M-Series Product Overview Sept 04 v1 Scripted

Sales Essentials
M-series Multiservice Edge

Product Overview
Michael Capuano
June 2004
Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net 1

Positioning
 M-series Portfolio Messages
 Product Overview & Positioning
 Competition
 Qualification
 Case Studies
 Elevator Pitch
 Review
Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Networking Challenges
Today – Multiple Networks Transformation Underway to Infranet
 High operational & capital costs  One infrastructure = lowest cost
 Manual configuration of services  Responds dynamically to service requests
 Infrastructure is service-versatile
 New service = new network
 Profitable
 Profit challenged
Private Networks
Ethernet FR/ATM TDM Secure Infranet Infranet
VPNs Voice & Assured Profitable
private line FR/ATM
Private IP New Scaling challenges Private IP/ VPNs Service versatile
Service New Parallel investment New Secure
VPNs Assured
Service-specific Internet TDM Service
Service Scalable
GRID Services Low cost
Voice
Global connectivity
On-demand
Gaming
Computing
Commoditized Internet
Global connectivity
Public Internet Low quality
Unprofitable Global connectivity of the Internet
Unsecured with the security and service
assurance of private networks

Building an infranet
Phase 1 IP network: Build a predictable packet based network
Phase 2 infranet foundation: migrate all services to solid IP/MPLS foundation
Phase 3 infranet: standardized Carrier Network Interface and Signaling Network Interface
in order to support dynamic service requests from users & applications
Phase 4 Global Infranet: deploy Inter-Carrier Interface for dynamic global services
Infranet Signaling (SOAP)
SNI
Public Internet Public Internet
I-
Policy
I-CNI Policy ICI Engine
Engine
Provider 1 Provider 2
Operator 1 Operator 2
IP/MPLS
FR/ATM TDM
IP/MPLS
Private Line
VPNs
Ethernet
Private IP
VPNs FR/ATM
Private IP
TDM VPNs VPNs
EthernetVoice/PL

Infranet and Juniper Networks Portfolio
Building an Infranet requires a solid IP/MPLS

foundation
Infranet has Four and ubiquitous
Key Points security Stress
of Packet Processing
Service creation for

1000’s of enterprises
CPE Broadband Multiservice Infranet

IP/MPLS
Service Edge Edge Layer Core
3 VPNs
ATM Layer 2 VPNs

Ethernet VPLS
Frame Relay
Content services
TDM
Dedicated Internet Acc
Ethernet Security services
Broadband Bandwidth on demand
M-series Voice
J-series E-series M/T-series

Scalable Control & Forwarding Plane =
Services that Scale with Stability
 Modular control plane software
• Proven multi-terabit scale Routing
• Highly secure & stable Engine JUNOS Software
(aka “RE”)
Routing
Table
Interface Mgmt
Chassis Mgmt
Protocols
Security
SNMP
Operating
Operating System
System Programmable ASIC(s)
Packet
Forwarding
Forwarding Table
Engine
 Flexible, high performance forwarding Switch Fabric
(aka “PFE”)
plane
PIC PIC
Deployed
Deployedinin600+
600+networks
networksworldwide
worldwide

One JUNOS Image
Gbps
 Consistent Services to all Serving Areas
320  Lowest Operational Cost
M320
160
ic es
r v
t se
te n M160
s
40
o nsi
C
M40e
20
M20
Interface Mgmt
10
Chassis Mgmt
Protocols
Security
SNMP
M10i
5
M7i
Operating
Operating System
System

Policy based control for dynamic services
 SDX: Service Deployment System

 Dynamic Service Creation/Activation
Internet
 Bandwidth on demand
 QoS settings
 VPN membership
 More to come
San Francisco
 Change policies based
on defined thresholds
 Rich Accounting
Boston
Dallas

