E.VENUES.

PK

IDEA presented BY:

AMAR ALI
ATEEB RASHEED
MUHAMMAD SHUJA
RAMSHA SHAHZAD
VISION STATEMENT

 We want to make people’s life convenient by

providing them quality service at their ease.
MISSION STATEMENT

 Wedding & venues is dedicated to presenting

exceptional service and extraordinary programs for
every client.
COMPANY HISTORY
 The idea came in the mind of a partner of the company when he went
through the difficult process of organizing a wedding and have to visit
different venues months before the wedding, so he thought we may
provide a platform where people can search and compare different venues
according to their priority and can see available dates they are planning for
their event.
 When the idea was shared with other partners the reaction was same as
they also experience the same difficulty, so we all have decided to provide
a platform for people of our vicinity.
 So, after much research and talks within the group we had decided to form
a company to convert our idea into the realty. The company will be form
in the shape of corporation and will have four major directors and they
will be equal shareholders of the company.
 Following are the Director and Company owners names with their
respective role in the company.
COMPANY HISTORY

 Following are the Director and Company owners

names with their respective role in the company.
 1. Ateeb Rasheed
 2. Shuja Uddin
 3. Amar Ali
 4. Ramsha Shahzad 
DESCRIPTION OF SERVICE

 In today’s busy world everyone wants to do the things with one click on
the internet. They are so busy in their life schedules that they order food
online, shop online, grocery online even they order taxi online. So in
this busy world we thought why not bring a website where we can list
all the Event Venues located in all part of the city and allow those
people to search and compare the venues on the basis of their pricing,
decoration services and accommodation.
  
 The website and application is designed in a way that people can
precise their search result by applying filters according to their
requirement such as some people make location as their first priority,
some are more concerned about the pricing , some people may look for
the capacity of the venue , while other may prefer customization
BUSINESS STRATEGY

 The main source of earing for the company is Banquet and what we
going to charge them basically its networking business the more
general public we attract towards our website and application the
more banquet owners we will manage to registered
 The business strategy is to give 3 months free trail to all the vendors
so they can registered easily without any hesitation and we will charge
them from onwards as monthly subscription fee of “Five Thousand
rupees” (5,000rs.)
 The other source where business is going to make profit is form online
advertisements once the website and application is well established
and has good audience we will become a medium of advertisement or
promotion.
 
TARGET MARKET

 Geographical Segmentation:
 Karachi
 Potential Customers:
 Karachi’s population 16 Million
 16000000 * 27.93% (age from 20 to 40)
 4468800 * 58% (literacy rate)
 2591904 * 21% (internet users)
 544300 * 48% (marriage rate)
 “216264”
  
MARKETING METHOD

 Aggressive marketing camping.

 Focus on online channales for pormotion.

 Online Addvertising camping where we uses

emmotions as our main theme.

 Hit other channels of promotion
COMPETITOR ANALYSIS

 Our Direct competitors are the existing event

management company.
1. Already captuered market share.
2. Long time consuming process.
 Threat of new entrants.
MANAGEMENT TEAM
 All of the four directors/owners of the company held 25% ownership of the company
and their roles according to the management of the company are as follows:
 i) Amar Ali (Director-marketing and business development)
 He is currently working as a business development officer.
 Education: B.Com,pursuing MBA-Marketing.
  
 ii) Muhammad Shuja Uddin (Director-operations and vendors)
 Education: B.Com, pursuing MBA-SCM.
  
 iii)Ramsha shahzad (Director-customer relations)
 Education: B.Com, pursuing MBA-HRM.
  
 iv)Ateeb Rasheed (Director-finance)
 Education: B.Com, pursuing MBA-Finance.
KEY FINANCIAL HIGHLIGHTS

 
 Total of monthly recurring expenses for a year equals PKR
1,992,000.

 Startup cost for the business i.e fixed cost required to start the
business is PKR 1,000,000.

 Total cash requirements for the first year of the business is

PKR 2,992,000
PRO FORMA FINANCIAL STATMENTS

 Net sales for the first year of business is 4,050,000 after

deducting all the expenses which brings a total of (2,137,342)
we get net profit of 1.912 millions.

 Sales forecast for the year 2 is 5,062,500 (assuming 25%

growth in the subsequent years) and increase in various
expenses totals (2,496,342) , net profit after all the deductions
is 2.566 millions.
KEY FINANCIAL HIGHLIGHTS

 Net profit ratios for three years are 47% , 51% , 54%
respectively.

 Return on investment ratios provides results of 64% , 86% ,

114% in the subsequent three years.

 Break-even point of the business is PKR 2,004,000.

THANK YOU…