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  • Virgin Mobile

    Încărcat de

    Amruta V Joshi
    40 vizualizări11 pagini
    Virgin Mobile was launched in 1999 as the world s first MVNO On 4 July 2006 ntl Telewest completed its acquisition of Virgin Mobile. The combined company relaunched as Virgin Media in February 2007 Virgin Mobile has created more than 200 branded companies worldwide, employing approximately 50,000 people.

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    Virgin Mobile was launched in 1999 as the world s first MVNO On 4 July 2006 ntl Telewest completed its acquisition of Virgin Mobile. The combined company relaunched as Virgin Media in February 2007 Virgin Mobile has created more than 200 branded companies worldwide, employing approximately 50,000 people.

    Drepturi de autor:

    Attribution Non-Commercial (BY-NC)
    Descărcați ca PPTX, PDF, TXT sau citiți online pe Scribd
    Indicator pentru conținut neadecvat
    40 vizualizări11 pagini

    Virgin Mobile

    Încărcat de

    Amruta V Joshi
    Virgin Mobile was launched in 1999 as the world s first MVNO On 4 July 2006 ntl Telewest completed its acquisition of Virgin Mobile. The combined company relaunched as Virgin Media in February 2007 Virgin Mobile has created more than 200 branded companies worldwide, employing approximately 50,000 people.

    Drepturi de autor:

    Attribution Non-Commercial (BY-NC)
    Descărcați ca PPTX, PDF, TXT sau citiți online pe Scribd
    Indicator pentru conținut neadecvat
    din 11

    AGENDA

    Introduction to Telecommunication Trends and Technologies Market Structure M&A Concepts About Virgin Mobile SWOT Analysis 7P s Differentiation Strategies Awards Suggestions

    INTRODUCTION TO TELECOMMUNICATION

    Then

    Now

    TRENDS AND TECHNOLOGIES


    IP Multimedia Subsystem (IMS) High Speed Downlink Packet Access (HSDPA) Mobile TV MVNO 4G

    MARKET STRUCTURE - WORLD


    Subscribers (in million)
    95 107 113 730 144 159 89 China India USA Russia Brazil Indonesia Japan 197 276 488 Germany Pakistan Italy

    MARKET STRUCTURE - INDIA


    Aircel, 7% Uninor, 1% BSNL, 11% Idea Cellular, 11% Tata Teleservices ; 11% R lianc C mmunicati n s; 18% Vodafon Essar, 18% Airt l, 23%

    Source: TRAI

    MERGERS AND ACQUISITIONS

    Recent mergers and acquisitions.

    M & A of Virgin Mobiles

    IMPORTANT CONCEPTS

    GSM(Global System for Mobile Communications) CDMA ( Code Division Multiple Access) Internet Protocol (IP) 3G MVNO

    MISSION If you keep your staff happy then the customer will be happy, and if you keep them happy then the shareholders are happy

    HISTORICAL EVENTS
    Virgin Mobile was launched in November 1999 in UK as the world s first MVNO On 4 July 2006 ntl Telewest completed its acquisition of Virgin Mobile The combined company relaunched as Virgin Media in February 2007 Virgin Mobile has created more than 200 branded companies worldwide, employing approximately 50,000 people, in 29 countries.

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