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96% of motor insurance customers are satisfying with the motor insurance innovations.
Communicate with life customers in a cost effective manner. Reported the highest profit of Rs401 million including life & general insurance revenues which increased by 19%.
Weakness
Lack of advertising on differentiated services. Lack of skilled staff in distribution and technical functions.
Threats
Threats of new entrants.
Not sufficient long term asset, liability matching instruments comparing to competitors.
Introduce new products specifically for target market segments. Ex: New insurance schemes for ageing population.
Newer Vision
To be the trustworthy insurer in insurance sector.
Current Mission
To provide protection, financial security and create wealth for our customers, adding value to employees , field staff, business partners, shareholders and the community.
Newer Mission
To provide convenient service to our customers, be transparent in our business dealing and increasing value to all stake holders.
Business Strategies of Nations Trust Bank Proactive moves to out compete rivals.
Better e-commerce capabilities. Ex: Nation Trust Banks network is linked online. 24 hour account access- Through Nations global cash card .
Opportunities
Growth potential in north & east. Economic growth in the 4th quarter of 2009 in Sri Lanka.
Threats
With financial crisis of Seylan bank, people tend to invest, save in public banks.
Collaboration with Union Assurance to have disaster recovery management system to protect of its business.
Following a broad differentiation under children, female & youth in order to attract more customers. Implement superior customer service.
Newer Vision
Enhancing the customer satisfaction with unique banking services.
Current Mission
Be innovative in continuously developing customer centric solutions. Unleash the talent of team to be the best in the industry consistently grow market share & be the most profitable & respected Sri Lankan bank by 2015.
Newer Mission
To gain favorable financial strong, better market position by building up deep customer relationship and convenience of the customer
Thank You