ENTERPRENEUR

SUBMITTED BY:
SHWETA VERMA
PGDM-II(7046)
SUBMITTED TO:
DR. ANURAG MITTAL
 Entrepreneurship
 Entrepreneurship is the process of designing, launching and running a new
business, which is often initially a small business. The people who create these
businesses are called entrepreneurs.

 Entrepreneurship has been described as the "capacity and willingness to develop,

organize and manage a business venture along with any of its risks to make a 
profit.
Importance of entrepreneurs
 Motives of entrepreneurs
 Profit. Profit is the biggest incentive. If the business is successful, the
entrepreneur can pay themselves a large dividend or sell the product
 Income. Unemployed may feel self-employment is the best opportunity to gain an
income.
 Overcome a particular need. Sometimes, entrepreneurs set up a business to deal
with a missing market. For example, Louis Braille was completely blind – this led
him to invent the braille system to communicate and read.
 Non-financial motives. Mixed up with profit motive may be other objectives
 Ethical stance. An entrepreneur may wish to do a different type of business, e.g. an
organic farm which doesn’t harm the environment.
 Independence. An entrepreneur may also be motivated by non-financial factors, such
as independence to work for themselves or to choose the hours and not have to listen to
another boss.
Entrepreneurs vs Managers
The main difference between Entrepreneur and Manager is their role in the organization. An entrepreneur is the
owner of the company whereas a Manager is the employee of the company. 
 Entrepreneurship Development
Programme (EDP)
 Entrepreneurship Development Programme (EDP) is a programme which helps in
developing the entrepreneurial abilities. The skills that are required to run a
business successfully is developed among the people through this programme. 
 The skills needed are varied and they need to be taken care in the best possible
way. EDP is not just a training programme but it is a complete process to make the
possible transformation of an individual into an entrepreneur. This programme
also guides the individuals on how to start the business and effective ways to
sustain it successfully.
 Objectives of EDP
 The objective of this programme is to motivate an individual to choose the entrepreneurship as a
career and to prepare the person to exploit the market opportunities for own business successfully.
These objectives can be set both in the short-term and long-term basis.
 Short-term objectives: These objectives can be achieved immediately.In the short-term, the individuals
are trained to be an entrepreneur and made competent enough to scan existing market situation and
environment. The person, who would be the future entrepreneur, should first set the goal as an
entrepreneur. The information related to the existing rules and regulations is essential at this stage.
 Long-term objectives: The ultimate objective is that the trained individuals successfully establish their
own business and they should be equipped with all the required skills to run their business smoothly.
 The overall objectives of EDP are mainly to help in rapid industrialisation by supplying skilled
entrepreneurs. At the same time, it also industrialises underdeveloped areas. The performance of small
and medium scale industries are expected to improve by this and therefore providing a huge scope of
employment generation in these sectors. This programme primarily aims at providing self-
employment to the young generation.