GHID DE VIZIBILITATE PROIECT

PROJEKT ARCULATI TMUTAT

Cross-border Business Incubator and Service Centre

Proiectul Creara unui incubator i centru de servicii

pentru afaceri transfrontaliere - HURO/0802/133
este implementat prin Programul de Cooperare
Transfrontalier Ungaria-Romnia 2007-2013 (www.
huro-cbc.eu) i este finanat de Uniunea European
prin Fondul European de Dezvoltare Regional,
completat de co-finanarea naional a celor dou
state membre participante n program, Ungaria i
Romnia. Obiectivul general al Programului este de
apropia actori economici, persoane i comuniti, cu
scopul de a exploata mai eficient oportunitile oferite
de dezvoltarea comun a zonei de frontier.
Pentru mai multe informaii accesai site-ul web al
Programului: www.hungary-romania-cbc.eu i www.
huro-cbc.eu.
Coninutul acestui material nu reprezint n mod
necesar poziia oficial a Uniunii Europene.

Cross-border Business Incubator and Service Centre

A Hatrmenti inkubtorhz s zleti szolgltati

kzpont ltrehozsa cm projekt a MagyarorszgRomnia Hatron tnyl Egyttmkdsi Program
2007-2013 keretben valsul meg (www.huro-cbc.eu),
az Eurpai Uni tmogatsval, az Eurpai Regionlis
Fejlesztsi Alap, valamint a Magyar Kztrsasg
s Romnia trsfinanszrozsval. A program clja
kzelebb hozni egymshoz a hatrmenti trsgben l
embereket, kzssgeket s gazdasgi szereplket az
egyttmkdsbe bevont trsg kzs fejlesztsnek
elsegtse rdekben, a hatrmenti trsg alapvet
erssgeire ptve.
Tovbbi informcikrt keresse fel a program
honlapjt: www.hungary-Romnia-cbc.eu s www.
huro-cbc.eu.
Jelen kziknyv tartalma nem felttlenl tkrzi az
Eurpai Uni hivatalos llspontjt.

Cross-border Business Incubator and Service Centre

Introducere
n data de 1 februarie 2011, Unitatea Administrativ Teritorial (U.A.T.)
Oraul Scueni, Fundaia pentru Sprijinirea ntreprinztorilor din
judeul Hajd-Bihar (HBMVA) i Asociaia pentru Promovarea Afacerilor
n Romnia (APPAR) au lansat proiectul intitulat Creara unui incubator
i centru de servicii pentru afaceri transfrontaliere realizat n cadrul
Programului de Cooperare Transfrontalier Ungaria Romnia 20072013, prin Fondul European de Dezvoltare Regional (FEDR) cofinanat
de Uniunea European.
Obiectul proiectului este dezvoltarea coeziunii economice a zonei transfrontaliere, prin creterea competitivitii IMM-urilor care
activeaz n Scueni i n regiunea nconjurtoare.
Prezentul Ghid de Vizibilitate ofer o identitate unic a proiectului
n concordan cu Ghidul de Vizibilitate a Programului de Cooperare
Transfrontalier 2007-2013, mbuntind astfel calitatea proiectului.

Cross-border Business Incubator and Service Centre

Bevezets
2011 februr 1-jn Szkelyhd Vros Terleti Kzigazgatsi Egysge
(U.A.T.), a Hajd-Bihar Megyei Vllalkozsfejlesztsi Alaptvny
(HBMVA) s a Romniai Vllalkozsokrt Egyeslet (APPAR) elindtotta
a Hatrmenti inkubtorhz s zleti szolgltati kzpont ltrehozsa
elnevezs projektet, mely Magyarorszg-Romnia Hatron tnyl
Egyttmkdsi Program 2007-2013 keretben, (www.huro-cbc.eu),
az Eurpai Regionlis Fejlesztsi Alap (FEDR) tmogatsval, s az
Eurpai Uni trsfinanszrozsval valsul meg.
A projekt clja a hatrmenti trsgek gazdasgi kohzijnak
fejlesztse, Szkelyhd s a krnyez rgik kis- s kzpvllalkozsainak
versenykpessgnek nvelse ltal.
Jelen Arculati tmutat egy egyedi identitst szeretne knlni a
projektnek, sszhangban a Hatron tnyl Egyttmkdsi Program
2007-2013 Megvalstsi kziknyvvel, ezzel javtva a projekt
minsgn.

