGES OF UTTARAKHAND.
 CONCLUSION
• FROM THE STUDY WE CAME TO THE CONCLUSION THAT
BETTER TRANSPORT CONNECTIVITY CAN PLAY A MAJOR
ROLE IN THE DEVELOPMENT OF THE TOURISM INDUSTRY
IN UTTARAKHAND AND CAN ALSO HELP IN STOPPING THE
MIGRATION OF PEOPLES FROM THE RURAL AREAS OF
UTTARAKHAND AS BETTER PROMOTION OF THE
EMPLOYMENT OPPORTUNITIES IN THEIR NATIVE VILLAGES
CAN STOP VILLAGES OF UTTARAKHAND FROM BECOMING
GHOST VILLAGES.
 BIBLIOGRAPHY
1. HTTP://VCSGSCHEME.UK.GOV.IN/-19/09/2019
2. HTTPS://UTTARAKHANDTOURISM.GOV.IN/PAGE/HOMESTAYS/ 19/09/2019
3. HTTPS://WWW.THEHINDUBUSINESSLINE.COM/COMPANIES/HOMESTAY-THE-N
EW-BATTLEGROUND-FOR-TRAVEL-PLAYERS/ARTICLE9081710.ECE
- 27/09/2019
4. HTTPS://ECONOMICTIMES.INDIATIMES.COM/SMALL-BIZ/STARTUPS/NEWSBUZ
Z/SOTC-TRAVEL-LAUNCHES-HOMESTAYS-IN-PARTNERSHIP-WITH-OYO/ARTICL
ESHOW/69540757.CMS
- 27/09/2019