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UNIVERSITATEA BABE-BOLYAI CLUJ-NAPOCA

FACULTATEA DE LITERE
DEPARTAMENTUL DE LIMBI STRAINE SPECIALIZATE
Asist.univ.drd. CAMELIA-DANIELA TEGLA cameliateglas@gmail.com

ENGLISH STUDY PACK


FOR STUDENTS IN
PSYCHOLOGY
AND
EDUCATION SCIENCES

2012/2013

Informaii generale
Date de identificare a cursului
Date de contact ale titularului de curs:

Date de identificare curs:

Nume: Asit. drd. Camelia-Daniela Tegla


Birou: Cab.10, Departamentul LSS, Horea
nr.7
Telefon: 0264/530724
E-mail: cameliateglas@gmail.com

Numele cursului Limba englez - curs


practic limbaj specializat
Codul cursului LLU0011, LLU0012
Anul, Semestrul anul 1, semestrele 1,2
Tipul cursului - obligatoriu

Condiionri i cunotine prerechizite


Cursul este conditionat de deinerea de cunotine de limba englez care situeaza studentul la nivel
B1, conform grilei de autoevaluare a Cadrului comun european de referinta a limbilor:
Competente

A1 A2

B1

B2

C1 C2

nelegereascultare

nelegere-citire
Vorbireconversaie
Vorbireexprimare
Scriere

1
1

2
2

3
3

4
4

5
5

6
6

Trebuie avut n vedere faptul c nscrierea la examenul de licena la finalul ciclului bachelor este
conditionat de susinerea i promovarea unui test de competena lingvistic ntr-o limba de circulaie
internaional.
Descrierea cursului
Este un curs cu obiective specifice care vizeaz achiziia de cunotine i dezvoltarea deprinderilor de
limb strin ca instrument de formare i informare academic i profesional. Tipologia
programului de nvare are n vedere crearea unui profil de utilizator cu competene axate pe
studiul limbajelor de specialitate. n acest sens, studenii i vor dezvolta capacitatea de
contientizare a strii actuale a cunotinelor i deprinderilor, se vor deprinde s-i fixeze obiective
reale i realiste, s-i selecteze n mod autonom materialele i s se autoevalueze.
Obiectivele disciplinei: Studenii vor putea utiliza competent limba englez, cel puin la nivelul B2,
n activitatea lor academic i n viitoarea activitate profesional:
1. Cunoaterea i nelegerea aprofundat a contextelor i rolurilor, precum i a conceptelor, metodelor
i a discursului/limbajului specific diverselor situaii de comunicare profesional n mediul academic
de limba englez, cu accent pe situaia retoric, formele de comunicare scris i oral, etapele
procesului de scriere i produsele scrisului academic, precum i pe deontologia profesional.
2. Utilizarea cunotinelor aprofundate pentru explicarea i interpretarea diverselor modaliti de
comunicare scris (genuri de texte tiinifice) i oral (comunicri tiinifice) i a conveniilor ce
guverneaz redactarea textelor tiinifice n limba englez n contextul studiilor de licenta i al
comunitii profesionale extinse (naionale i internaionale).

3. Transferul conceptelor/principiilor/metodelor nvate n activiti de receptare a textului scris i de


producere viznd etapele procesului de scriere, organizarea i dezvoltarea ideilor, structura textului i
strategiile de comunicare verbal oral i scris la standarde specifice limbii engleze specializate
pentru discursul tiinific.
4. Utilizarea grilelor de criterii standard ale comunitii academice/profesionale pentru evaluarea
calitii produselor comunicrii academice scrise i orale n limba englez.
5. Elaborarea unor lucrri scrise i prezentri orale originale care s utilizeze principiile i tehnicile de
redactare consacrate n mediul academic, cu accent pe genurile predilecte din psihologie i tiinele
educaiei.
6. Realizarea sarcinilor de lucru individuale n contexte de autonomie/independen.
7. Participarea la realizarea de proiecte de lucru n perechi i n echip, cu accent pe asumarea de
roluri n cadrul echipei de lucru n mediul academic.
8. Managementul propriei nvri, diagnoza nevoilor de formare, monitorizarea i reflecia asupra
utilizrii eficiente a instrumentelor de munc intelectual i a resurselor/tehnicilor/strategiilor de
nvare traditionale si TIC.
Coninut:
SEMESTRUL 1
Placement Test
Introduction.
Psychology in a Nutshell
Psychology in a Nutshell
Reporting structures; Tenses used in reports; Research report: title; abstract
Education
Education
Reported Speech; Research Report: introduction and method
Autism and Communication
Autism and Communication
Reported Speech; Research Report: results, discussion and references
Psychology of Advertising
Psychology of Advertising
Academic Definitions; Relative Clauses
Psychology of Advertising
Emphasis; Rephrasing; Quoting APA Style
Secret Lives
Secret Lives
Cohesion: reference, ellipsis, substitution, conjunctions; Paraphrasing
Revision
Bibliografie obligatorie:
1.Side, Richard Wellman, Guy: Grammar & Vocabulary For Cambridge Advanced and Proficiency,
Longman, 2001
2. Prodromou, L., Grammar and Vocabulary for First Certificate, Longman, 2001
3. Tegla, Camelia (coord.), Felea, Cristina, Mezei, Vlad English B2 C1, Social Sciences and Sport,
Seria Autodidact (coord. Liana Pop), Cluj, Ed. Echinox, 2009
4. Longman Dictionary of Contemporary English, Longman, 2003
5. http://granturi.ubbcluj.ro/autodidact
6. psychologyabout.com
7. http://esl.about.com/c/ec/1.htm
8. owl.english.purdue.edu/
9. www.psychologytoday.com

Organizarea cursului
Cursul este organizat n doua module, corespunznd celor doua semestre de studiu.
Activitile presupuse de acest curs vor consta n mare parte n studiu i exerciii individuale,
la care se adaug ntlnirile semestriale cu profesorul.
Pe parcursul semestrelor 1 si 2, n care se studiaz disciplina de fa, sunt programate
dou ntlniri/ semestru fa n fa (consultaii) cu toi studenii; ele sunt destinate
soluionrii, nemediate, a oricror nelmuriri de coninut sau a celor privind sarcinile
individuale.
Evaluare

Criterii de evaluare: prezena i participarea activ la cursul practic; ndeplinirea corect si


la timp a sarcinilor de lucru; nsuirea vocabularului de specialitate; corectitudinea, fluena i
adecvarea la cerin a limbii engleze (oral i scris); capacitatea de a utiliza eficient limba
englez n contexte academice i profesionale specifice
Metode de evaluare: Evaluarea final se va realiza pe baza unui examen scris desfurat n
sesiunea de la finele semestrului 1, respectiv 2.
Materiale i instrumente necesare pentru curs
Derularea activitilor prevzute necesit accesul studenilor la urmtoarele resurse:
- calculator conectat la internet (pentru a putea accesa bazele de date si resursele electronice
suplimentare dar i pentru a putea participa la secvenele de formare interactiv on line)
- imprimant (pentru tiprirea materialelor suport, a temelor redactate, a studiilor de caz)
- acces la resursele bibliografice (ex: abonament la Biblioteca British Council)
- acces la echipamente de fotocopiere
Elemente de deontologie academic
n caz de fraud sau plagiat, vezi poziia UBB.
Studeni cu dizabiliti:
Titularul cursului i exprima disponibilitatea, n limita constrngerilor tehnice si de timp, de a adapta
coninutul i metodelor de transmitere a informaiilor precum i modalitile de evaluare (examen oral,
examen on line etc) n funcie de tipul dizabilitii cursantului. Altfel spus, avem n vedere, ca o
prioritate, facilitarea accesului egal al tuturor cursanilor la activitile didactice si de evaluare.

MODULE I/ 1st SEMESTER

Unit 1: Introduction
The Reading Process
Though reading is often considered a passive skill, research in the field of psycholinguistics
has demonstrated that it is actually a highly complex process of interaction between the
reader and text.

For example, it has been shown that the reader does not
decode the text in his first language in an orderly, linear fashion, word after word, but rather
his eyes move rapidly over the page, going forward and backward as he perceives meaningful
groups of words and relates these to the non-verbal information at his disposal (that is, to his
knowledge of the world and topic of the written text), thereby deriving meaning from the text.

=
Reading thus can be seen as the processing of information. The reader brings to the text his
own store of information deriving from his native culture, education, personal experience,
and, normally some specific knowledge of the written text. At the same time, the reader
possesses a linguistic competence, including knowledge of words, of how these words are
deployed according to the linguistic system in order to form sentences, and the rhetorical
pattern and linguistic conventions which characterize different types of text.

Furthermore, in an ideal situation, the reader approaches a text with a genuine motivation to
read and a reading purpose. Whatever the text, he will also have some expectations or
predictions regarding its content and how the text is likely to be organized depending on its
genre. As he reads, these predictions are confirmed or not confirmed by the text. Depending
of his reason for reading, he will use one or more specific strategies.

Reading strategies
When we read in our own language we use often unconsciously a variety of reading
strategies and techniques depending on the text and our reason for reading. There are four
principal styles of reading:
Skimming involves moving your eyes rapidly over the page or pages in order to get a general
idea of what the text is about, focusing on certain key words or phrases.
Scanning, instead, is a strategy we use when we seek specific pieces of information in a text,
such as names, dates, statistics, or whether a particular topic is treated. Here our expectations
are heightened by our awareness of certain lexical fields or other textural features which are
likely to signal the presence of the information we are looking for.
Intensive reading is the style we use when we wish to have a very clear and complete
understanding of the written text. This implies a careful de-codification of the writers
discourse, usually with the aim of comprehending not only the literal meaning of the text, but
also the writers deeper purpose, his position or other eventual text subtleties.
Extensive reading is the term we use to describe the strategies called into play when we read
longer texts either for pleasure or for information, and may involve all the strategies
previously mentioned, which the reader applies according to the individual text and his
interest in its various parts.
Thus, the reading style we apply to any given text should be a function of the type and
content of the text on the one hand, and our reading purpose on the other. It is important to
use these strategies appropriately and flexibly: obviously not all texts need to be read
intensively, though language learners often apply only this strategy to texts in foreign
languages. In reading English for academic purposes, for example, it will often suffice to
have a general idea of whether certain information is contained in an article and, if so, where,
so that it might be consulted at a later date. On the other hand, information which is of
interest may be located quickly and selected passages focused upon for the purpose of
extracting and annotating specific information.
(Source: Adapted from Jordan, R.R, Academic Writing Course, Collins, London 1993)

The word cloud below contains the keywords of the text.