Cross-border Business Incubator and Service Centre

Culori
Culorile folosite la crearea elementelor de vizibilitate a proiectului sunt
culori corporate business, prezentate mai jos.
Codul de culori CMYK va fi folosit pentru toate materialele tiprite. Pe
website i pentru alte aplicaii electronice va fi folosit scara de culori
RGB, creat printr-o aplicaie software de conversie a culorilor.

C: 70, M: 67, Y: 64, K: 73

C: 34, M: 14, Y: 6, K: 0

C: 87, M: 49, Y: 7, K: 0

C: 9, M: 6, Y: 7, K: 0

C: 63, M: 22, Y: 0, K: 0

C: 0, M: 0, Y: 0, K: 0

Cross-border Business Incubator and Service Centre

Sznek
A projekt ltvny elemeihez alkalamazott sznek zleti sznek, melyek
az albbiakban kerlnek bemutatsra.
A nyomtatott anyagban a CMYK sznkdot, mg a weboldalon s az
egyb elektronikus felleteken egy sznkonverzis szoftver segtsgvel
ksztett RGB sznkdot kell ignybe venni.

C: 70, M: 67, Y: 64, K: 73

C: 34, M: 14, Y: 6, K: 0

C: 87, M: 49, Y: 7, K: 0

C: 9, M: 6, Y: 7, K: 0

C: 63, M: 22, Y: 0, K: 0

C: 0, M: 0, Y: 0, K: 0

Cross-border Business Incubator and Service Centre

Utilizarea logo-ului
Logo-ul a fost inspirat din cldire. A fost folosit o geometrie simpl,
cubic. De asemenea au fost folosite unghiuri, pentru a releva
perspectiva i dinamism.
Culorile folosite la crearea siglei sunt culori corporate business,
prezentate mai sus.
Se va folosi logo nr. 1 sau logo nr. 2, iar n cazuri speciale, unde va fi
necesar, se va folosi logo nr. 3 i 4.

logo 1

logo 2

logo 4
logo 3

Cross-border Business Incubator and Service Centre

A logo hasznlata
A logt az plet ihlette meg, melynek geometrija egyszer, kocka
alak. A szgletes formk felhasznlsa a perspektva s a dinamizmus
kifejezsre szolglnak.
A projekt ltvny elemeihez alkalmazott sznek zleti sznek, melyek
a fentiekben kerltek bemutatsra.
Az 1-es vagy 2-es logt kell hasznlni, mg specilis esetekben, vagy
ahol szksges, a 3-as s 4-est.

logo 1

logo 2

logo 4
logo 3

Cross-border Business Incubator and Service Centre

Fonduri i chenare
Logo-ul va fi folosit cu fond gri (C: 70, M: 67, Y: 64, K: 73). Nu este posibil
folosirea lui n chenare. n situaii n care nu este posibil utilizarea siglei
color, se vor folosi culorile alb-negru. Cnd va fi folosit n acest fel, logoul va avea fond negru (C: 0, M: 0, Y: 0, K: 100).

Versiune alb-negru

logo 1

logo 2

logo 4
logo 3

10

Cross-border Business Incubator and Service Centre

Alapsznek s keretek
A logt szrke alapon kell hasznlni (C: 70, M: 67, Y: 64, K: 73). Keretben
lev alkalmazsa nem lehetsges. Azokban az esetekben, amikor a
sznes vltozata nem alkalmazhat, a fekete - fehr szneket kell ignybe
venni. Ezekben az esetekben a log fekete alapon fog szerpelni. (C: 0,
M: 0, Y: 0, K: 100).

