How to successfully introduce and use Coaching in Companies

Opening speech to the conference

by Frank Bresser
Budapest, 7 Feb 2012
The coaching-programme experts for over 10 years
www.bresser-consulting.com

Context of coaching in business

found in nearly any bigger company today more and more ingrained into organisational life accepted as an effective business tool increasing investments in coaching more and more coaching programme success stories
The coaching-programme experts for over 10 years
www.bresser-consulting.com

Company success stories

Examples: EOS Matrix Nordea Bank SAP BBC
The coaching-programme experts for over 10 years
www.bresser-consulting.com

Source:/ 23 detailed success stories:

The global business guide for the successful use of coaching in organisations
September 2010 available at www.bresser-consulting.com

The coaching-programme experts for over 10 years

www.bresser-consulting.com

EOS Matrix (Bulgaria)

Building resilience in the process of organisational transformation through coaching

Goal/Objective Programme design Outcomes/ Benefits

The coaching-programme experts for over 10 years

www.bresser-consulting.com

Nordea Bank (Nordic; Estonia)

From good to great through coaching

Goal/Objective Programme design Outcomes/ Benefits

The coaching-programme experts for over 10 years

www.bresser-consulting.com

SAP AG (Germany/global)
Internal coaches: the development of coaching competences within the organisation

Goal/Objective Programme design Outcomes/ Benefits

The coaching-programme experts for over 10 years

www.bresser-consulting.com

BBC (UK)
Continuously improving its performance by the use of a variety of coaching forms

Goal/Objective Programme design Outcomes/ Benefits

The coaching-programme experts for over 10 years

www.bresser-consulting.com

Key learnings for success

Common characteristics of the case studies:
Systematic planning/implementation Strategic alignment and integration Development of a tailored, company-specific coaching definition and plan Coaching programme intelligence of the implementors

The coaching-programme experts for over 10 years

www.bresser-consulting.com

Key learning:

Implement coaching in a systematic, strategic, company-specific way! Check your own level of coaching programme intelligence!

The coaching-programme experts for over 10 years

www.bresser-consulting.com

Specific Management Tools for the successful design, implementation and optimization of coaching programmes are already available. Use them!

The coaching-programme experts for over 10 years

www.bresser-consulting.com

Take the implementation of coaching seriously! Go for high quality & excellence! Avoid the pitfalls!

The coaching-programme experts for over 10 years

www.bresser-consulting.com

Common situation/pitfalls in many businesses today:

Low qualification of implementors Lack of well worked-out coaching concepts No or only little strategic integration Ad hoc use of coaching Potential of coaching not really understood Reluctance to talk about problems
The coaching-programme experts for over 10 years
www.bresser-consulting.com

Have an upgrade!

Modern coaching programmes of the 2nd generation, producing enormous benefits

The coaching-programme experts for over 10 years

www.bresser-consulting.com

Thank you! More information at:

www.bresser-consulting.com info@bresser-consulting.com Bresser Consulting: The coaching programme specialists for over 10 years
The coaching-programme experts for over 10 years
www.bresser-consulting.com