Use them to write down the main ideas.

The Listening Process

Language learning depends on listening. Listening provides the aural input that serves as the
basis for language acquisition and enables learners to interact in spoken communication.

With the help of language instructors, students learn how they can adjust their listening
behaviour to deal with a variety of situations, types of input, and listening purposes, develop
a set of listening strategies and match appropriate strategies to each listening situation.
Listening Strategies
Listening strategies are techniques or activities that contribute directly to the comprehension
and recall of listening input. Listening strategies can be classified by how the listener
processes the input.
Top-down strategies are listener based; the listener taps into background knowledge of the
topic, the situation or context, the type of text, and the language. This background knowledge
activates a set of expectations that help the listener to interpret what is heard and anticipate
what will come next.

Top-down strategies include:

listening for the main idea


predicting
drawing inferences
summarizing

Bottom-up strategies are text based; the listener relies on the language in the message, that is,
the combination of sounds, words, and grammar that creates meaning.

Bottom-up strategies include:

listening for specific details


7

recognizing cognates
recognizing word-order patterns

Strategic listeners also use metacognitive strategies to plan, monitor, and evaluate their
listening.

They plan by deciding which listening strategies will serve best in a particular
situation.
They monitor their comprehension and the effectiveness of the selected strategies.
They evaluate by determining whether they have achieved their listening
comprehension goals and whether the combination of listening strategies selected was
an effective one.

(Source: Adapted from http://www.nclrc.org/)

Unit 2: Psychology in a Nutshell


While the subject of psychology in todays modern world does reflect the disciplines rich and
colourful history, its origins however differ quite considerably from the contemporary notions of the
field. In order to fully understand what psychology is all about, it is important to first go back into its
history and explore its origins. How did this discipline originate? When did it originate?
Contemporary psychology deals with a vast range of topics; while at the same time looks into human
behavioural patterns and mental processes from the cultural level to the neural level. Psychologists
study all matters pertaining to human mental issues that begin right from birth and continue up until
the death of the person. So, by gaining full understanding of the history of psychology, you will be
able to better understand how the individual topics are studied and what has been learnt so far.
Questions put forward during the Formation of Psychology
Right from the very beginning, the study of psychology has been faced with a number of difficult
questions. The first question of how is psychology defined established it as a separate science,
separate from philosophy and physiology. Other additional questions that psychologists were also
faced with throughout the history of the subject were: What issues and topics should the subject of
psychology deal with? What methods of research should be used when studying psychology? Should
research be used in order to influence education, public policy and other aspects of human behaviour?
Is psychology a science? Should psychology focus on internal mental processes or on observable
behaviours?
The Emergence of Psychology: Physiology and Philosophy
While psychology did not really emerge as a separate science until the latter half of the 19th century,
its initial history can be traced right back to the ancient Greeks. During the 1600s, the famous French
philosopher, Rene Descartes, introduced the concept of dualism, which stressed on the fact that the
body and the mind were basically two separate entities that interacted together to form the normal
human experience. Many of the other issues that are still debated by psychologists today, like relative
contributions of nature vs. nurture, are deep rooted in these early philosophical concepts. So why is
psychology different from philosophy? While many of the early philosophers relied heavily on
methods like logic and observation, the psychologists of today tend to use methods to study and come
to conclusions about the human behaviour and thought. Physiology also made large contributions
towards the eventual emergence of psychology as a science. Early physiology research on behaviour
and brain had a very dramatic impact on psychology as it is today, ultimately leading to the
application of many scientific methodologies that study the human behaviour and thought.
Psychology as a Separate Scientific Discipline
During the mid 19th century, Wilhelm Wundt, a German physiologist started using scientific research
methods to look into reaction times. His works outlined many of the most important connections

between physiology and psychology. So what were Wundts views on psychology? He looked upon
the subject as a study of the human consciousness and even sought to apply certain experimental
methods in order to study the internal mental processes. While this process today is known as
introspection and is considered to be highly unscientific and unreliable, in those days it helped set the
stage for all the future experimental methods. And although his influence began to dwindle in the
years to come, this impact on the subject is definitely unquestionable.
The First School of Thought
One of Wundts most famous students, Edward B Titchener, went on to become one of the founders
of psychologys very first school of thought. According to structuralism, the human consciousness can
be broken down into small parts. Using introspection, trained students attempted to break down
reactions and responses to the most basic of all perceptions and sensations. Though structuralism is
notable because of its emphasis on scientific research methods, it is considered to be unreliable,
subjective and limiting today. When Titchener died, the concept of structuralism also died with him.
Functionalism
Psychology really flourished in America in the 19th century. William James came out on top as the
leading American psychologist during this period and his principles of psychology made him the
Father of American Psychology. His ideas and concepts served as the foundation for a new school of
thought, which was known as functionalism. Functionalism focused on how the human behaviour
works towards helping people comfortably in their respective environments. Functionalists use
methods like direct observation. The functionalists however stressed on the fact that consciousness is
an ever changing and more continuous process. Although functionalism is no longer considered to be
a school of thought, it however did go on to influence the next generation of psychologists.
Sigmund Freud
Up until this point, psychology tended to stress more on the conscious human experience. However,
Sigmund Freud, the famous Austrian physician changed the whole face of psychology in such a
dramatic way by putting forward a theory of personality that stressed on the importance of the
unconscious mind. His work with patients suffering from mental ailments like hysteria led him to
believe that our early childhood experiences as well as our unconscious impulses contribute greatly
towards the development of our adult behaviours and personalities. According to him, psychological
disorders are basically the result of unconscious conflicts that take place within us, and that become
unbalanced or extreme. His theory had a huge impact on the 20th century psychology, influencing the
mental well being as well as in many other fields like literature, art and popular culture. Although
many of his concepts are looked upon with scepticism today, his influence on modern psychology
cannot be questioned.
The Emergence of Behaviourism
Psychology evolved dramatically during the 20th century and another school of thought known as
behaviourism became dominant. Behaviourism was a very big change from all of the previous
theoretical perspectives, and rejected emphasis on the conscious as well as the unconscious mind.
Instead it strove to make the discipline a more scientific one by stressing on observable behaviour.
Behaviour stresses on the fact, that the subject matter of psychology is basically the behaviour of a
human being. The impact of this school of thought was enormous and it dominated the scene for
almost 50 years. Even though it eventually lost its importance, the basic principles of behaviourism
are still used today. Therapeutic methods like token economies and behavioural modification are often
used to help kids overcome maladaptive behaviours and to learn new skills. Conditioning is used in
most situations ranging from education to parenting.
The Third Force or Humanistic Psychology
Although behaviourism and psychoanalysis dominated the first half of the 20th century, a new school
of thought, known to us as humanistic psychology emerged during the latter half of the 20th century.
Referred to most as the Third Force in psychology, this theoretical concept lays emphasis on
conscious experiences.
Psychology as it is Today
As you may have already noticed the discipline of psychology has seen enormous change and growth
since its early beginnings with Wundt. The story certainly does not end right here. Psychology has

since continued to change and evolve and new perspectives and ideas have been introduced. Recent
psychological research focuses on many aspects of the human behaviour and experience, right from
impact of cultural and social factors to biological influences on human behaviour.
Today, most of the psychologists dont identify themselves with a single school of thought. Instead,
they prefer focusing on certain specialty perspectives or areas, often drawing conclusions from a wide
range of theoretical backgrounds. This contemporary approach has contributed new theories and ideas
that still continue to shape the future of psychology.
By Natasha Bantwal, Published: 1/27/2008, http://www.buzzle.com/articles/brief-history-of-psychology.html

Language Focus: Read the fragment above and try to identify the tenses used in the text.
Write down two or three verbs for each identified tense.

...................................................
...............

VERB FORMATION
The following chart shows the positive, negative and interrogative (question) forms of all the
principle tenses in English with a brief description of the principle usage.
TENSE

POSITIVE NEGATIVE QUESTION

USE

They don't
I play tennis
(do
not) Does
she
Habitual activities - States
Simple Present on
work in New know him?
Mondays.
York.
Simple Past

They didn't
She went to
(did
not) Where did she Actions happening at a defined
Paris
last
drive
to get that hat? moment in the past.
week.
work.

I'll
(will)
meet you at
Simple Future
the airport
tomorrow.

He will not
Decisions made at the moment
(wont) be Will they visit
about the future, future
able
to us soon?
predictions, future promises
come.

Present
Continuous

He's
(is)
working at
the
moment.

They aren't
Actions happening at the
(are
not) What are you
present moment. Near future
coming this doing?
intention and scheduling.
evening.

Past

was He

wasn't What
10

were Interrupted past action, action

Continuous

Future
Continuous

watching
(was
not) you
doing happening at a specific
TV when working
when I called? moment in time in the past.
you called. when
she
arrived.
I'll (will) be
cooking
dinner
when you
arrive.

He's
(is)
Future
with going to fly
Going to
to Boston
next week.

They
will
not (won't)
be living in
Paris
this
time
next
year.

What will you


be doing next Future action at a specific
week at this moment in the future.
time?

They're (are)
Where
are
not going to
you going to Future intent or planned action
invite
the
stay?
Browns.