Highly Reliable and Secure
RE1 Secondary e
liv
 Highly reliable non-stop forwarding RE0 Primary
ke
ep
a
2ndry RE
CLI
• Fundamentally reliable architecture takes over,
learns new
• Fault protected modular OS state from
• Fully redundant common hardware GRPR
• Hitless Switchover
Forwarding
GRPR continues
forwarding
 J-Protect Security
ZERO Packet Loss
• Consistent security across all interfaces
• Robust DOS protection with thousands of
filters per customer
• Firewall protected control plane
• Stateful firewall, NAT, high speed IPSEC,
MD5
• Netscreen technology
Total Protection

Industry’s most comprehensive VPN portfolio
 VPN portfolio to meet L2 or L3 needs of any customer
 VPNs scaled in world’s largest production networks
 Portfolio of VPN-enhancing services to add new revenues
• QoS for prioritized traffic within VPN, e.g. voice and video
• VPN-aware multicast, encryption, firewall, and other services
VPN type Service

L3 2547 VPN IP MP2MP full mesh, any access
L2 Virtual Circuit ATM/FR/Ethernet P2P, LDP
L2 VPN ATM/FR/Ethernet P2P, BGP
L2.5 Inter-working VPNs ATM, FR, Ethernet IP
Interworking
VPLS Ethernet MP2MP full mesh
Inter-Provider VPN Any MPLS VPN with BGP
Carrier of Carrier VPN Any MPLS VPN with BGP
IPSec VPN Premium security VPNs

Rich Service Support for Current & Emerging
L2 & L3 Applications on a Single Platform
 Layer 2  Layer 3  Migration Tools
• ATM/FR via J-FASE • DIA & Scalable 2547 VPNs • ATM/FR to Ethernet
• Carrier Class Ethernet • VPN-aware multicast, VoIP • Layer 2 to Layer 3
firewall, IPv6, IPSec, etc.
Rate Limit Per-VLAN QoS

VPLS WAN
w/stacked VLAN
Layer 2.5 VPNs for
ATM/FR to Ethernet Infranet
Service Layer
inter-working
Ethernet Layer 3 VPNs
HQ
Layer 2 VPNs
Ethernet Ethernet VPLS
Ethernet Content services
Dedicated Internet Acc
ATM
HQ ATM Security services
FR M320
Bandwidth on demand
Per-VC QoS VoIP
BO BO
Per-DLCI QoS MLFR

M-series Elevator Pitch
1. Services that scale with stability, proven in

the world’s largest production networks
2. Consistent services everywhere
3. Lowest operational cost
4. Policy control for dynamic services
5. Highly secure and available
6. Rich support for current & emerging Layer
2 & Layer 3 services over IP/MPLS VPNs

Positioning
 Competition
 Qualification
 Case Studies
 Elevator Pitch
 Review

M-series Multiservice Edge Portfolio – continuous
innovation combined with platform consistency
Gbps
SDX
320 Service Deployment System
160 M320
40 M160
M40e
20
M20
Interface Mgmt
Chassis Mgmt
Protocols
Security
SNMP
10
M10i
5 M7i
Operating
Operating System
System
4 PIC Slots 8 PIC Slots 16 PIC Slots 32 PIC Slots 32 PIC Slots
Sm PoP PE/ Campus Small PoP PE Med PoP PE 10G PoP PE

CPE CPE / Core/Peering Med Core/Peering Lg Core/Peering

Modular interface architecture
 Physical Interface cards known as “PIC”s  Standard PICs:
 PICs plug into Flexible PIC Concentrators • ATM, Ethernet, Channelized, SONET,
(“FPC”s) T1/E1/DS3/E-3
 Advantages:  IQ PICs (Intelligent Queuing)
• Mix and match interface media per FPC • Granular per-logical interface QoS
slot  IP Services PICs
• PIC portability (i.e. migration from one • No physical interfaces
platform to another)
• PIC hot insert/removal
PIC 1 x OC-48c
PIC 4 x OC-12c
FPC
PIC 2 x GE
PIC Tunnel
M320

Edge-optimized Intelligent Queuing PICs
 ATM2 IQ PICs
 Channelized IQ PICs
 Gigabit Ethernet IQ PICs
 Discrete IQ PICs (e.g. E3) Shaping &
Policing
Police
 Granular per-logical interface QoS Multilink Services
Classify
• VC, VP, DLCI, VLAN
Shape
 Dense multi-level channelization to DS0
Strict priority
• With per channel QoS Queuing Dedicated Access

