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Company Profile

v ITC was incorporated on August 24, 1910 under the name Imperial Tobacco
Company of India Limited. As the Company's ownership progressively
Indianised, the name of the Company was changed from Imperial Tobacco
Company of India Limited to India Tobacco Company Limited in 1970 and
then to I.T.C. Limited in 1974. The full stops in the Company's name were
removed effective September 18, 2001. The Company now stands
rechristened 'ITC Limited'.
v
v ITC is one of India's foremost private sector companies with a market capitalisation
of over US $ 30 billion and a turnover of US $ 6 billion.

v ITC has a diversified presence in Cigarettes, Hotels, Paperboards & Specialty


Papers, Packaging, Agri-Business, Packaged Foods & Confectionery,
Information Technology, Branded Apparel, Personal Care, Stationery, Safety
Matches and other FMCG products.

v ITC's Agri-Business is one of India's largest exporters of agricultural products. ITC


is one of the country's biggest foreign exchange earners (US $ 3.2 billion in the
last decade). The Company's 'e-Choupal' initiative is enabling Indian agriculture
significantly enhance its competitiveness by empowering Indian farmers through
the power of th.e Internet.
v
v ITC employs over 26,000 people at more than 60 locations across India.
v
ITC Products
Businesses FMCG

Cigarettes & Cigars


Foods
Lifestyle Retailing
Personal Care
Education and Stationery
Safety Matches
Agarbattis
Hotels

Paperboards and Packaging


Paperboards and
Specialty Papers
Packaging
Agri Business
Agri Commodities & Rural Services
e-Choupal
Leaf Tobacco, Spices
Agri Inputs
Information Technology
Group Companies
Value Chain Analysis
Identifying Resources and Capabilities That Can Add Value

Firm Infrastructure
Human Resource Management M A
Support
ctivities
RG
Technological Development IN

Procurement

Service
Operations
Logistics

Logistics

Marketing
& Sales
Outbound
Inbound

IN
RG
MA
Primary Activities
SUPPORT ACTIVITIES

q Firms Infrastructure- Org Structure, control systems, company culture.


q
q Human Resource Management- Employee recruiting , hiring, training &
development, and compensation.
q
q Technological development- Technologies to support value creating
activities
q
q Procurement- Purchasing inputs such as materials, supplies, and
equipment.
Firms Infrastructure
Organisation Structure
CHAIRMAN
Y C Deveshwar
EXECUTIVE DIRECTORS
Nakul AnandP
V DhobaleK N Grant
NON-EXECUTIVE DIRECTORS
A BaijalS Banerjee
AV Girija Kumar
S H Khan
S B Mathur
D K Mehrotra
H G Powell
P B Ramanujam
Anthony Ruys
Basudeb Sen
K Vaidyanath
B Vijayaraghavan
 Firms Infrastructure Cont…

v Company Culture
As a socially responsible corporate citizen, ITC endeavours to create

value for the Indian society in multiple ways, one of them being
preservation of India's rich cultural heritage. ITC has made significant
contribution to the promotion of Indian classical music, theatre, art and
cuisine.


v Core Values
ITC's Core Values are aimed at developing a customer-focused, high-

performance organisation which creates value for all its stakeholders


• Trusteeship
• Customer Focus
• Respect For People
Human Resource Management

v Mangaldeep agarbattis are manufactured by small scale and cottage


units, providing livelihood opportunities for more than 8500
people.
v
v ITC signed a MoU with Orissa Government run for marketing raw
incense sticks in the state- a move that is expected to provide
employment opportunities to over 3000 rural women.
v
v The e-choupal initiative now comprises about 6500 installations
covering nearly 40,000 villages and serving over 4 million
farmers.
Technological Development
v The Company has been able to build on its leadership position because of
its single minded focus on value creation for the consumer through
significant investments in product design, innovation, manufacturing
technology.
v
v Contemporary technology and the latest manufacturing processes have
combined to produce distinctly superior products which rank high on
quality and consumer appeal.
v
v Farmers use this technology infrastructure to access on-line information
from ITC's farmer-friendly website.
v
v ITC- comprehensive and sophisticated R&D facilities.
v
v New and innovative products are under development in ITC's state-of-the-
art Product Development facility located at Bengaluru.
Procurement