Fekete - fehr vltozat

logo 1

logo 2

logo 4
logo 3

11

Cross-border Business Incubator and Service Centre

Colecii de caractere, culori

3

C: 63, M: 22, Y: 0, K: 0

C: 34, M: 14, Y: 6, K: 0

C: 0, M: 0, Y: 0, K: 0

Abadi Condensed Extra Bold

C: 9, M: 6, Y: 7, K: 0

Tahoma Regular
2

C: 87, M: 49, Y: 7, K: 0

C: 70, M: 67, Y: 64, K: 73

Tahoma Regular

abcefghijklmnoprstuvzqwyx
ABCDEFGHIJKLMNOPRSTUVZQWYX
1234567890

Abadi Condensed Extra Bold

abcefghijklmnoprstuvzqwyx
ABCDEFGHIJKLMNOPRSTUVZQWYX
1234567890

12

Cross-border Business Incubator and Service Centre

Bettpus gyjtemny, sznek

3

C: 63, M: 22, Y: 0, K: 0

C: 34, M: 14, Y: 6, K: 0

C: 0, M: 0, Y: 0, K: 0

Abadi Condensed Extra Bold

C: 9, M: 6, Y: 7, K: 0

Tahoma Regular
2

C: 87, M: 49, Y: 7, K: 0

C: 70, M: 67, Y: 64, K: 73

Tahoma Regular

abcefghijklmnoprstuvzqwyx
ABCDEFGHIJKLMNOPRSTUVZQWYX
1234567890

Abadi Condensed Extra Bold

abcefghijklmnoprstuvzqwyx
ABCDEFGHIJKLMNOPRSTUVZQWYX
1234567890

13

Cross-border Business Incubator and Service Centre

Versiuni lingvistice
De preferin se va folosi versiunea n limba englez, iar dac va fi
necesar, se va folosi limba romn sau maghiar.

Limba Englez

Creara unui incubator

i centru de servicii
pentru
afaceri transfrontaliere

Hatrmenti
inkubtorhz s
zleti szolgltati
kzpont ltrehozsa

Limba Romn

Limba Maghiar

14

Cross-border Business Incubator and Service Centre

Nyelvi vltozatok
Leginkbb az angol nyelv vltozatot ajnlott hasznlni, de szksg
szerint alkalmazhat a romn illetve a magyar nyelv verzi.

Angol nyelv

Creara unui incubator

i centru de servicii
pentru
afaceri transfrontaliere

Hatrmenti
inkubtorhz s
zleti szolgltati
kzpont ltrehozsa

Romn nyelv

Magyar nyelv

15

Cross-border Business Incubator and Service Centre

Ilustraie proiect 3D

16

Cross-border Business Incubator and Service Centre

3D-s projekt illusztrci

17

Cross-border Business Incubator and Service Centre

Hrtie cu header / footer

Versiune color

Cross-border Business Incubator and Service Centre

18

Cross-border Business Incubator and Service Centre

Fejlces / lblces papr

Sznes vltozat

Cross-border Business Incubator and Service Centre

19

Cross-border Business Incubator and Service Centre

Hrtie cu header / footer

Versiune alb-negru

Cross-border Business Incubator and Service Centre

20

Cross-border Business Incubator and Service Centre

Fejlces / lblces papr

Fekete - fehr vltozat

Cross-border Business Incubator and Service Centre

21

Cross-border Business Incubator and Service Centre

Comunicat de pres

Comunicat de pres
Data

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feugiat. Donec cursus venenatis lacus in dictum. Donec commodo interdum
est vel semper. Aenean ornare condimentum molestie. Suspendisse potenti. In
in dolor risus. Cum sociis natoque penatibus et magnis dis parturient montes,
nascetur ridiculus mus. Quisque commodo tincidunt urna ut gravida. Vivamus
nunc orci, hendrerit ac dictum vitae, tempor non ante.
Pentru mai multe informaii, v rugm contactai:
Nume, funcia:
Tel:
Fax:
E-mail:
Web:
Proiectul Creara unui incubator i centru de servicii pentru afaceri
transfrontaliere - HURO/0802/133 este implementat prin Programul de
Cooperare Transfrontalier Ungaria-Romnia 2007-2013 (www.huro-cbc.eu)
i este finanat de Uniunea European prin Fondul European de Dezvoltare
Regional, completat de co-finanarea naional a celor dou state membre
participante n program, Ungaria i Romnia. Obiectivul general al Programului
este de apropia actori economici, persoane i comuniti, cu scopul de a
exploata mai eficient oportunitile oferite de dezvoltarea comun a zonei de
frontier.
Coninutul acestui material nu reprezint n mod necesar poziia oficial a
Uniunii Europene.