WRR
Granular accounting & statistics

RED
Extensive diagnostics

WRED
VLAN tagging, deleting, and rewrite
Marking Channelization
Marking
Accounting
Fractional

IP Services PICs
 Adds a ‘service plane’ to  Encryption Services PIC
routing & forwarding planes
• IPSec
 Services with unprecedented
scale and performance  Monitoring Services PIC
 Modular implementation for • J-Flow (netflow v5 & v8)
success based growth
 Tunnel Services PIC
 Multiple SW programmable
execution engines • GRE, IP in IP, VT, LT
 Link Services PIC
• MLPPP, MLFR(FRF.15, FRF.16),
LFI, FRF.12, Tunnel
 Adaptive Services PIC
• NAT, stateful firewall, J-Flow
accounting, IPSec, Tunnel, crtp

Example: Components of M7i
M7i and M10i have similar architectures
Compact Forwarding Engine Built-in
4 PIC slots
Board (CFEB), w/optional tunnel services
hot- swappable M10i
Adaptive Services Module (850 Mbps)
Ultra-compact
8.75cm high (2U) Side-to-side
45cm deep cooling
Fixed Interface Card (FIC) Routing Engine (RE)

• 2 fixed FE port or • PCMCIA expandable memory Redundant AC or DC
•1 fixed GE port (SFP) • 2 serial aux ports Power Supplies
• Ethernet craft interface

Front Panel
M320 Components example

H: 35 in. (1/2 rack)
W: 17.3 in.
D: 29.84 in.
Weight: NTE 480 lbs
Control Interface Panel Upper Fan Tray
RE1600 with 1.6 GHz P4

& 2 GB DRAM
Redundant Control Boards

8 FPC slots & external clock inputs
Type 1 (4 PICs)
Type 2 (4 PICs)
Type 3 (2 PICs) Redundant Switch
Max 32 Type 1 or 2 PICs Interface Boards
or 16 Type 3 PICs
Redundant Power Supplies

Cable Management
AC PEM: 3+1 (1250 W, 15A)
Lower Fan Tray DC PEM: 2+2 (1870 W, 50A)
Target Max Input: 3700 W

Service Provider Positioning
 Provider Edge Services
 MPLS VPNs – L3, L2, VPLS
 Per VLAN, DLCI, VC/VP, DS0
QoS & low latency/jitter for
Voice/Video
 Internet Access Peering
3
/E
 IPSec encrypted access
S3
M-series
 Multicast
D
1,
 IPv6 H
/E
Provider /S D
T1
E T
 J-Flow accounting Edge SO
N
x
N
 DOS protection zed
Channeli
 VRF-aware NAT/Firewall M-series Core M-series
FR/ATM
 Bandwidth on demand
Et h
 And more….. ern
et
 Peering M-series
 Core Hosting
 Hosting/Data Center

Enterprise Positioning
 Predominantly M7i and M10i Provider A Provider B Data Center
M7i
 Enterprise Network Locations
• Head office branch aggregation
w/ DS3/E3 links & above Converged
Backbone
• Datacenter
• Backbone
• Extranet / Partner VPN connectivity M7i
Head Office
• Campus border / edge locations
Service
Provider
 Enterprise Applications M7i
J-series
• QoS for voice & video over IP
• Dual homing w/ superior BGP
• Converged MPLS backbone
• MPLS/IPSec intra/extranet VPNs Real time IP-enabled Branch Offices

Positioning
 Competition
 Qualification
 Case Studies
 Elevator Pitch
 Review

Edge Competitive Marketplace
Primary Competitor
72xx
10008
73xx
120xx
75xx
124xx
76xx
Secondary competitors
TiMetra 7750 ST 200 Vivace 8800

SR-1 SR-7 ST 50 8820 MSR
SR-4 SR12 8860 MSR

Cisco’s Disjointed Edge Product Line
IOS
10000
7500
Internal competition between Cisco
IOX BUs means disjointed product line
6500/7600
 Feature inconsistency across
12000
?? platforms
7200
7300
 Poor investment protection
 Multiple proposals per RFP
 Leaves customer confused
 Unclear future = high risk

