Bibliografie

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perfeciona comportamentul din mediul online, Bucureti, Publica.
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Surse electronice
1. Jonas Colliander, Micael Dahln, Following the Fashionable Friend: The Power of Social
Media.
2. Lisa Kervin, Sandra C. Jones, Jessica Mantei, Online Advertising: Examining the Content
and Messages within Websites Targeted at Children.
3. Sitaram Asur, Bernardo A. Huberman, Predicting the Future with Social Media.
4. Wheeler, Alina, Designing Brand Identity, in: Designing Brand Identity, John Wiley & Sons
Inc., 2013, USA, pp. 1-40.
5. W. Glynn Mangolda, David J. Fauldsb, Social media: The new hybrid element of the
promotion mix, Business Horizons, 2009, vol. 52, issue 4, pp. 357-365.