Fast Company1 min read
46 uncommon
WHEN ELECTRONIC ARTS NEEDED TO REBR AND ITS $2 BILLION soccer vedio game FIFA after a financial dispute with the global sport's governing body, it tapped the London-based agency Uncommon for the job—perhaps the most daunting marketing challenge of la
Fast Company5 min readIntelligence (AI) & Semantics
1 1 the Power Broker
FOR BRINGING THE CHIPS TO THE AI PARTY I'M CHAT TING WITH NVIDIA CEO JENSEN HUANG AT the chip giant's Silicon Valley headquarters, where one of its DGX H100 computing modules sits partially disassembled before us. Stuffed with blazingly fast processo
Fast Company12 min read
08 for Whom The Bell Tolls
FOR SHOWING THE WORLD THAT TACOS ARE A STATE OF MIND NO ONE REALLY KNOWS who first came up with the idea of Taco Tuesday. One of the earliest references can be found in a newspaper ad for El Paso, Texas's White Star Cafeteria from Monday, October 16,
Fast Company2 min read
49 campus
WITH STUDENT LOAN DEBT BALlooning into a $1.8 trillion crisis, education entrepreneur Tade Oyerinde has developed an affordable alternative to a traditional four-year degree. In 2022, he launched Campus, the first national online community college. W
Fast Company2 min readPopular Culture & Media Studies
Finding Your People
THE DESIRE TO FEEL SUPported, included, and in community with others, online or IRL, is universal. But many huge social media apps today seem more adept at making users feel on the outs—or worse. Algorithmic and content-moderation changes at X (forme
Fast Company2 min readIntelligence (AI) & Semantics
A Supporting Chance
PERFORMANCE optimization in sports isn't new. But a recent shift toward prioritizing athletes' health, safety, and wellness has been seismic. Driving this change are the same kinds of algorithms that have personalized nearly every aspect of our digit
Fast Company1 min read
40 Day Week Global
THE NONPROFIT 4 DAY Week Global wants to create nothing less than a million new years of free time. The organization took the concept of a shortened week from fringe to main-stream last year, onboarding some 190 companies for trials of four-day weeks
Fast Company1 min read
27 Mill Industries
A MAJOR CLImate change culprit is hiding in your kitchen: food scraps. Apple cores, carrot tops, and uneaten bits of dinner are a surprisingly potent source of emissions, spewing methane as they decompose in landfills. Mill, a stylish garbage bin (re
Fast Company2 min readRobotics
Automating Dirty And Dangerous Work
THERE'S A long history of robots taking jobs that humans resent, resist, or outright fear. But a new crop of bots is tackling tasks that even machines might calculate to be out of their theoretical comfort zones. Gecko Robotics has been deploying its
Fast Company1 min read
10 kinetx
IN SEPTEMBER 2023, NASA's OSIRIS-REx spacecraft dropped off the first samples from an asteroid collected by the U.S. The half-pound capsule that parachuted to the ground in Utah was the payoff of the craft's miraculous journey on which it landed on a
Fast Company1 min readIntelligence (AI) & Semantics
43 Viz.ai
“ THE CONVERsation on artificial intelligence's impact in health-care and life sciences tends toward the theoretical,” says Viz.ai cofounder and CEO Chris Mansi, “but it's in the practical application of AI that positive impacts can be realized for p
Fast Company2 min read
Reimagining The Ways We Work And Meet
When Chief Operating Officer Stephen Tober joined software company Giant Machines in 2018, his first order of business was to move his fast-growing team out of their shared coworking space in midtown Manhattan. The malfunctioning equipment and unstoc
Fast Company1 min read
Slingshot's Field Of View
The Horus system links multiple cameras, allowing it to monitor a combined 360-degree swath of the night sky to collect position and brightness data on most low-Earth-orbit spacecraft and debris. Slingshot's gimbaled Varda telescopes offer the same t
Fast Company2 min read
The Kitchen Of Tomorrow, Today
1. Mill Industries 2. Solo Brands 3. Cruz 4. GE Appliances 5. King Arthur Baking Company 6. Moen 7. Leica Camera 8. Nowadays 9. C16 Biosciences 10. Kangaroo THE 1939 WORLD'S Fair featured a pavilion where GE showcased an all-electric “Magic Kitchen”
Fast Company1 min readIntelligence (AI) & Semantics
09 Openai
THE COMPANY THAT dented the universe in 2022 continues to leave its mark. OpenAI's GPT-4 large language model (LLM), released in March 2023, is considered 10 times more powerful than its predecessor, discerning context and nuance better, as well as d