Cisco software is a liability
11.0NA 11.1AA 11.2(4)XA 11.3DA
11.0BT 11.2(9)XA 11.3WA
11.3NA
9.x 10.x
10.x 11.0 11.1 11.2
11.2 11.3DB
11.3AA
12.0DC
 Currently 8000+ IOS images 11.2P 12.0(.6)WAS
12.0S
available 11.2SA 11.2F 11.3 12.0(5)XA
12.0W5(x)
• Control plane instability 11.2BC 11.3T
11.2GS 12.0DB
• High opex (patches, tracking) 12.0
11.2WA3
• Inconsistent features across 11.1CA 11.3(2)XA
12.0T
12.0T
platforms 11.1CC
12.0(1)XA
 Now Cisco has introduced IOX for 11.1CT 12.0(1)XB
12.0(2)XH
CRS-1 & GSR 11.1IA 12.0(2)XC
12.0(4)XI
12.0(4)XJ
 Touting IOX modularity, admitting 12.0(2)XD
12.0(5)XK
that IOS is not carrier class, 12.0XE
12.0(4)XL
cannot scale like JUNOS 12.0(2)XF
12.0(4)XM
12.0(3)XG
 Yet IOX only has core features
and admitted by Mike Volpi, only
15% of the features of IOS
Source:www.cisco.com/warp/public/620/roadmap.shtml
 We anticipate 15 – 18 months for
key provider edge features on IOX

Competitive Positioning
Cisco Challenges Juniper Advantages
7200/7300 CPU based router with combined  M7i – separate control & ASIC
control/forwarding planes & only 1 Mpps forwarding delivering 16 Mpps
7500 CPU based router with combined  M10i/M20 – separate control &
control/forwarding planes & only 2 Mpps ASIC forwarding delivering 16 Mpps
& 40 Mpps respectively
7600 OSR  Router software on switch architecture  M10i, M20, M40e, M320
 HOL blocking & no QoS in switch fabric  Purpose-built router
 No per VLAN QoS as of Q2 2004  Non-blocking SF
 Missing key HA & MPLS PE features  Rich per-VLAN QoS with GE IQ PIC
(FRR, VRRP, SSO, NSF, ATM VP/port cell  Consistent IP/MPLS PE features, all
relay, etc.) HA/MPLS features
10008 ESR  EOL pending  E1440 or M20 (40 Mpps)
 LL – 2 Mpps, BRAS – 6 Mpps
12xxx GSR  Channelize to DS1 only  M40e, M320
 IOS developed has been terminated,  Performance without compromise,
Porting IOX to GSR, but no edge features highly secure, consistent IP/MPLS
 ISE line cards support feature mode or PE features
turbo mode, but not performance +
features
 Major security holes in many verisons of
engine line cards

Positioning
 Competition
 Qualification
 Case Studies
 Elevator Pitch
 Review

Target Service Providers Who Want to Transform
 Sell M-series when providers want to deploy services with

performance
 Sell M-series to carriers want to support real time applications
 Sell M-series to providers are concerned about security at the edge
 Sell M-series to providers that want to consolidate networks
 Sell M-series to customers challenged with Cisco performance &

complexity

Positioning
 Competition
 Qualification
 Case Studies
 Elevator Pitch
 Review

Deploying Multiple VPNs on one platform
Site 1 A
Interprovider
or CoC
Factory A
Site 1 B FE T1
Provider Y
M-series
T1 FR Provider X
M-series
Site 1 C
PE PE
P
T1 PE NxT1
Site 2 A
HQ A
M-series
M-series
FE P P PE GE
OC-3
T1 FR ATM
Site 2 B Company A 2547 VPN HQ B