1) To express an action that


was begun in the past and
I've (have) She hasn't How
long continues into the present.
seen Mick (has
not) have
you 2) To express an action that
Present Perfect
three times been to New worked
at happened in the Unspecified
this week. York.
Smith's?
past.
3) To express a recent action
that has a present effect.

Past Perfect

She hadn't
I'd
(had)
Had you ever
(had
not)
To express an action that
already
seen such a
been
to
happens before another action
eaten before
crazy
lady
Rome before
in the past.
they came.
before that?
that trip.

We'll (will)
have lived
here
for
Future Perfect
twenty
years
by
2005.

She will not


(wont) have
finished her
homework
by the time
we arrive.

How long will


you
have
lived
in
France by the
end of next
year?

To express what will have


happened
or
how
long
something will have happened
up to a certain point in the
future.

She's (has)
been
Present Perfect
waiting for
Continuous
over three
hours.

They haven't
(have not)
been
studying for
long.

How
long
have you been
working
on
that problem?

To express the duration of a


continuous activity begun in
the past and continuing into the
present.

She'd (had)
been
Past
Perfect
waiting for
Continuous
three hours
when
he

I hadn't (had
not)
been
sleeping for
long when I
heard
the

How long had


you
been
playing tennis
when
she
arrived?

To express the duration of a


continuous activity begun
before another activity in the
past.

11

finally
arrived.
He'll (will)
have been
Future Perfect sleeping for
Continuous
a few hours
by the time
we arrive.

doorbell
ring.
She will not
(wont) have
been
working for
long by 5
o'clock.

How long will


To express the duration of an
you have been
activity up to a point of time in
driving by 6
the future.
o'clock?

Source: http://esl.about.com/library/grammar

If the human brain were so simple that we could understand it, we would be so simple that we
couldn't.
Emerson M. Pugh

Psychology is the study of the mind, along with such aspects


of mind as perception, cognition, emotion, and behaviour. In some ways,
it has only been around since the late 1800's, when people like Wilhelm
Wundt, William James, and Sigmund Freud separated it from its various
mother disciplines such as biology, philosophy, and medicine. But in
other ways, it has been around as long as human beings have been
discussing human beings. I suspect that cavemen and cavewomen
probably sat around the fire talking about the same things we do: How
come their kids are weird, why can't men and women get along better,
what's with those folks from the next valley, how come old Zook hasn't
been the same since that rock hit him, and what do dreams really mean.
Today, psychology tries to be a science. Science is the effort to study a
subject with an explicit promise to think as logically and stick to the
empirical facts as tightly as is humanly possible. Other sciences -chemistry, physics, biology, and so on -- have had great success this
way. Our cave-person ancestors would be astounded at our understanding
of the world around us! But the subject matter of psychology (and the
other human sciences) is harder to pin down. We human beings are not as
cooperative as some green goo in a test tube! It is a nearly impossible
situation: To study the very thing that studies, to research the researcher,
to psychoanalyse the psychoanalyst.
So, as you will see, we still have a long way to go in psychology. We have
a large collection of theories about this part of being human or that
part; we have a lot of experiments and other studies about one particular
detail of life or another; we have many therapeutic techniques that
sometimes work, and sometimes don't. But there is a steady progress that
is easy to see for those of us with, say, a half century of life behind
us. We are a bit like medicine in that regard: Don't forget that it wasn't
12

Specialist
Vocabulary
behaviour
cognition
discipline
emotion
empirical
experiment
lobotomize

mind
perception
psychology
research
science
theory

really that long ago when we didn't have vaccines for simple childhood
diseases, or anaesthesia for operations; heart attacks and cancer were
things people simply died of, as opposed to things that many people
survive; and mental patients were people we just locked away or
lobotomized!
Some day -- sooner rather than later, I think -- we will have the same
kinds of understanding of the human mind as we are quickly developing
of the human body. The nice thing is you and I can participate in this
process!
Source: Adapted from: General Psychology by Dr. C. George Boeree Shippensburg University
http://webspace.ship.edu/cgboer/genpsy.html

therapeutic
techniques
Phrases
to be astounded at
to die of
to lock away
to pin down
to stick to

Unusual words
Zook
goo

SECTION I: Vocabulary Activities


Word charts, like the oval diagram below, help students condense and organize data about multiple traits, facts
or attributes associated to a single topic.
A. These definitions, as they appear in the Longman Dictionary of Contemporary English, fit the
words in the chart below. Match them with the words by writing the corresponding letter next to
them, according to the model.

Model:

EMOTION = J. a strong human feeling such as love, hate or anger

A. the process of knowing, understanding, and learning something

B. an area of knowledge or teaching that is studied at a university


C. the thing that a person or an animal does
D. based on scientific testing or practical experience, not on ideas
E. a scientific test done to find out how something reacts under certain conditions, or to find out if a
particular idea is true; a process in which you test a new idea or method to see if it is useful or
effective
F. serious study of a subject, in order to discover new facts or test new ideas
G. knowledge about the world, especially based on examining, testing, and proving facts
H. an idea or set of ideas that is intended to explain something about life or the world, especially an
idea that has not yet been proven to be true
I. to remove surgically part of someones brain in order to treat their mental problems
J. a strong human feeling such as love, hate or anger

13

B. Use your dictionary to translate the following phrases:


to be astounded at =
to die of =
to lock away =
to pin down =
to stick to =

SECTION II: Language Focus


Academic textual functions, such as reporting, are signalled by characteristic language uses of tense
and aspect. When reporting findings or significant aspects of peoples work, we use The Present
Simple. The Past Simple is used when referring to the procedures used in individual studies.
A. Read the following excerpts from two research reports and fill in with the appropriate form of the
verb in brackets, according to the academic textual functions used in each of them.
1. Mood disorders (to affect _1) around forty four million Americans each year. The two most
common mental disorders (to be _2) depression and bipolar disease. There are several factors which
researchers (to believe_3) contribute to mental disorders. Some researchers (to think _4) that the most
severe mood disorders (to be caused_5) by imbalances in the brains chemical activity. Researchers
also (to assume _6) the environment can play a part in mood disorders and it may run in families.
Some mood disorders (to prove _7) to be easier to diagnose due to the symptoms that the patient (to
display _8), while others may be a little more difficult and (to require_9) more testing due to the
mood disorder going unrecognized. The good news (to be_10) that with the proper medication and
psychotherapy a person afflicted with a mood disorder can go on and live a productive life.
(Source: Adapted from: http://www.freeonlineresearchpapers.com/diagnosing-mental-disorders)

2. The most famous experiment Milgram (to conduct _1) was also his most controversial. The issue
(to deal _2) with the people's right to know on what he/she is being studied. On the surface, the
experiment (to look _3) legit and totally scientific. Two people (to be brought _4) in at a time and
each would draw from a hat. One would be the teacher, one the learner. After going over exactly how
the shock treatment (to work _5), the teacher (to go _6) to his control panel and the learner (to be
hooked up _7) to electrodes. The teacher would first read lists of paired words then (to ask _8) the
learner to pair up the now separated words. For each wrong answer the learner (to give _9), an
increasing dose of electricity (to be given _10).
(Source: Adapted from: http://www.free-researchpapers.com/dbs/b11/smu317.shtml)

14

B. Identify the tenses of the verbs underlined in the following fragment and match them to the uses
suggested in the table below:
The research of consciousness, or states of awareness, has provided numerous interesting and
influential studies. Sleep, dreams, and hypnosis are states of awareness that have intrigued
psychologists because they relate to the quality of psychological interaction with the environment.
States of awareness change constantly, which produces changes in behaviour. Studies in this area
have made great contributions to the understanding of psychology. Researchers pursuing answers
about states of awareness discovered Rapid Eye Movement sleep and how it relates to dreaming.
Rosalind Cartwright, a leading researcher in this area, takes the study of consciousness to another
level by suggesting that people may be able to control what they dream about. Many psychologists
have theorized about why people dream. Sigmund Freud believed that dreams were windows to your
unconscious; that your greatest unfulfilled wishes and fears would be expressed symbolically in your
dreams. Freud's view has been highly influential, and psychotherapists still use dream interpretation
during therapy.
(Source: Adapted from: http://www.free-researchpapers.com/dbs/b6/pnl224.shtml)

VERBS

TENSE

USE
An action that was begun in the
past and continues into the present/
An action that happened in the
unspecified past/ A recent action
that has a present effect.
Actions that happened at a defined
moment in the past.
Habitual activities - States

SECTION III: Text Structure


Researchers communicate their results and help accumulate knowledge through conference
papers, reports, on-line journals and print journals. A research paper is a true academic
writing that requires inquiry into the existing literature on the topic of study and personal
thoughts as compared to the established experts in the field. A research report has several
sections (Title, Abstract, Introduction, Method, Results, Discussion and References) and
each section provides information about the process of elaboration.
Research Report
Title The title of the report must be short and descriptive. Try to use around 15 words.
Abstract The abstract is a very important section of a research paper because it may be the only part
people read. Therefore, it should help a person decide whether to read the paper or not. The purpose
of this section is to provide a brief and comprehensive summary of the study. It should include a brief
description of the problem being investigated, the methods used, the results and their implications,
written in a concise, specific and accurate manner
B. The information in the following paragraph has been jumbled. Listen to the recording, rearrange it,
and rewrite it in order to provide a coherent abstract.
Attitudes toward the Use of Animals in Psychological Research and Education:
Results from a National Survey of Psychologists
by S.Plous Wesleyan University
Abstract:

15

In general, the attitudes of psychology majors closely resembled the attitudes of practicing
psychologists.
This article reports the results of a national survey in which psychology majors were asked
about the use of animals in psychological research and teaching.
Opposition to the use of animals was greatest among women, among students at selective
schools, and among students living in the Northeast/ Mid-Atlantic region of the country.
Students tended to (a) support animal experiments involving observation or confinement, but
disapprove of studies involving pain or death; (b) support mandatory pain assessments and the federal
protection of rats, mice, pigeons and reptiles; and (c) support the use of animals in teaching, but
oppose an animal laboratory requirement for the psychology major.

