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Morale is purely emotional. It is an attitude of an employee towards his job, his superior and his organization. It is not static thing, but it changes depending on working conditions, superiors, fellow workers pay and so on.
INDUSTRY PROFILE
y Plastic Pipes are used for water delivery as
well as drainage in construction. Besides this, these plastic pipes are also utilized for water transmission, cable protection and many more. Plastic pipes are high in demand, consequently contributing in the growth of the industry. The Indian Pipe Industry is among the top three manufacturing hubs after Japan and Europe.
COMPANY PROFILE
y The Balco brand of electric conduits, now the
market leader across Kerala, was the first product from the group and this was launched as a small unit in 1991 named Solve Plastic Products. Later the product line was expanded and the scales of production increased with a major capacity addition. Water pipes, solvent cement and bends as support material were produced next. Presently the Balco brand name enjoys a high degree of good will in Kerala, Tamilnadu and Karnataka.
the largest manufacturers of the product in Kerala and was the first to have adopted frontier technology like twin screw twin dye down stream process of batten field.The main factory and the corporate officers are located at in Punaloor, the second unit at Edamon, and the third in Thenkasi. They believe in the highest standards of integrity and transparency in its operations. Company ensures maintaining a high Morale in the staff and the marketing network.
facilities. Workers take active interest in their jobs and work with a feeling of involvement and participation.
To make the workers happy and satisfied. To relieve workers from industrial fatigue and to improve
morale.
To find out the various factors leading to employee morale
in the organization.
To know the level of morale of the employees working in
the company.
To suggest measures to increase morale of the employees.
RESEARCH METHODOLOGY
Total population Sample size
: 80 : 30
: percentage
experience.
Personal investigation. Observation method. Information from the employees. Information from the superiors of the organization
SECONDARY DATA
Published data and the data collected in the past or
other parties
Published sources such as journals, government
reports.
Website is also searched to find data.
PERIOD OF STUDY
Period of the study is one month starting from 6-july-2011 to 3-august-2011
questionnaire