GO KART

“Grab your phone, not your key”

Roll No.: 2 & 36

 INTRODUCTION
 Our business will be a platform for online grocery shopping.
 We have decided to start up this business because –

1. It is a convenient option for busy people.

2. They can comfortably shop anytime.

3. Products available in our online grocery store generally trend

to be cheaper as compared to the physical stores.
 We will be offering both perishable and non perishable items.

 Our main motive is to deliver quick and good quality products

to our customer.
 CONSTITUTION OF THE UNIT

Name of the firm Go Kart

Tag line “Grab your phone not your Key”
Form of organization Joint Partnership Firm
Address of registered firm Paltan Bazar, Guwahati
Dist: Kamrup
Pincode : 781008

Size of the unit Small

Deals in Groceries
Cost of the project 6,00,000
Mode of Finance HDFC Bank
Profit 1,99,500
 ABOUT THE PRODUCT

 An online platform that grocers sell their products through

the internet is known as an online grocery store.
 Many small-scale grocers who are not able to generate a
decent amount of sales, get a fair chance to hike their profit
with increased sales in exchange of nominal subscription
fees.
 The customer have to enter their location or it is auto-
detected via GPS. They don’t have to put in any extra effort
to go from shop to shop in search of a particular product or
brand. All they have to do is to choose and place an order.
PROCESS
ORGANISATIONAL CHART
LAYOUT
 MODE OF FINANCE

Owners capital :Rs 1,50,000 x 2 =Rs 3,00,000

Bank loan : Rs 3,00,000 (HDFC Bank)
@15.65% for 5years

WORKING CAPITAL (FOR ONE MONTH)

Sl. Particulars Amount(Rs.)

No.
1 Staff & Labour 1,77,500
2 Utilities 3,000
3 Other expenses 20,000
  TOTAL 2,00,500
FIXED COST

Sl Particulars Amount (Rs)

no.
1 Computers (5) 1,50,000
2 Furniture 50,000
  TOTAL 2,00,000

PROFITABILITY
Total sales= Rs 6,00,000 (approx.)
(Less) Total expenses= Rs4,00,500
Profitability= Rs 1,99,500
 MARKETING PLAN

Marketing Plan

Social Local Local News

Media Newspaper Channel
 SWOT ANALYSIS

Strengths : Weakness :
•We offer multiple category of product line • Many alternatives are exists.
with wide range of variety. • Comparatively high cost
• We have enough sources to supply.
•We offer at friendly environment.
• Home delivery.
• Less time consuming

Opportunities:
•New generation habituated to purchase
anything from super shop rather from usual
bazaar.
• Change in lifestyle.
•Good profit professionals
Threats:
•Political instability.
• Financial instability.
• Transportation problem.
•Power shortage that increase our cost
 CONCLUSION

In today’s world, Online shopping is pretty popular among the

young Indian blood. The fact that it is convenient and easily
accessible helps in attracting the customers a lot. In short, online
shopping (be it groceries, clothes, makeup etc.) is the future of this
world.