...............................................

16

Unit 3: Education
The principal goal of education is to create men who are capable of doing new things, not simply of
repeating what other generations have done.
Jean Piaget

SECTION I: VOCABULARY ACTIVITIES


Born in Zurich, Johann Heinrich Pestalozzi (1746 - 1827) took up Rousseau's ideas
and explored how they might be developed and implemented. His early experiments in
education ran into difficulties but he persisted and what became known as the
'Pestalozzi Method' came to fruition in his school at Yverdon.. Instead of dealing with
words, he argued, children should learn through activity and through things. They
should be free to pursue their own interests and draw their own conclusions.
I wish to wrest education from the outworn order of doddering old teaching hacks as
well as from the new-fangled order of cheap, artificial teaching tricks, and entrust it to
the eternal powers of nature herself, to the light which God has kindled and kept alive
in the hearts of fathers and mothers, to the interests of parents who desire their children
grow up in favour with God and with men. (Pestalozzi quoted in Silber 1965: 134)
Pestalozzi goes beyond Rousseau in that he sets out some concrete ways forward based on research. He tried to reconcile the tension, recognized by Rousseau, between
the education of the individual (for freedom) and that of the citizen (for responsibility
and use).
His initial influence on the development of thinking about pedagogy owes much to a
book he published in 1801: How Gertrude Teaches Her Children. He wanted to
establish a 'psychological method of instruction' that was in line with the 'laws of
human nature. As a result he placed a special emphasis on spontaneity and self-activity.
Children should not be given ready-made answers but should arrive at answers
themselves. To do this their own powers of seeing, judging and reasoning should be
cultivated, their self-activity encouraged (Silber 1965: 140). The aim is to educate the
whole child - intellectual education is only part of a wider plan. He looked to balance,
or keep in equilibrium, three elements - hands, heart and head.
William H. Kilpatrick in his introduction to Heinrich Pestalozzi (1951) The Education
of Man - Aphorism has summarized six principles that run through Pestalozzi's efforts
around schooling.
Personality is sacred. This constitutes the inner dignity of each individual.
As 'a little seed... contains the design of the tree', so in each child is the promise of his
potentiality. 'The educator only takes care that no untoward influence shall disturb
nature's march of developments'.
Love of those we would educate is 'the sole and everlasting foundation' in which to
work. 'Without love, neither the physical nor the intellectual powers will develop
naturally'. So kindness ruled in Pestalozzi's schools: he abolished flogging - much to
the amazement of outsiders.
To get rid of the 'verbosity' of meaningless words Pestalozzi developed his doctrine of
Anschauung - direct concrete observation, often inadequately called 'sense perception'
or 'object lessons'. No word was to be used for any purpose until adequate Anschauung
had preceded. The thing or distinction must be felt or observed in the concrete.
Pestalozzi's followers developed various sayings from this: from the known to the
unknown, from the simple to the complex, from the concrete to the abstract.
To perfect the perception got by the Anschauung the thing that must be named, an
appropriate action must follow. 'A man learns by action'.
Out of this demand for action came an emphasis on repetition - not blind repetition, but
repetition of action following the Anschauung.
Source: Adapted from http://www.pestalozziworld.com/pestalozzi/pestalozzi2.html

17

New Vocabulary
doddering
flogging
everlasting
hacks
to kindle
outworn
to pursue
sole
untoward
verbosity
to wrest

Phrasal verbs
to set out
to run into
to run through
to take up
Phrases
to come to
fruition
to draw
conclusions
to get rid of smth.
to grow up in
favour with
Compound
words
new-fangled
ready-made

self-activity
Prefixes
reconcile
implement
inadequately
entrust
outsiders
Suffixes
education
responsibility
achievement
psychological
spontaneity
kindness
meaningless

A. Use your dictionary to look up the underlined word or phrase in each of the following sentences.
Find the definition that best fits the context and write it next to each sentence.
Model:
His early experiments in education ran into difficulties.
to run into = to start to experience a difficult situation
1. The 'Pestalozzi Method' came to fruition in his school at Yverdon.
to come to fruition =
2. They should be free to pursue their own interests and draw their own conclusions.
to pursue =
3. The educator only takes care that no untoward influence shall disturb nature's march of developments.
untoward =
4. To get rid of the 'verbosity' of meaningless words Pestalozzi developed his doctrine of Anschauung.
verbosity =
5. Love of those we would educate is 'the sole and everlasting foundation' in which to work.
sole =
B. Adding a suffix to a noun, verb or an adjective we can obtain new nouns or adjectives. In the table below
there are several adjectives and nouns which were obtained like this. Mention the word formation process,
according to the model:
Original Word
develop

Category
VERB

Suffix
-ment

New Word
development
education
fruition
responsibility
achievement
psychological
spontaneity
kindness
meaningless
intellectual
activity

Category
NOUN

C. There are three forms of compound words: the closed form (headquarters), the hyphenated form (sit-in)
and the open form (post office). Match the words in column A with those in column B to form a new word.
A. eye
throw
B.

estate
class

distance middle
heart
president
stopping
back

full
single

real
half
life
freeze check

elect
minded
shadow
learning
moon
sister

dry
time

child

else fore

like in
where
catching

Model:
eye + catching = eye-catching

SECTION II: Language Focus


18

Reported Speech When we report statements that were made in the past we change the tense of the
original (direct) speech. When we report things that are timeless, such as scientific theories, we can
keep the verb in the Present Simple. There are some verbs which introduce the Reported Speech: said,
told, affirmed, admit, allege, etc.
A. Reformulate these sentences. Use the reporting verbs given and make all the necessary changes.
Model Pestalozzis early experiments ran into difficulties.
It is said that Pestalozzis early experiments had run into difficulties.
1. A man learns by action.
Pestalozzi affirmed
2. He tried to reconcile the tension between the education of the individual and that of the citizen.
It is asserted ...
3. Kilpatrick has summarised six principles of Pestalozzis theory of education.
The author stated
4. Without love, neither the physical nor the intellectual powers will develop naturally.
Pestalozzi alleged ...
5. The educator must encourage childrens self-activities.
He argued ...
When reporting, we may also use clauses: a that clause reporting a statement, a wh clause
reporting a wh question or exclamation, a clause with if or whether reporting a polar
question, or an infinitive clause reporting a directive.
B. Rearrange the jumbled words to make coherent sentences inside the first and last words given.
Model constitutes infers personality that inner dignity the each of
He infers that personality constitutes the inner dignity of each individual.
1. children whether special or attention wondered be should given
She .. not.
2. what noticed change an had their in extraordinary occurred
They ... behaviour.
3. Pesatlozzis when asked learn we about would
We . method.
4. they meaningless insisted not use should
He .. words.
5. was that of method observation admitted direct the
I .. useful.
C. Read the text below and insert the word which best fits each space. Choose from the list below:
report

education

assigned

attend choice

standards

range

conducted

satisfaction

private

Parents of children who _____(1) private schools are more satisfied with their schools than parents of
children in public _____(2) settings, according to a new report from the National Center for Education
Statistics, while parents whose children attend the public school of their _____(3) are more satisfied
than those whose children attend an _____(4) public school.
Released in August, the _____(5) is based on telephone interviews with parents _____(6) in the first
half of 2007 on a wide _____(7) of topics: school satisfaction, parental involvement in schools,
school-parent communication, _____(8) with teachers, discipline and homework levels. While the
specific numbers varied, more _____(9) school parents than public school parents were very satisfied
with teachers, academic _____(10), discipline, and school/parent interaction.
(Source: Adapted from http://www.educationreport.org, Parent satisfaction higher in private schools, September 16, 2008)

SECTION III: Text Structure


19

Research Report Introduction and Method


Introduction The main purpose of this section is to tell your reader why you performed the study. In
other words, you have to inform the reader of the research question and indicate why it is important
and how it is unique when compared to previous studies.
Method This section includes detailed descriptions of the sample, the materials, instruments, and the
procedures so that the reader understands that the information provided is valid and reliable.
A. You will read an excerpt from a research report. Six sentences have been removed from this text.
Choose from the sentences A-G the one which fits each gap. There is an example at the beginning (0)
Introduction
Stress is a part of everyday life (Weiten, 2001). 0 D. Without stress life would be dull; however, we must
learn to cope with all forms of stress to prevent it affecting our psychological and physical health (Weiten,
2001).
Kohn, Lafreniere & Gurevich (as cited in Weiten, 2001) found that routine daily hassles can have a
significant effect on our mental health. 1 ___. Also, Holmes & Rahe (as cited in Weiten, 2001) and others have
found that changes in life, positive or negative, require adjustment. During this time of adjustment, one may be
more susceptible to stress. More changes in one's life may increase one's susceptibility to stress. However, not
all life experiences are stressful. Social support is very important to reducing stress (House, Landis &
Umberson, 1988). 2 ___. According to Davis, Morris & Kraus (1998), there is an inverse correlation between
social support and mental health.
3___. Exercise provides an opportunity to release frustrations and increases resistance to stress, while sleep
deprivation decreases it. When deprived of sleep, one might under-perform on cognitive tasks, which itself may
increase stress levels (Weiten, 2001).
Work stress is another important factor that has been the subject of much research. Weiten (2001) noted that
"pressure has turned out to be more strongly related to measures of mental health than the SSRS" (p. 534), a
measure of life change. A heavy workload, a hectic work schedule, a poor work environment, and low job
security are all factors that can cause stress at work (Weiten, 2001). 4 ___.
This study was designed to replicate past research and investigate the correlations between stress and daily
hassles; social support; life experiences; exercise; sleep; and work levels.
Method
Participants
There were 30 participants in this study, 15 men and 15 women. 5 ___. The mean age was 30.4. Participants
were attending school, work, or both.
Materials
Information was gathered using the Hassles Scale (Delongis, Folkman, & Lazarus, 1988), Life Experiences
Survey (Sarason, Johnson, & Siegel, 1978), Stress Test (Weiten, 2001), and Social Support Scale (Weiten,
2001)
Participants were also asked to report their average hours of work or school per week, average hours
of sleep per night, and average hours of exercise per week.
Procedure
Each participant was asked to complete the questionnaire package. Confidentiality was
emphasized and participants were asked not to include their names. 6 ___
Source: Adapted from: http://www.capilanou.ca
The Effects of Daily Life on Stress Levels by Chad Clippingdale & Shannon Birk

A. The researchers then scored the tests and correlated the results using the Pearson product-moment
correlation.
B. When one spends longer hours exposed to these factors, stress levels may become greater.
C. Having someone to listen and give empathy helps to justify our feelings and makes us feel better.
D. We experience stress each day, sometimes positively and sometimes negatively.
E. Although minor hassles alone may not be stressful, many hassles may build up and overwhelm an individual,
causing stress.
F. Exercise and getting a good night sleep are also very important to coping with stress.
G. Ages ranged from 13 to 59.

