Încărcări by kutukankutu

Business Excellence and Customer Satisfaction Paper Winners Named

Beyond Patient and Employee Satisfaction to Loyalty the Baptist Health Care Experience

Beyond Customer Satisfaction Customer Commitment

Behavioral Intentions in Satisfaction Research Revisited

Retailing Hedonic Consumption

Coupons and oligopolistic price discrimination

Promotional competitions

Manufacturer Influence versus Manufacturer Salesperson Influence over the Industrial Distributor

An Examination of Deal Proneness Across Sales Promotion Types

Assessing long-term promotional influences on market structure

A Model of Consumer Perceptions and Store Loyalty Intentions for a Supermarket Retailer

Varying parameter models to accommodate dynamic promotion effects

Cross-category sales promotion effects

The Effect of Product Assortment on Buyer Preferences

Determinants of Individual-Firm Markup in Japan

The manufacturer-retailer-consumer triad

Using cointegration analysis for modeling marketing interactions in dynamic environments

Image variations of Turkey by familiarity index

Search dimensions, patterns and segment profiles of grocery shoppers

New developments in marketing communications and consumer behavior

Consumers use of price promotions

An investigation of the impact of promotions on across-submarket competition

Differential Responses to Retail Sales ~ Promotion Among African-American and Anglo-American Consumers

Fortune 500 manufacturer web sites Innovative marketing strategies or cyberbrochures?

Retailer’s pricing, credit and inventory policies for deteriorating items in response to temporary price/credit incentives

A model of consumer response to two retail sales promotion techniques

Coupons in context

Effects of pricing and promotion on consumer perceptions

The different faces of coupon elasticity

The Promotion Affect Scale

Effects of coupons on brand categorization and choice of fast foods in China

Non-fulfillment of promotional deals

Retailer’s response to special sales

The Effectiveness of Verbal Prompts on Sales

The effect of sales promotion on post-promotion brand preference

The Effect of Consumer’s Psychographic Variables upon Deal-proneness

From Fatwallet to eBay

Comparison of Product Bundling Strategies on Different Online Shopping Behaviors

Banks Scoring Better in Customer Satisfaction

Atmospheric Creating Value and Gaining Share of Customer

Associate Satisfaction

Arl New Measures User Satisfaction White Paper

Application of the European Customer Satisfaction

Antecedents of Customer Satisfaction

Another Perspective All About Customer Satisfaction

An Overview of Customer Satisfaction Models

An Investigation of Australian Organisations Online Customer Service

An Investigation Consumer Satisfaction

An Investigation Increased Consumer Satisfaction