Company B L2 VPLS
Company C L2 VPN
Site 2 C HQ C

Metro Ethernet Service Delivery
 What
• Provider wanted to deliver rate limiting, Layer 3 VPNs, multicast streaming video, and QoS
for multiplayer gaming to increase the profits of Metro Ethernet
• Layer 3 switches did not have the MPLS VPN scale nor the QoS performance
 How
• Deployed M-series as a PE with Gigabit Ethernet IQ PICs
• Leveraged GE IQ PIC per-VLAN QoS, rate limiting & accounting
Content
Services
Ethernet
VPN (TLS)
M-Series PE
IP/MPLS L2/L3-
Metro Metro VPN IW
Access Core
Internet
& ISP
Access

••DIA
DIA works
works fine
fine
••But
But2547
2547results
resultsinin
PoP Consolidation: Before stability
stabilitychallenges
challenges
High speed OC-3, OC-12, GE HQ

DIA & 2547 1 x 12410
Frame Relay FR over Ch DS3

BO
DIA & 2547 2 x 10008
Ethernet
Ethernet HQ
Private Line & DIA 2 x 7609
To IP
T1s
Core BO
T1 DIA 5 x 7513
L2TP over ATM OC-12

BRAS Aggregation
3 x RB SMS 10K BRAS
To ATM Core
ATM OC-12
ATM HQ

PoP Consolidation: After
Juniper estimated savings
Power: $3K/mo Maint: $10K/mo
OC-3, OC-12, GE HQ
Space: $7K/mo Manage: $20K/mo
High speed FR over Ch DS3

DIA & 2547 BO
Frame Relay
DIA & 2547 Ethernet
HQ
Ethernet 7609 as L2 switch only
Private Line & DIA
To IP
T1 DIA & 2547 T1s
Core M320
BO
BRAS Aggregation
Stability =
ATM via L2 VPN
“priceless”
ATM OC-12
BRAS
To ATM Core
ATM OC-12
ATM HQ

Positioning
 Competition
 Qualification
 Case Studies
 Elevator Pitch
 Review

M-series Multiservice Summary
1. Services that scale with stability, proven in

the world’s largest production networks
2. Consistent services everywhere
3. Lowest operational cost
4. Policy control for dynamic services
5. Highly secure and available
6. Rich support for current & emerging Layer
2 & Layer 3 services over IP/MPLS VPNs

http://www.juniper.net/partners
Juniper Networks is registered in the U.S. Patent and Trademark Office and in other countries as a trademark of
Juniper Networks, Inc. Broadband Cable Processor, ERX, ESP,G1, G10, Internet Processor, JUNOS, JUNOScript,
M5, M10, M20, M40, M40e, M160, M-series, NMC-RX, SDX, ServiceGuard, T320, T640, T-series, UMC, and
Unison are trademarks of Juniper Networks, Inc. All other trademarks, service marks, registered trademarks, or
registered service marks are the property of their respective owners.

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Sales Essentials

M-series Multiservice Edge

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net 1

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Building an Infranet requires a solid IP/MPLS

Service creation for

CPE Broadband Multiservice Infranet

ATM Layer 2 VPNs

Broadband Bandwidth on demand

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

 SDX: Service Deployment System

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

VPN type Service

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Rate Limit Per-VLAN QoS

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

1. Services that scale with stability, proven in

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Sm PoP PE/ Campus Small PoP PE Med PoP PE 10G PoP PE

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Fixed Interface Card (FIC) Routing Engine (RE)

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

M320 Components example

Control Interface Panel Upper Fan Tray

RE1600 with 1.6 GHz P4

Redundant Control Boards

Redundant Power Supplies

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

TiMetra 7750 ST 200 Vivace 8800

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

 Sell M-series when providers want to deploy services with

 Sell M-series to carriers want to support real time applications

 Sell M-series to providers are concerned about security at the edge

 Sell M-series to providers that want to consolidate networks

 Sell M-series to customers challenged with Cisco performance &

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Site 2 B Company A 2547 VPN HQ B

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

High speed OC-3, OC-12, GE HQ

Frame Relay FR over Ch DS3

L2TP over ATM OC-12

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

High speed FR over Ch DS3

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net

Copyright © 2003 Juniper Networks, Inc. Proprietary and Confidential www.juniper.net