Unit 4: Autism and Communication


20

To effectively communicate, we must realize that we are all different in the way we perceive the world
and use this understanding as a guide in our communication with others.
Anthony Robbins

Autism is a complex neurobiological disorder that typically lasts


throughout a person's lifetime. It is part of a group of disorders known as
autism spectrum disorders (ASD). Today, 1 in 150 individuals are
diagnosed with autism, making it more common than paediatric cancer,
diabetes, and AIDS combined. It occurs in all racial, ethnic, and social
groups and is four times more likely to strike boys than girls.
Autism was first identified in 1943 by Dr. Leo Kanner of Johns Hopkins
Hospital. At the same time, a German scientist, Dr. Hans Asperger,
described a milder form of the disorder that is now known as Asperger
Syndrome. These two disorders are listed in the DSM IV as two of the five
developmental disorders that fall under the autism spectrum disorders. The
others are Rett Syndrome, PDD-NOS, and Childhood Disintegrative
Disorder. All of these disorders are associated with rigid routines and
repetitive behaviours, such as obsessively arranging objects or following
very specific routines, but the most important characteristic is that they
impair a person's ability to communicate and relate to others.
The capacity to acquire and use language is a key aspect that distinguishes
humans from other organisms. Language acquisition starts in infancy and it
is the process by which humans acquire the capacity to perceive, produce
and use words to understand and communicate.
A child's acquisition of language can be broken down into different
segments: phonology, which is a person's use of speech sounds; syntax - the
rules of grammar; semantics, which refers to a person's ability to
understand and create the meaning of language; pragmatics - the ability to
use language for the purpose of communication.
Breaking down language into these different segments allows professionals
to clarify to what extent and which aspects of the language and
communication of a child with an autism spectrum disorder (ASD) is
impaired.
Children with an ASD often fail to communicate using speech or any other
type of language, for example eye-contact, hand gestures, body language. If
a child does not wish to communicate intentionally, they will not explore
their ability to vocalise, learn new sounds or listen to the language spoken
around them. This will ultimately result in a delay in their language
acquisition. Without this means of communication, a child will find it
difficult to express themselves. A child with an ASD may not see any
reason to communicate with other people and, consequently, without a
reason there is no point in communicating or no need to communicate.
Children with an ASD may also remove themselves from situations that
require communication, limiting their opportunities to communicate.
Without opportunities there cannot be a development in communication.
Source: Adapted from http://www.autismspeaks.org/, http://www.nas.org.uk
Society Speech and Language Therapy

SECTION I: Vocabulary Activities


21

The National Autistic

Specialist
Vocabulary

acquire
communication
impair
occur
phonology
pragmatics
repetitive behaviour
relate
rigid routines
semantics
spectrum
strike
syntax
vocalise
Acronyms
AIDS
ASD
DSM
PDD-NOS
Antonyms
pair impair
integrate
disintegrate
order disorder
Compounds
eye-contact
lifetime
neurobiological

Phrases
to break down into
to fall under
Word family
integrate
integral
integration
integrative
disintegrate
disintegration
disintegrative

A prefix is placed at the beginning of a word to modify or change its meaning. dis- shows an apposite
or negative and, in verbs, it shows the stopping or removing of a condition.
A. Add the prefix dis- to the following words. Use a dictionary to find their meaning.
Model:
appear disappear
to become impossible to see any longer

ability approval associate believe compose graceful integrate junction order


pleased qualify
regard
reputable
satisfaction
trust

...............................................

B. Match the following words with the most suitable definition.


Model: 0. explore = K
0. explore = K
1. capacity
3. delay
4. strike
6. occur
7. disintegrate
8. routine
10. acquisition

A. to damage something or make it not as good


as it should be
B. someones ability to do something
C. to happen or exist in a particular place or situation
2. vocalize D. the process by which you gain knowledge or learn a
skill
E. when something does not happen or start when it
should do
F. to break up, or make something break up, into very
5. spectrum
small pieces
G. to make a sound or sounds with your voice
H. to damage or harm someone or something
I. the usual order in which you do things, or the things
you regularly do
9. impair J. a complete range of opinions, people, situations,
etc. going from one extreme to its opposite
K. to discuss or think about something carefully

C. Follow the link http://www.all-acronyms.com/ to find what these acronyms stand for. Choose the
ones that are the most suitable to the text above.
Model: ASD = autism spectrum disorders
AIDS =
CDD =
DSM =
PDD-NOS =

SECTION II: Language Focus


Reported Speech Other ways of reporting include using nouns such as: argument, assertion,
comment, denial, explanation, observation, remark, statement, etc.

22

A. The words in the following sentences have been jumbled. Rearrange them within the first and last
words given, in order to make coherent sentences. All the sentences contain reporting nouns.
Charles Aussilloux, Professor of Child and Adolescent Psychiatry at the University of Montpellier,
and his team studied the patterns of autism in the population of Languedoc, France.
Below, there are reported some of the results of his research.
Model: was a to clearer of provide argument study major the picture
The major argument of the study was to provide a clearer picture of autism.
1. first his of that observations the was evolutions autistic of were persons
One . different.
2. about remark the autistic possibility of to autonomously was people live
His .. encouraging.
3. was great of comment the importance on the environmental influence
Of . factors.
4. autism related the was important similarities statement to Aspergers and between
Another .. Syndrome.
5. of the emphasized major autistic role normal assertion the in contact development of human
Aussillouxs .. children.
(Source: Adapted from http://www.abc.net.au/rn/talks/8.30/helthrpt/stories/s21141.htm)

B. Complete the second sentence so that it has the similar meaning to the first sentence, using the
word given.
ModelYou should focus more on the topic, the teacher told me.
advised
The teacher advised me to focus more on the topic.
1. Reading more articles in a foreign language is good for you too, she said.
recommended
She more articles in a foreign language.
2.You wrote a very good research report! the professor told her.
congratulated
The professor ...a very good research report.
3. Dont leave your room after dark. This is not a safe area, our instructor told us.
warned
Our instructor .....our room after dark.
threatened
4. If you copy the review, you will be accused of plagiarism, said the lecturer.
The lecturer if I copied the review.
reminded
5. Dont forget to bring your project, my colleague told me.
My colleague... my project.
When reporting emotions or impressions we may use certain adjectives.
C. Match the adjectives (A-F) with the faces (1-6) Model: 6 F
A. concerned; worried; alarmed; afraid; uneasy

B. angry; infuriated; outraged;


irritated
C. bored; uninterested; fed up; jaded

annoyed;

D. content; blissful; cheerful; joyful; delighted


E. depressed; miserable; unhappy; disheartened
4

F. surprised; astonished; amazed; taken aback

SECTION III: Text Structure


Research Report Results, Discussion and References

23

Results The main purpose of this section is to offer your readers a summary of what you found and
to give a description of the techniques used in the research, of each analysis and the results obtained
Discussion In this section you must discuss and interpret your data for the reader, tell them about
the implications of your findings and make recommendations
References This section is at the end of your paper and contains the information necessary for your
reader to find any source that you cite in the report.

Social Sciences use the APA formatting and style to cite sources.
A. Read the information contained in this section of a research report and fill in with the missing figures.
Results
Pearson product-moment correlations were computed to measure the relationship between stress
levels and the other factors studied. The following table presents the findings.
Table 1 n = 30
Correlations between Stress & Various Stress Factors Daily hassles, life experiences, and hours of
Factors
Stress
work were all significantly correlated with
Daily Hassles
.47**
stress. This indicates significant positive
Social support
relationships exist between these factors and
Life experiences
.42*
stress levels. As hassles, life experiences or
Weekly exercise
work hours increase, so does stress.
The correlation between social support and
Hrs of sleep
stress was r = -.35 (p<.05), indicating a
Hrs of work
.39*
significant negative relationship between the
** p <.01, * p <.05
two. (That is, lower levels of social support
are associated with higher levels of stress, and
vice versa).
However, the correlations between exercise
Source: Adapted from http://www.capilanou.ca The Effects of Daily Life and stress (r= -.08) and between sleep and
on Stress Levels by Chad Clippingdale & Shannon Birk
stress (r = -.21) were not significant.
B. You will now listen to the Discussion section of the report above. Mark the following statements true
(T) or false (F). You will hear the recording twice.
1. The author suggests that even one hassle is extremely harmful. ___
2. Social support helps people to reduce stress. ___
3. If the work environment is stressful, people want to spend more time there. ___
4. The participants did not report the amount of exercise they did. ___
5. The results show that sleep is an essential factor to reduce stress. ___
C. The information below belongs to the last section of a research paper. The resources have been
wrongly cited. Follow the link http://owl.english.purdue.edu/owl/resource/560/01/ to find the correct way
and make all the necessary changes.
References
Brown, J. D. (1991). Journal of Psychology and Social Psychology, 60, 555-561. Staying fit and
staying well: Physical fitness as a moderator of life stress [Abstract].
Davis, M. H., Morris, M. M., & Kraus, L. A. Journal of Psychology and Social Psychology, 74, 468481Relationship-specific and global perception of social support: Associations with well-being and
attachments (1998).
Assessing the impact of life changes: Development of the Life Experiences Survey. Journal of
Consulting and Clinical Psychology, 46, 943-946. Sarason, I. G., Johnson, J. H., Siegel, J. M. (1978).

