CASE STUDY ON Organizational Behaviour Fottra Click to edit Master subtitle style Made Saurabh

by Gaurav Rustogi Divya Doomra Gaurav Goyal Sachin Sharma 3/5/12 Manish

THE CASE
Kritika wants to be a manager. She enjoyed

her accounting, finance and marketing courses. Each of these provided her with clear cut answers. Now the professor in her organizational behaviour course is telling her that there are really very few clear-cut answers when it comes to managing people. The professor has discussed some of the emerging environmental challenges and the historical background and says that behavioral science concepts play a big role in the course. Kritika is very perplexed. She came to school to get answers 3/5/12 on how to be an effective manager, but this course surely

The Questions
How would relieve kritika? How is a course in

organizational behaviour going to make her better manger?

Why did the Professor start off with a brief

overview of emerging environmental challenges ?

How does a course in organizational behaviour

differ from course in fields such as accounting ,finance and marketing? 3/5/12

How would relieve kritika? How is a course in organizational behaviour going to make her better manger?

Study of emotions

Skills Development

Personal Growth through Insight Into

Human Behaviour

Enhancing Organizational3/5/12 and

CONTINUED . Employee Motivation

Leadership

How to create effective teams and

groups

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Why did the professor start off with a brief overview of emerging environmental challenges?

Analysis of the environment is important for a

manager and his/her team in order to become proactive and not remain reactive to the environment.

Todays business environment is characterized

by change and intense competition

Increased foreign assignments

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Continued
Managing people during the war on terror

Improving the customer service

Stimulating innovation and changes

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How does a course in organizational behavior differ from course in fields such as accounting, finance or marketing? Organisational Behaviour Study People management,human Focus : resourcedevelopment,employee team delegatesright person to Role HR legalissues theright job, whichensures s: smoothsailing and stabilityto the It evaluatesperformance organisation. anddesign successionplanning to createan equal balanceand Recruitment &Selection,induction, ensuresretaining talents Work Profile : training& Orientation,Retention &Successionplanning,performance managementsystems etc. Skills Clear &Attrib communication,logical 3/5/12 utes approach,problem solving

Finance Study Investments,securities market Focus : analysis,Economics,costing to raise Rol Finance team design strategies etc. es: capital from different sources for effective funding of projects It assesses risks and Work Compiling financial benefits involved in projects vis--vis Profile: information,assessing feasibilityof market economics. projects,raising funds,cost management,analysing legal and Skills & Attributes: Clear communication,logical financial aspects of new investments (common to approach,problem solving skills etc. all)

Skills & Attributes: Attention to detail,numerical ability (Role specific)

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Marketing Study Marketing, sales,branding, Focus: finance,advertisement,people Role Marketing team brings in sales -money, management s: which runs the organisation. It designs innovative promotional strategies that cuts across people and defy market conditions to bring in profits all time. Work Profile: Analysis and assessing product feasibility, design marketing strategies, setting marketing goals, Branding, planning Ppromotional campaigns , market research etc.
Skills & Attributes: Clear communication ,logical approach 3/5/12 and problem solving skill and reasoning skill

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