Cross-border Business Incubator and Service Centre

22

Cross-border Business Incubator and Service Centre

Sajtkzlemny

Sajtkzlemny
Dtum

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Cras sagittis dapibus
feugiat. Donec cursus venenatis lacus in dictum. Donec commodo interdum
est vel semper. Aenean ornare condimentum molestie. Suspendisse potenti. In
in dolor risus. Cum sociis natoque penatibus et magnis dis parturient montes,
nascetur ridiculus mus. Quisque commodo tincidunt urna ut gravida. Vivamus
nunc orci, hendrerit ac dictum vitae, tempor non ante.
Tovbbi informcikrt:
Nv:
Tel:
Fax:
E-mail:
Web:
A Cross-border Business Incubator and Service Centre c. projekt a
Magyarorszg-Romnia Hatron tnyl Egyttm_kdsi Program
2007-2013 keretben valsul(t) meg (www.huro-cbc.eu), az Eurpai Uni
tmogatsval, az Eurpai Regionlis Fejlesztsi Alap valamint a Magyar
Kztrsasg s Romnia trsfinanszrozsval. A program clja kzelebb
hozni egymshoz a hatrmenti trsgben l embereket, kzssgeket
s gazdasgi szereplket az egyttmkdsbe bevont trsg kzs
fejlesztsnek elsegtse rdekben, a hatrmenti trsg alapvet
erssgeire ptve.
A hrlevl tartalma nem felttlenl tkrzi az Eurpai Uni vagy Romnia
Kormnynak hivatalos llspontjt.

Cross-border Business Incubator and Service Centre

23

Cross-border Business Incubator and Service Centre

Newsletter

Newsletter - Data
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vestibulum congue
accumsan lectus in varius. Aenean eget velit sapien. Sed est mi, rhoncus nec
tempus porttitor, dapibus eget justo. Fusce rhoncus ornare lobortis. Sed
mattis tincidunt luctus. Sed ac gravida quam. Vestibulum luctus hendrerit
leo, vestibulum volutpat purus ultricies sed. Duis dignissim facilisis ligula
vel consectetur. Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Nulla a justo tellus. Proin vel nisi magna. Maecenas nisl magna, tempus sed
euismod at, tincidunt nec lectus. Morbi adipiscing nisi eu lectus placerat
vitae luctus neque ultricies.
Proiectul Creara unui incubator i centru de servicii pentru afaceri
transfrontaliere - HURO/0802/133 este implementat prin Programul de
Cooperare Transfrontalier Ungaria-Romnia 2007-2013 (www.hurocbc.eu) i este finanat de Uniunea European prin Fondul European de
Dezvoltare Regional, completat de co-finanarea national a celor dou
state membre participante n program, Ungaria i Romnia. Obiectivul
general al Programului este de apropia actori economici, persoane i
comuniti, cu scopul de a exploata mai eficient oportunitile oferite de
dezvoltarea comun a zonei de frontier.
Coninutul acestui material nu reprezint n mod obligatoriu poziia oficial
a Uniunii Europene sau a Guvernului Romniei.

www.huro-cbc.eu

www.incubatorsacueni.ro

Cross-border Business Incubator and Service Centre

24

Cross-border Business Incubator and Service Centre

Newsletter

Hrlevl - Dtum
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vestibulum congue
accumsan lectus in varius. Aenean eget velit sapien. Sed est mi, rhoncus nec
tempus porttitor, dapibus eget justo. Fusce rhoncus ornare lobortis. Sed
mattis tincidunt luctus. Sed ac gravida quam. Vestibulum luctus hendrerit
leo, vestibulum volutpat purus ultricies sed. Duis dignissim facilisis ligula
vel consectetur. Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Nulla a justo tellus. Proin vel nisi magna. Maecenas nisl magna, tempus sed
euismod at, tincidunt nec lectus. Morbi adipiscing nisi eu lectus placerat
vitae luctus neque ultricies.
A Cross-border Business Incubator and Service Centre c. projekt a
Magyarorszg-Romnia Hatron tnyl Egyttm_kdsi Program
2007-2013 keretben valsul(t) meg (www.huro-cbc.eu), az Eurpai Uni
tmogatsval, az Eurpai Regionlis Fejlesztsi Alap valamint a Magyar
Kztrsasg s Romnia trsfinanszrozsval. A program clja kzelebb
hozni egymshoz a hatrmenti trsgben l embereket, kzssgeket
s gazdasgi szereplket az egyttmkdsbe bevont trsg kzs
fejlesztsnek elsegtse rdekben, a hatrmenti trsg alapvet
erssgeire ptve.
A hrlevl tartalma nem felttlenl tkrzi az Eurpai Uni vagy Romnia
Kormnynak hivatalos llspontjt.

www.huro-cbc.eu

www.incubatorsacueni.ro

Cross-border Business Incubator and Service Centre

25

Cross-border Business Incubator and Service Centre

www.huro-cbc.eu
www.hungary-romania-cbc.eu

www.incubatorsacueni.ro