Unit 5: Psychology of Advertising


Advertising is making whole lies out of half truths.

24

Edgar A. Shoaff

Advertising has been a form of glorifying or gaining publicity for goods and
merchandise since very early times. In fact, advertising has been around as an informal
concept since the beginning of civilizations and former methods were oral advertising
or claiming the benefits of products verbally when merchants sold goods to people
directly on the streets. However with the advent of paper and writing, advertising took a
more formal shape.
Egyptians and Ancient Greeks used the papyrus for advertising and rock painting was
also used. Advertising in English in magazines as we know today dates back to the end
of the 17th century and newspaper advertising in America began during the first part of
the 18th century with advertisements for estates. With the growth of mass media and
different forms and avenues of communication like radio, TV, newspapers, magazines,
and of course the internet in the 20th century, advertising started becoming an
important aspect for commercialization of products. People started understanding the
potential of advertisements and it became a business with the establishment of
advertising agencies with the first advertising agency in US opened in 1841.
With advertising becoming a business in itself, the methods of using advertisements
became even more formalized, controlled and systematic and the advertisements for
products started appearing as newspaper ads, on billboards, hoardings, as handbills,
leaflets, on magazines, newspapers, on TV and radio as commercials and more recently
on the internet. Web advertising is now a very powerful means to take the message
across to the customers. However to actually appeal to customers, advertising will have
to work in accordance with the principles of psychology and sociology. Thus an
advertiser or an advertising professional will also have to be a sociologist and a
psychologist to really have an impact on the minds of consumers.
The principles of advertising are largely based on cognitive psychology and the
psychological processes of attention, perception, association and memory to bring out
the complete impact or uses of a product or 'brand'. Any advertisement will have to first
focus on the attention that it is able to capture of the consumers. Strong messages,
strong visuals and glaring colours are sometimes used on hoardings and billboards. For
commercials, attention catching clothes and attractive models are sometimes used.
Once the attention is drawn with the colours and the sounds or words, the focus is on
retaining consumer interests by using 'association'. Themes or products which a
particular segment of customers could associate with are used. Thus for baby food,
mothers and babies are featured so association would have more to do with relevance
or context of the advertisement. Certain colours also have associative value and certain
brands and companies use a specific colour to promote their products. The company
logo or symbol is also a part of developing a brand and helps in giving identity to a
brand and has a strong associative value.
The association should be such that it not only serves the purpose of quick
understanding and perception of the consumers but is also retained in their memory for
a long time. Thus memory or retention is an important aspect of the psychology of
advertising as only an advertisement that consumers can easily remember for a long
time for its novelty or use of words, colours and figures will be the most effective.
Source: Adapted from http://ezinearticles.com/The-Psychology-of-Advertising

SECTION I: Vocabulary Activities


25

New Vocabulary
advent
appeal
billboard
commercial
estate
handbill
hoarding
glaring
leaflet
merchandise
novelty

Synonyms
memory = retention
Word families
ad
advertisement
advertiser
advertising

Phrases
to bring out
to draw attention
to give identity
to serve a purpose
to take the message
across
to work in accordance
with

Synonyms are different words with identical or very similar meaning. They can be any part of speech (nouns,
verbs, adjectives, etc.) as long as both members of the pair are the same part of speech.
E.g. car and automobile; sick and ill
A. Read the article again and match the following words with their synonyms.
Model: 1. to appeal = to attract
to claim; novelty; hoarding; advent; glaring;
to attract; beginning; innovation; to declare; poster;
to appeal
brilliant
B. Use your dictionary to translate the following phrases:

to bring out; to draw attention;

to give identity; to serve a purpose;

to take the message across

When we describe things we sometimes need to define them as well, especially in academic writing,
so that is perfectly clear what we mean. We may also need to give examples of what we define, and to
classify.
Simple Definitions
If we look in a dictionary for the word hospital we may find:
hospital a large building where sick or injured people receive medical treatment.
More formally in writing we would put:
A hospital is a large building where sick or injured people receive medical treatment.
Study these other examples.
A psychiatrist is a doctor who is trained in the treatment of mental illness.
Steel is a strong metal which can be shaped easily.
Who is used for persons, which is used for inanimate objects and animals, where is used for
places.
Complete the following sentences in the same way as the examples above.
a. A college ________________ students receive higher or professional education.
b. A dentist _________________ treats peoples teeth.
c. Steel _____________________ is produced from iron and carbon.
2. Join pairs of sentences by using relative clauses.
e.g. Bronze is an alloy. It is produced from copper and tin.
Bronze is an alloy which is produced from copper and tin.
The sentences below have been mixed up. Join the 8 sentences on the left with the correct ones from the
10 on the right. Use the appropriate relative pronoun.
1. An engineer is a person
a. It produces electricity
2. A microscope is an instrument
b. He studies the way in which industry and trade produce
and use wealth.
3. A generator is a machine
c. He treats the diseases of animals.
4. A botanist is a person
d. It makes distant objects appear nearer and larger.
5. A square is a geometric figure
e. He designs machines, buildings or public works.
6. A cucumber is a vegetable
f. It gives information on subjects in alphabetical order
7. An economist is a person
g. He studies plants
8. An encyclopedia is a book
h. It makes very small near objects appear larger
i. It is long and round with a dark green skin and light green
watery flesh
j. It has four equal sides and four right angles

Academic Definitions

26

Look at the following definition:


Plastics are compounds made with long chains of carbon atoms. In full the definition would be
Plastics are compounds which are made with long chains of carbon atoms.
Often subjects, particularly academic subjects, omit the wh- word in the following way:
Criminology is the study of crime (or illegal acts).
Psychiatry is the study and treatment of mental illness.
Politics is the science of government.
Botany is the science of the structure of plants.
Write out definitions of the subjects given below. Use the notes given next to each subject; write in the
same style as above.
1. Demography study population growth and its structure.
2. Zoology science structure, forms and distribution of animals.
3. Biology science physical life of animals and plants
Academic subjects may be more cautiously defined, thus:
Geography may be defined as the science of the earths surface.
Linguistics may be defined as the science of language.
Write out definitions of the following subjects in the same way as above.
1. Sociology science nature and growth of society and social behavior.
2. Theology study religious beliefs and theories
3. Astronomy science sun, moon, stars and planets
Extended Definitions
It is possible for academic subjects to be defined more specifically. Normally, this can only be done
if more information is given.
Look at the following example (branch has the meaning of division).
Psychology may be defined as the branch of biological science which studies the phenomena of
conscious life and behavior. (old definition)
Write out definitions of the following subjects in the same way as above.
1. Criminal psychology psychology investigates the psychology of crime and the criminal.
2. Chemistry science deals with the composition and behavior of substances.
3. Social economics economics is concerned with the measurement, causes and consequences
of social problems.
A definition may be extended in order to be more precise and/or to give more information about the
subject. Look carefully at the following examples.
Sociology may be defined as the branch of science which studies the development and
principles of social organization. It is concerned with group behavior as distinct from the
behavior of individuals in the group.
Econometrics may be defined as the branch of economics which applies mathematical and
statistical techniques to economic problems. It is concerned with testing the validity of
economic theories and providing means of making quantitative predictions.
Write a definition of your subject in a similar way to the above.

.........................................................................................................................................................................................................
.............................................................................................................................................................................................................
........................................................................................................................................................................................................

C. Memory and retention are synonyms, but there Choose ten of the synonyms and make
are also other words that have a similar meaning. If sentences of your own.
you follow the link http://thesaurus.reference.com/

27

and search for the word memory, you will obtain the
following information:
Main Entry: memory
Part of Speech: noun
Definition: ability to hold in the mind
Synonyms:
anamnesis, awareness, camera-eye, cognizance,
consciousness, dead-eye, flashback, memorization,
mind, mind's eye, mindfulness, recall, recapture,
recognition, recollection, reflection, remembrance,
reminiscence,
retention,
retentiveness,
retrospection, subconsciousness, thought
(Source: Adapted from http://thesaurus.reference.com/)

..

