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Contents
1 Strategy
5 Business model
Strategy
many companies use third-party services to speed up the development and get a good-working
MVP version.
Platform
There is no substantial difference between an app development for iOS or Android. But for the
minimum viable product, it is better to choose only one OS to start.
Design
Hard-to-use apps definitely alienate users and people are unlikely to use such apps in further.
Therefore, simple design is very important. It will allow users to receive the necessary information at a
blink of an eye.
Crucial requirements for streaming service to keep up with
Streaming service should keep with some important requirements that ensure a proper functionality of
the service, and, respectively, it has a direct impact on users' engagement.
• Stable storage – All contents should be stored on a good and well-tried hosting so to provide users with seamless content
delivery and trustful experience.
• Good network connectivity - CDN
• High bandwidth - The combination of reliable video streaming protocol and CDN will ensure high bandwidth and low
probability of lagging.
• Security. - You should protect your service from any unwanted intrusions from third parties.
• Video streaming protocols - There is a large number of streaming protocols like WebRTC, HLS, RTMP
• User experience. Attention to way the audience is immersing in the content, starting from menu structure to player design.
• Personalization and big data - Development of various recommendation models on the basis of various analytical information,
A/B testing.
• Security - Content security provision so as to avoid legal problems.
• Analytics - On the basis of data analysis and data collection, you can improve your rates, determine which features confuse
users, what is necessary to modify to draw more customers or increase loyalty for existing customers.
• Multiplatform. You must choose the platform you find the most applicable in your case. Furthermore, you should take into
account that users are expecting to watch content on various gadgets.
• Payment Gateway
Business model
Monetization
• iTunes
TVOD • Spotify
• Netflix
SVOD • Amazon Prime
• YouTube
AVOD
Questions / Next steps