Fast Company1 min read
36 Zipline
MORE THAN 900,000 deliveries, 65 million-plus miles flown across four continents, and no major incidents: San Francisco–based Zipline has become the world's largest drone delivery company by doing good while reimagining how delivery can work. Now its
Fast Company1 min read
29 hopper
IN A SEA OF NEARLY IDENTICAL WEBSITES from online travel giants, Hopper stands out by offering booking tools with a twist. The mobile-first booking platform, which covers everything from flights and hotels to car and home rentals, offers such user-fr
Fast Company1 min read
39 sol De Janeiro
The company has also stayed true to its global audiences' tastes, proving wrong those who warned early on that its scents were too sweet and would turn off premium customers. “Authenticity is our approach to everything,” says founder and CEO Heela Ya
Fast Company1 min read
MIC Bonus: 10 More Lists Culled From This Year's Top 50 Most Innovative Companies
*Company names are otherwise subject to Fast Company style in the Top 50 and Top 10 Trends lists ■
Fast Company2 min read
Green Energy's Sleeper Cells
BATTERIES ARE HOT right now—like really, really hot. Long--lasting, durable, and lightweight storage devices will be an essential part of the global energy transition, yet the tendency of lithium-ion cells to catch fire and explode is only one issue
Fast Company2 min readIntelligence (AI) & Semantics
A Smarter Foundation
GENERATIVE AI models don't know what they don't know. For an individual playing around with the tech, that's an annoyance. For a company, it's a nightmare. To win over corporate America, the best AI application developers are building their own AI ar
Fast Company1 min read
31 brightline
BRIGHTLINE, THE UNITED STATES' ONLY private intercity railroad, is changing Americans' perception of train travel. Last September, the company, which builds and operates all-electric passenger service across Florida, introduced a nonstop route from O
Fast Company1 min read
37 Gogoro
BEFORE ELECTRIC VEHICLES BECAME mainstream, Horace Luke, cofounder and CEO of Taiwan-based company Gogoro, had the idea of changing how people live in modern cities by creating a network of electric scooters with swappable batteries. Since its foundi
Fast Company15 min readSmall Business & Entrepreneurs
Orange crush
THE ONLY SOUND, ASIDE FROM STEADY RAIN STREAKING THE WINDOWS, is the muffled labor of two YC partners in a makeshift subterranean kitchen, where they are practicing a chicken and dumplings recipe to serve to a group of incoming founders. Like thousan
Fast Company1 min readIntelligence (AI) & Semantics
38 credo AI
AI: IT'S ALL FUN AND games until a company gets hurt. As CEOs hurry to pilot and implement new generative AI tools, their chief information officers have been worried about how to monitor and measure their products and systems for such things as bias
Fast Company1 min read
20 climeworks
TO TRULY ACHIEVE THE “ZERO” IN NET ZERO, THE WORLD needs to do more than just cut emissions. We also need to remove carbon from the atmosphere, through technologies like direct air capture (DAC). The nascent DAC industry is growing quickly: The Infla
Fast Company1 min read
28 Chipotle
TYPICALLY, NEW MENU ITEMS AT CHIPOTLE undergo lengthy testing. But current food manias travel fast, and in 2023, Chipotle leaned in, responding at meme velocity. In late 2022, Chipotle noticed online chatter about customers ordering customized quesad
Fast Company1 min read
26 Kraft Heinz
CONSUMERS ARE GETTING sauced. Last May, Kraft Heinz unveiled the Heinz Remix, an internetconnected sauce dispenser made for restaurants that lets users mix and match up to 200 different possibilities—like the CocaCola freestyle, but for condiments. D
Fast Company1 min read
15 Taylor Swift Productions
ANY WHERE YOU LOOK in the entertainment ecosystem, Taylor Swift is dominant. Her career-spanning Eras Tour surpassed $1 billion in revenue in December, and it's just getting started internationally. Aided by her strategy of rerecording her masters, s
Fast Company1 min read
18 loop Earplugs
SINCE LOOP'S LAUNCH in 2016, the company has created eye - catching, meant-to-be-seen earplugs for a range of attenuation levels, from a full-quiet model to a pair that offers mild noise reduction. But more models led to new consumer behavior: The co
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