D. Study the following extended definition of memory and notice the words marked in the text.
Memory, the ability to retain information or to recover information about previous experiences, is a
function of the brain. When we remember something, a process takes place in which our brains
recover and reconstruct information about things we've done or learned. There are two types of
memory: short-term memory (STM) and long-term memory (LTM).
Short term is memory of recent knowledge and happenings, while long-term memory helps us recall
events and knowledge from our pasts.
Source Adapted from http://www.aarp.org/health/brain/works/what_is_memory.html

Below is a list of words that collocate with memory. Form new words (some precede and others follow
memory) and look them up in the Penguin Dictionary of Psychology by Arthur S. Reber
afterimage; associative; autobiographical;
biological; colour; declarative; drum; echoic;
episodic; explicit; fact; false; flashbulb; genetic;
holographic; iconic; immediate; implicit;
inaccessible; lexical; long-term; operating
characteristics;

memory

procedural; racial; reconstructive; recovered;


reproductive; semantic; source; span; trace;
unconscious; working

SECTION II: Language Focus


28

We may emphasise in English in several ways, such as using passives, inversion, fronting or cleft
sentences.
Fronting and Inversion are used to give emphasis or to be rhetorical in more formal situations, in
political speeches, on the news, and also in literature. Some native speakers may also use them
occasionally in day-to-day conversation.
At no time
At no time did I say I would accept late homework.
Hardly........when
This is used to refer to an event that quickly follows another. It is usually used with the past perfect.
Hardly had I got into bed, when there was a knock at the door.
Less used is Hardly....before.
Hardly had I left before the trouble started.
Little
Little did I know that he was a compulsive liar.
Little does she know what surprises we have in store for her.
No sooner.....than
This is used to refer to an event that quickly follows another. It is usually used with the past perfect,
but sometimes with the simple past.
No sooner had I reached the door than I realised it was locked.
No sooner did I reach the door than I realised it was locked.
Not + object
Not a single word did she say.
Not only.....but also
" Not only has McDonalds, which employs over 1 million people worldwide, played a huge role in
pioneering low standards now equated with the word "McJobs", but it has also decided to restrict our
ability to have a public discussion about the impact of the McJobs phenomenon", Naomi Klein, "No
Logo: Taking Aim at Brand Bullies" (Toronto: Vintage Canada, 2000)
Not until
Not until January will I have a holiday.
Nowhere
Nowhere had Susan seen a more beautifully decorated room.
Only after
This is usually used with the simple past.
Only after the film started did I realise that I'd seen it before.
On no account/ Under no circumstances
On no account should you be absent from your seminars.
Only then/if/when/later
This is usually used with the simple past.
Only then did I know what I had got myself into.
Rarely/Seldom/Never
These are most commonly used with the present perfect or past perfect and with modals such as can
and could. The present simple can also be used.
Seldom have I seen him looking so miserable.
"Rarely does a movie make you feel so warm and so uneasy at the same time." - Review of `Hearts in
Atlantis` in the Canadian Province, 28/09/01
Never in her life had she experienced this exhilarating emotion.
Scarcely/Barely....when
This is used to refer to an event that quickly follows another. It is usually used with the past perfect.
Scarcely had I arrived home when there was a knock on the door.
So......that
This is a common inversion, usually used with an adjective & the verb `be`.

29

So exciting was the soap opera that I forgot to do my English homework.


It can also be used with much.
So much did she adore John that she would not give him up.
Such....that
Used with the verb `be` and a noun, it means so much or so great.
A. Rephrase the following sentences, beginning with the words given.
Model: I had never seen so many people queuing at the door of the supermarket.
Never had I seen so many people queuing at the door of the supermarket.
1. You must never associate this colour with our product again.
On no account ..
2. They did not realise much about the impact of their billboard.
Little ..
3. You will not find a better advertising manager in the whole country.
Nowhere ....
4. She used strong visuals and messages in the advertisement.
Strong ....
5. People started calling soon after they had posted the advertisement.
Hardly ..when ...
6. I did not say you can use my name on the hoarding.
At no time .....
7. The merchant did not say anything about the sales action.
Not .
8. I understood the associative value of this colour only at the end of the presentation.
Only then ..
9. Egyptians used the papyrus and rock painting for advertising.
Papyrus..
10. Advertisement for baby food feature mothers and babies.
Mothers and babies .
B. Rearrange the words to make coherent sentences using the words given. They are all examples of
emphasis.
Model: this it does an make like ad you products the buy
Rarely does an ad like this make you buy the products it presents.
1. eyes was impressive the with brought the to my babies tears commercial it
So .. that..eyes.
2. ad these quality have visuals the improved the of sent they also powerful a have
Not only..but ... message.
3. advertisement I most their the new was the and music liked about
What ..colours.
4. who Annie leaflets came up was the with idea of brilliant the spreading at
It...entrance.
5. was the new social psychologist who wrote this powerful logo for our
It .. brand.
6. agent the displayed his claimed had customers for goods
No sooner .than..more.
7. the value gave of was associative our symbol the identity to that
It ..products.

SECTION III: Text Structure


30

Quoting A quotation is the repetition of one expression as part of another one and it is generally punctuated by
quotation marks.
A. You are going to listen to an APA style set of rules used for quoting. Fill in the blanks with the missing
information. You will listen to the recording twice.
Quotations
- Fewer than 40 words: Include in the text, ______________ (1) by double quotation marks
- 40 words or more: Set off from the text in indented block form without quotation marks. If the quotation
contains _______________ (2) paragraphs, indent the start of each one 0.5".
- To indicate errors in the original source, use sic, __________ (3) and bracketed: . . . biolgical [sic]
- To indicate changes in the original source:
a. Use an_________ (4) to indicate omission. Add a period if the omission comes between sentences.
b. Use brackets to insert material.
c. If someone other than the original author has italicized words for ___________ (5), add the words [italics
added] in brackets after the words.
- Cite quotations in the following ways (depending on quote ________ (6) and use of author name):
Horner (1967) found that Children raised in stable two-parent families . . . (p. 438).
He found that Children raised . . . (Horner, 1967, p. 438).
Horner (1967) found the following: Children raised . . . [assuming quotation is 40 or more words long]. (p.
438)
You may need to obtain copyright permission for long _____________ (7).
Source: Adapted from http://sparkcharts.sparknotes.com/study/researchstyleapamla/section4.php

B. You will read an excerpt from an article. Five sentences have been removed from this text. Choose
from sentences A-E the one which fits each gap. All contain examples of quoting.
GALE AND THE NEW SCIENCE OF PSYCHOLOGY
These rapid changes in advertising were noticed by Harlow Gale, who was uniquely qualified to recognize and
study the effects of these newly emerging attention structures in the mass media. In 1883, while a sophomore at
Yale, a chance reading of a copy of the Proceedings of the Society for Psychical Research called Gale's attention
to empirical studies of mental life and reasoning (Gale 1900). _____ (1)
Gale credits Professor Wilhelm Wundt for providing him with three and a half years of "inestimable profit"
working in the Institute for Experimental Psychology at the University of Leipzig (Gale 1900). Letters in the
archival files reveal that Gale and the progressive journalist Lincoln Steffens became friends in Germany,
studied together taking courses from Wundt, and enjoyed a lifelong correspondence. _____ (2) Steffens
reported, "[T]he laboratory where we sought the facts and measured them by machinery was a graveyard where
the old idealism walked as a dreadful ghost" (1931, p. 149).
In 1894, prepared as an experimental psychologist, a 32-year-old Harlow Gale returned to his boyhood home in
Minneapolis. At that time there were no psychology departments in American universities. _____ (3) He was
hired as an instructor of "physiological psychology" and given responsibility for the university's laboratory for
experimental psychology. ____ (4) It was there, until 1903, that Gale taught a series of courses in psychology,
including a seminar that involved students in conducting studies on "the psychology of advertising" (Gale
1904). _____ (5) Up until that time, the subject of human attention had received scant experimental attention in
the laboratories of the new psychologists (Scripture 1895, p. 94).
Source: Adapted from http://www.accessmylibrary.com/article-1G1-172907089/harlow-gale-and-origins.html

A. The laboratory consisted of "a few pieces of psychological apparatus" gathered by the university's previous instructor in
experimental psychology.
B. Steffens quoted Professor Wundt as saying, "We want facts, nothing but facts," and that theories were only aids to
experimentation, which was the test of theory.
C. In 1895, in the midst of the increasing visibility of consumer advertising, Harlow Gale became interested in "people's
commercial actions as influenced by street car and magazine advertising" as an application of his training in the emerging
field of experimental psychology (Gale 1900).
D. After completing his B.A. in 1885, he undertook postgraduate studies in economics at the University of Minnesota,
philosophy at Yale and Cambridge, and experimental psychology at Leipzig (Kuna 1976a).
E. In the spring of 1895, Gale joined the faculty of the University of Minnesota as a member of the Philosophy Department
(Gale 1904, p. 9).

Unit 6: Secret Lives


31

In all secrets there is a kind of guilt, however beautiful or joyful they may be, or for what good end they may be
set to serve. Secrecy means evasion, and evasion means a problem to the moral mind.
Gilbert Parker

SECTION I: Vocabulary Activities


A. The following words belong to the new vocabulary. Read the text again and, aided by the context, try
to understand their meaning. Match the words with the most suitable definition.

One mislaid credit card bill or a single dangling e-mail message on the home
computer would have ended everything: the marriage, the big-time career, the reputation
for decency he had built over a lifetime.
So for more than 10 years, he ruthlessly kept his two identities apart: one lived in a
Westchester hamlet and worked in a New York office, and the other operated mainly in
clubs, airport bars and brothels. One warmly greeted clients and waved to neighbours,
sometimes only hours after the other had stumbled back from a "work" meeting with
prostitutes or cocaine dealers.
In the end, it was a harmless computer pop-up advertisement for security software,
claiming that his online life was being "continually monitored," that sent this New York
real estate developer into a panic and to a therapist.
The man's double life is an extreme example of how mental anguish can cleave an
identity into pieces, said his psychologist, Dr. Jay S. Kwawer, director of clinical
education at the William Alanson White Institute in New York, who discussed the case
at a recent conference.
But psychologists say that most normal adults are well equipped to start a secret life, if
not to sustain it. The ability to hold a secret is fundamental to healthy social
development, they say, and the desire to sample other identities (to reinvent oneself, to
pretend) can last well into adulthood. And in recent years researchers have found that
some of the same psychological skills that help many people avoid mental distress can
also put them at heightened risk for prolonging covert activities.
"In a very deep sense, you don't have a self unless you have a secret, and we all have
moments throughout our lives when we feel we're losing ourselves in our social group,
or work or marriage, and it feels good to grab for a secret, or some subterfuge, to reassert
our identity as somebody apart," said Dr. Daniel M. Wegner, a professor of psychology
at Harvard. He added, "And we are now learning that some people are better at doing
this than others."
Although the best-known covert lives are the most spectacular - the architect Louis Kahn
had three lives; Charles Lindbergh reportedly had two - these are exaggerated examples
of a far more common and various behaviour, psychologists say. Some people gamble
on the sly, or sample drugs. Others try music lessons. Still others join a religious group.
And there are thousands of people - gay men and women who stay in heterosexual
marriages, for example - whose shame over or denial of their elemental needs has set
them up for secretive excursions into other worlds. Whether a secret life is ultimately
destructive, experts find, depends both on the nature of the secret and on the
psychological makeup of the individual.
Psychologists have long considered the ability to keep secrets as central to healthy
development. Children as young as 6 or 7 learn to stay quiet about their mother's
birthday present. In adolescence and adulthood, fluency with small social lies is
associated with good mental health. And researchers have confirmed that secrecy can
enhance attraction, or as Oscar Wilde put it, "The commonest thing is delightful if only
one hides it."
The urge to act out an entirely different persona is widely shared across cultures as well,
social scientists say, and may be motivated by curiosity, mischief or earnest soulsearching. Certainly, it is a familiar tug in the breast of almost anyone who has stepped
out of his or her daily life for a time, whether for vacation, for business or to live in
another country.
Source: Adapted from The Secret Lives of Just About Everybody by32
Benedict Carey, http:/www.nytimes.com

