Documente Academic
Documente Profesional
Documente Cultură
INDUSTRIAL
PSYCHOLOGY
History of I/O
–Early Years (1900-1916)
–pure research only
–W.L. Bryan advocated
studying
skills rather than problems
Frank & Lillian Gilbreth
Pioneered time &
motion studies
1908
First noted
humans as most
important element
in industry
Fathers of I/O Psychology
Walter Dill Scott—
highly respected as
scientist and
practitioner
books on ad/sales
psychology
Fathers of I/O
Frederick W. Taylor
Realized value of
redesigning work
situation to increase
productivity
Created work breaks
Fathers of I/O
– Hugo Munsterberg
– German psychologist, applied
experimental methods to
perception, attention
– Book focused on worker
selection, designing work
situations, psych in ad sales
World War I
companies formed to
promote psych to industry
1921 Psy Corp Cattell still open
Yerkes developed Army Alpha
and Army Beta tests
Hawthorne Studies1924
greatest single episode in formation
of industrial psychology
some think flawed but still important
– productivity increased no
matter how varied indep.
– initiated 4 other major studies
Hawthorne Results
WORLD WAR II (1941-45)
–army approached first
–Army Gen Classification
Test
–benchmark in group testing
–also worked to increase
prod
–of workers left at home
–springboard for refining i/o
techniques
Toward Specialization (1946-
63)
evolved into legit field of
scientific
inquiry increasing academic
courses
explosive growth working
w/defense industry 50-60
Government Intervention (1964-
now)
– 1964 Civil Rights Act and Title VII
– CRA broad based to reduce unfair
discrimination of minorities
– VII addressed employment discrimination
– by 1978 guidelines for all employers—
tests, interviews,apps
– 1990 ADA signed into law
– author supports govt. intervention, as it
has broadened the field of I/O and
forced to be accountable
– What do you think?
Cross-Cultural I/O Psychology
100 K U.S. companies overseas
1/3 of profit from overseas