huM Me he hARO

"Desh

ki Dhadkan"

PRESENTED BY:
1. 2. 3. 4.

5.
6. 7. 8. 9. 10.

PRIYANKA PATEL IRFAN SHEIKH AMAN SAXENA DHAVAL PATEL FALGUNI RATHOD HEMANGI PATEL BHARAT VITHANI NIMISHA SARVAIYA SHWETA SALUNKE JIGESH KANOJIYA

WHAT IS MBO ???

A process through which specific goals are set collaboratively for the organization as a whole and individual within it, the goals are used as a basis of planning, managing organizational activities and assessing and rewarding contribution MBO also assumes that people are interested in goal-setting process, which emphasis on the participative management, providing the motivation to individuals at organization

OVERVIEW

Hero Honda Motors Limited, India is a joint venture between the Hero Group of India and Honda of Japan. Hero Honda is a joint venture that began in 1984 the world's biggest manufacturer of 2-wheeled motorized vehicles
Mr. Satyanand Munjal, Mr. Brijmohan Lall Munjal and Mr. O. P. Munjal

Capitalization Ratio Hero Group - 26%, Honda Motor Co., Ltd. - 26%
no. of Sales Outlets 1500+ Joint Venture The Hero Group (India) with Honda Motor Co., Ltd. (Japan)

different model such as

Achiever, CBZ, CD Dawn, Karizma, Passion, Pleasure and Splendor. Slogan : desh ki dhadkan
In 2010, When Honda decided to move out of the joint venture,6 Hero Group bought the shares held by Honda.7 Subsequently, in August 2011 the company was renamed Hero MotoCorp with a new corporate identity.8
The new brand identity and logo, Hero MotoCorp, was developed by the London firm Wolff Olin's.

2011 -- New Models of Hero Honda motorcycles Glamour, Glamour FI, CBZ Xtreme, Karizma launched

Total unit sales of 54,02,444 twowheelers, growth of 17.44 per cent

Total net operating income of Rs. 19401.15 Crores, growth of 22.32 per cent

Net profit after tax at Rs. 1927.90 Crores

MISSION

its OuR MissiOn tO stRive fOR syneRgy between technology, system and human resources, to produce products and services that meet the quality, performance and price aspiration of our customers. While doing so, we maintain the highest standards of ethics and societal RespOnsibilities.

VISION
Hero

Honda pioneered India's MOtORcycle industRy, And its OuR responsibility now to take the industRy tO the next level. well do all it takes to reach there

COMPANY MBO

Hero Honda aims for 25% growth Plans nine launches in next six months. Indias largest motorcycle maker, Hero Honda Motors, is looking to sell more than a million units in each of the next three quarters, even though market conditions may not be in favor of the two-wheeler market. The New Delhi-based two-wheeler company, also the worlds largest, is aiming for an overall growth of about 25 percent in sales by the end of the financial year, which will take its tally to about 4.5 million units, up from 3.64 million units last.

ACCORDING TO MBO CONCEPT : People expectation Hero Honda company Now, Hero Honda dreams 'Nano' Hero Honda, world's largest two-wheeler manufacturer, is all set to do a nano in the bike market. The company which controls 60 per cent of the market share is now focusing on ultra low cost bike to be priced around Rs 20,000, that could easily alter the dynamics of the market. Any economic person also buy it.

To successful of MBO Company make labor, worker relationship and give chance to them take interest in company goals. In Hero Group there is no organized labor union and family members of employees find ready employment within Hero. The philosophy with regard to labor management is "Hero is growing, grow with Hero." Hero workers receive a uniform allowance, as well as House Rent Allowance (HRA) and Leave Travel Allowance (LTA).

STRATEGY

Hero MotoCorp's key strategies are to build a robust product portfolio across categories, explore growth opportunities globally, continuously improve its operational efficiency, aggressively expand its reach to customers, continue to invest in brand building activities and ensure customer and shareholder delight.

Hero Honda early MBO

Hero Honda experienced great growth throughout its early days. The Munjal family started a modest business of bicycle components. By 2002 Hero Group had sold 86 million bicycles producing 16000 bicycles a day. Today Hero Honda has an assembly line of nine different models of motorcycles available.

VALUES

Hero Honda values its relationship with customers. Its unique CRM initiative, Hero Honda Passport Program, one of the largest programs of this kind in the world, has over 3 million members on its roster. The program has not only helped Hero Honda understand its customers and deliver value at different price points, but has also created a loyal community of brand ambassadors.

KEY POLICIES
CARING FOR ECOLOGY A company that believes in maintaining ecological standards along with business standards. "We must do something for the community from whose land we generate our wealth." - Chairman Dr.Brijmohan Lall Munjal..

Excellence in quality is the core value of Hero MotoCorp philosophy.

They are committed at all levels to achieve high quality in whatever they do, particularly in their products and services which will meet and exceed customer's growing aspirations through:

Innovation in products, processes and services.. Continuous improvement in them total quality management systems. Teamwork and responsibility.

Objectives form a hierarchy

Organization objective :New licensing arrangement signed between Hero and Honda Launch of new refreshed versions of Glamour, Glamour FI, CBZ Xtreme, Karizma Crosses the landmark figure of 5 million cumulative sales in a single year Divisional objectives :Hero Honda has managed to achieve indigenization of over 95 percent, a Honda record worldwide.

Departmental objectives : The R&D department at Hero Honda is working overtime to bring a new range of bikes to the market that will sport smaller displacement engines

Individual objectives : According to company motivation and success worker who working in the company their objectives to success path.

to show them in world one of the best companys worker ever.

SUCCESSFUL IN MBO OF HEROMOTOCROP

1.

From beginning to till era hero group achievement and attended their successful objectives which is decided by them earliest. Some of the successful moment here..which showing that company efforts to their in objectives and success. Two-wheeler Manufacturer of the Year award by Bike India magazine Adjudged the "Bike Manufacturer of the Year" at the Economic Times ZigWheels Car and Bike Awards

Company of the Year awarded by Economic Times Awards for Corporate Excellence 2008-09. CNBC TV18 Overdrive Awards 2010 'Hall of Fame' to Splendor NDTV Profit Car & Bike Awards 2010 Won Gold in the Reader's Digest Trusted Brand 2009 in the 'Motorcycles' category NDTV Profit Business Leadership Awards 2009 - twowheeler category Top Gear Design Awards 2008 - Hunk Bike of the Year Award NDTV Profit Car India & Bike India Awards NDTV "Viewers' Choice Award" to Hunk in Bike
category

CONCLUSION

Finally Hero Honda group and newly hero motocrop both are ready with their objectives and make their success to achieve this objectives by their fully concept and understand values of employee and customers.