Ministerul Educaiei al Republicii Moldova

Academia de Sturii Economice a Moldovei

Colegiul Naional de Comer al ASEM

Catedra: Turism i servicii hoteliere

PLANUL DE AFACERI
Prestarea serviciilor turistice

Autor: Ana Ionel, grupa TUR 113 _______________

(semntura)

Conductor tiinific: Diana Rencheci, magistru n economie_______________

(semntura)

Chiinu 2014

PLANUL DE AFACERI
al ageniei de turism Discovery Travel SRL

(Planul conine informaii confideniale care nu pot fi reproduse, distribuite sau

utilizate fr consimmntul conducerii ntreprinderii)

Adresa:
MD-2060, or. Chiinu
Str. Alecu Russo 24/1
Tel.: +373 60 418 115
Fax.: +373 22 47 94 00
Director: Ana Ionel

Chiinu 2014
2

Cuprins:
1. Rezumat ................................................................................................................................................
2. Descrierea afacerii ............................................................................................................................
3. Afacerea i produsul ........................................................................................................................
4. Planul operaional .............................................................................................................................
5. Planul de marketing .........................................................................................................................
6. Managementul i personalul ..........................................................................................................
7. Analiza SWOT i riscurile ntreprinderii .................................................................................
8. Planul financiar ..................................................................................................................................
9. ANEXE .................................................................................................................................................

Rezumat