ITC has over the last 100 years established a very close business
relationship with the farming community in India and is currently in the
process of enhancing the Indian farmer's ability to link to global markets,
through the e-Choupal initiative, and produce the quality demanded by its
customers.
PRIMARY ACTIVITIES
v Inbound Logistics- Receiving , warehousing & distribution to
manufacturers
v
v Operations- Process -Inputs to finished products & service
v
v Marketing & Sales-Identification of customer needs & generation of sales
v
v Service- Support to customers after sales
Inbound Logistics
v ITC's unique strength in this business is the extensive backward linkages it
has established with the farmers.
v
v ITC is the largest buyer, processor and exporter of leaf tobaccos in India -
creating a global benchmark as the single largest integrated source of
quality tobaccos.
v
v ITC buys nearly 50 per cent of all cigarette tobacco types grown in India.
v
v ITC to process and deliver 120 million Kgs of high quality tobaccos
annually. These factories have integrated warehousing complexes.
v
v Leadership in the Foods business requires a keen understanding of the
supply chain for agricultural produce. ITC has over the last 100 years
established a very close business relationship with the farming
community in India 
Operations
 Packaging- It converts over 70,000 tonnes of paper, paperboard and laminates
per annum into a variety of value-added packaging solutions for
the food & beverage, personal products, cigarette, liquor and
consumer goods industries.

v ITC's state-of-the-art manufacturing facility meets stringent requirements


of hygiene and benchmarked manufacturing practices.

v ITC blends its knowledge of image processing, printing and conversion


garnered from Packaging & Printing Business with its brand building
and trade marketing & distribution strengths resident in its FMCG
business to offer superior value products to consumers.
Outbound Logistics

The Division supplies value-added packaging to ITC's various FMCG


businesses. Its client list includes several well-known national and
international companies like Nokia, Colgate Palmolive, Pernod Ricard,
Diageo, British American Tobacco, Philip Morris International, Agio
Cigars, UB Group, Tata Tetley, Tata Tea, Reckitt Benckiser, Radico
Khaitan, Akbar Brothers, Surya Nepal, VST Industries, etc.
Marketing & Sales
v ITC aims to enhance the competitiveness of the small and medium scale
sectors through its complementary R&D based product development and
marketing strengths, especially the breadth and depth of the Company's
trade marketing and distribution.
v
v A dedicated network of regional sales offices, an extensive dealer and agent
network in India and across the globe enables ITC's Paperboards and
Specialty Papers business to reach out to customers in more than a 100
different locations.
v
v ITC's Agri Business Division is the country's second largest exporter of agri-
products with exports of over Rs. 1000 Crores (Rs. 10 billion).
v
v Serving customers in 50 countries across more than 70 destinations, ITC co-
creates and delivers value at every stage of the leaf tobacco value chain.
v
v ITC also exports regular and premium safety matches brands to markets such
as Middle East, Africa and the USA.


Service
v Following the success of the e-Choupal, the Company launched Choupal
Saagar, a physical infrastructure hub that comprises collection and
storage facilities and a unique rural hypermarket that offers multiple
services under one roof.
v
v ITC's collaboration with related Government agencies has helped develop
new varieties of tobaccos and explore new areas for tobacco cultivation.
v
v ITC Infotech's leadership capabilities also accrue from business critical
engagements with leading organisations across five continents, and a
service delivery footprint spanning over 140 countries.
v
v In the extremely competitive US market, ITC offers high-quality, value-
priced cigarettes and Roll-your-own solutions. In West Asia, ITC has
become a key player in the GCC markets through growing volumes of
its brands.

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