Documente Academic
Documente Profesional
Documente Cultură
Team E
Abhisek Mondal -27001 Bharti Sethi-27012
Divya Rajshree-27016 Priyanranjan Nayak-27034
Rohit vijayvergia-27041 Siddharth Shankar -27050
OVERVIEW: AMAZON.COM
• OPPORTUNITIES:
THREATS:
- eBay, Barnes
extensive community
& Nobles,ofand
buyers
Wal-Mart
- changes in the
Population segment
business
untapped
model by lack of Internet access
- Internet
Weak economic
taxes prohibited
performance of European market
- Growth
new taxes
of (Value
internet
Added
userstaxes:
in international
VAT) in products
marketare levied
- E-commerce
Increased competition
expansion in Asia and the Pacific
- high penetration of retail on-line sales
- 13% online jump
Internal strengths and weaknesses
• STRENGTHS: • WEAKNESSES:
- Strong brand name - Lack of Spanish website version
*Large product selection (Latino and Hispanic Americans are the
*Pricing policy with discounts fastest-growing online ethnic group)
- Corporate culture - Low finance performance (high debt
- High quality management team level)
- Customer service support (Highest - Risk of introduction of wrong new
score in 2010 American Customer categories which could damage
Satisfaction Index) company’s brand
- Strong Infrastructure: Effective
automated distribution centers in the - Company’s offered free shipping might
US and overseas (Competitive affect future financial outcome
Advantage) - Certain products (high volume/weight)
- Upgraded technology: software and have high shipping costs which could
hardware confront with local offline retailers
- Pioneer in the syndicate selling on the
Web
- Two segments: B2C and B2B e-
commerce.
- EOS : building efficiencies of scale
Bookselling: An Online Business Model
Advantages:
Unlimited online shelf space
Offer customers a vast selection through an efficient
search and retrieval interface
Realize significant structural cost advantages
Sources product from a network of book distributors
and publishers which can give a decent discount.
Personalized service
Negative Operating Cycle
Shift inventory risk to its vendors in the
process.
Generate interest on the full sale price for
over a month.
Customers
– Listen
– Invent
– Personalize
– Amazon’s Mission: To be the earth’s most customer-centric
company.