New Vocabulary
anguish
brothel
to cleave
covert
distress
earnest
to enhance
to gamble
hamlet
mischief
persona
ruthlessly
tug
Compounds
best-known
big-time
pop-up
soul-searching
Prefixes
distress
heterosexual
mislaid
reassert
Suffixes
adolescence
adulthood
delightful
elemental
reportedly
reputation
spectacular
Word family
secret
secretive
secrecy
Phrases
to act out
to grab for a secret
on the sly
to sample drugs

Model: 0. earnest = K
0. earnest = K
1. anguish
2. to cleave
3. covert
4. distress
5. to tug
6. hamlet
7. persona
8. to gamble
9. mischief
10. to enhance

A. a feeling of extreme unhappiness


B. to risk money or possessions on the result of something
such as a card game or a race, when you do not know for
certain what the result will be
C. to divide something into two completely separate parts
D. a very small village
E. to improve something
F. the way you behave when you are with other people or in
a particular situation, which gives people a particular idea
about your character
G. bad behaviour, especially by children, that causes trouble
or damage, but no serious harm
H. to pull with one or more short, quick pulls
I. mental or physical suffering caused by extreme pain or
worry
J. secret or hidden
K. very serious and sincere

B. Listen to Pet Shop Boys song on http://www.last.fm/music/ and fill in the blanks with the missing
information:
Chorus
I sometimes think that I'm too many people
Too many people, too many people
I sometimes think that I'm too many people
Too many people, too many people at once
The husband or the ................
The ......... or the communist
The artist or the showbiz ............................
The lover or the ................................................. geek
The question of identity is one that's always .............. me
.................... I decide to be depends on who is with me
Chorus
The ............................... twit putting his foot in it
Or the sensitive soul who's a .................................

The urban .............................. - never at home


Or the country recluse - just leave me alone
Extrovert or .....................................................
Love is kind, and love hurts
Rebellion or .......................................................
What is my identity?
Chorus
The intellectual and ....................................
Or the naive.............................., so immature
A .................................... son and family man
Or the wicked uncle who doesn't ..............
How often these have tempted me
The question of ..... depends on what I'm meant to be
Chorus

C. Match the words in column A with the correct definition in column B. All the concepts below are
related to identity and behaviour.
A
1. role model
2. jet setter
3. creep
4. identity
5. haunted
6. introvert
7. hedonist
8. simpleton
9.conformity
10.bon-viveur

B
a. troubled, disturbed
b. someone who enjoys good food and wine
c. rich people who travel to a lot of different parts of the world and have exciting lives
d. a person who is not very intelligent and can be tricked easily
e. behaviour that is acceptable because it is similar to the behaviour of everyone else
f. someone whose behaviour is considered to be a good example for other people to copy
g. someone who believes that pleasure is very important and who tries to spend all their time doing
things that they enjoy
h. an unpleasant person, especially someone who tries to please or impress people in authority
i. the qualities that make someone what they are and different from other people
j. someone who tends to concentrate on their thoughts and feelings rather than communicating with
other people

SECTION II: Language Focus

33

Cohesion refers to the grammatical and lexical means by which written sentences are joined together
to make texts. Grammatical cohesion in English is made through reference, ellipsis, substitution or
conjunctions.
A. Study the following sentences and mention which of the procedures mentioned above was used to
give cohesion to the text. The first is done for you.
Model:
1. But psychologists say that most normal adults are
well equipped to start a secret life, if not to sustain it.
2. Whether a secret life is ultimately destructive,
experts find, depends both on the nature of the secret
and on the psychological makeup of the individual.
3. Im thinking of sharing my secret with my
family.
So am I.
4. Got a pen?
Sorry, dont use.
5. I want to change my workplace.
I dont. My colleagues are generally very
supportive and I hope they will understand me.
6. A remark so harmless it could have been
ignored had actually reached its purpose when
heard by his colleagues. The softly whispered
words confirmed the earlier rumours about his
having two secret lives.

conjunctions

B. The order of the following sentences has been changed. Read them carefully paying attention to the
grammatical means of cohesion and establish the correct order so that you obtain a coherent paragraph.
A. Each evening on his commute home, John sees a beautiful woman, staring with a lost expression
through the window of a dance studio.
B. John Clark is a man with a wonderful job, a charming wife and a loving family, who nevertheless
feels that something is missing as he makes his way every day through the city.
C. But, as his lessons continue, John falls in love with dancing.
D. Haunted by her gaze, John impulsively jumps off the train one night, and signs up for dance
lessons, hoping to meet her.
E. Even worse, when he does meet Paulina, she icily tells John she hopes he has come to the studio to
seriously study dance and not to look for a date.
F. His friendship with Paulina blossoms, as his enthusiasm rekindles her lost passion for dance.
G. At first, it seems like a mistake: his teacher turns out to be not Paulina, but the older Miss Mitzi,
and John proves just as clumsy as his equally clueless classmates on the dance-floor.
H. With his secret about to be revealed, John will have to do some fancy footwork to keep his dream
going and realize what it is he really yearns for.
I. But the more time John spends away from home, the more his wife becomes suspicious.
J. Keeping his new obsession from his family and co-workers, John feverishly trains for Chicago's
biggest dance competition.
1.

2.

3.

4.

5.

6.

SECTION III: Text Structure


34

7.

8.

9.

10.

A paraphrase is: your own rendition of essential information and ideas expressed by someone else,
presented in a new form; one legitimate way (when accompanied by accurate documentation) to
borrow from a source; a more detailed restatement than a summary, which focuses concisely on a
single main idea.

A. Study the following examples and notice the changes that occurred:
Original passage
Students frequently overuse direct quotation in
taking notes, and as a result they overuse
quotations in the final [research] paper. Probably
only about 10% of your final manuscript should
appear as directly quoted matter. Therefore, you
should strive to limit the amount of exact
transcribing of source materials while taking
notes. Lester, James D. Writing Research Papers.
2nd ed. (1976): 46-47.

Paraphrase
In research papers students often quote
excessively, failing to keep quoted material down
to a desirable level. Since the problem usually
originates during note taking, it is essential to
minimize the material recorded verbatim (Lester
46-47).
Source: http://owl.english.purdue.edu/owl/resource/619/1/

B. The following fragments belong to the text The Secret Lives of Just About Everybody. Paraphrase
them in the same way as above.
But psychologists say that most normal adults are well equipped to start a secret life, if not to sustain it. The
ability to hold a secret is fundamental to healthy social development, they say, and the desire to sample other
identities (to reinvent oneself, to pretend) can last well into adulthood. And in recent years researchers have
found that some of the same psychological skills that help many people avoid mental distress can also put them
at heightened risk for prolonging covert activities.

...............................................

Although the best-known covert lives are the most spectacular - the architect Louis Kahn had three lives;
Charles Lindbergh reportedly had two - these are exaggerated examples of a far more common and various
behaviour, psychologists say. Some people gamble on the sly, or sample drugs. Others try music lessons. Still
others join a religious group.
And there are thousands of people - gay men and women who stay in heterosexual marriages, for example whose shame over or denial of their elemental needs has set them up for secretive excursions into other worlds.
Whether a secret life is ultimately destructive, experts find, depends both on the nature of the secret and on the
psychological makeup of the individual.

...................................
............................................................................................................................................
............................................................................................................................................

35

MODULE II/ 2nd SEMESTER

SEMESTRUL 2
Anger Fuels Better Decisions
Anger Fuels Better Decisions; Passive Constructions; Summarizing
Beginning Reading
Beginning Reading; Varieties of Bristish and American English; Passive
Constructions; Punctuation
Not ADHD? Think Dyslexia
Not ADHD? Think Dyslexia; Affixation; Word derivation; Modal Verbs;
Usage of italics
Williams Syndrome
Williams Syndrome; Nouns of Greek and Latin origin; Word derivation;
Root words; Conditionals; Data interpretation
The Psychology of Competition
The Psychology of Competition; Present and Past Subjunctive; Article
Structure
Opinion paragraph
Argumentative essays
Descriptive essays
Revision
Bibliografie obligatorie:
1.Side, Richard Wellman, Guy: Grammar & Vocabulary For Cambridge Advanced and Proficiency,
Longman, 2001
2. Prodromou, L., Grammar and Vocabulary for First Certificate, Longman, 2001
3. Tegla, Camelia (coord.), Felea, Cristina, Mezei, Vlad English B2 C1, Social Sciences and Sport,
Seria Autodidact (coord. Liana Pop), Cluj, Ed. Echinox, 2009
4. Longman Dictionary of Contemporary English, Longman, 2003
5. http://granturi.ubbcluj.ro/autodidact
6. psychologyabout.com
7. http://esl.about.com/c/ec/1.htm
8. owl.english.purdue.edu/
9. www.psychologytoday.com

Unit 1: Anger Fuels Better Decisions


36

Recent studies suggest that anger can transform even those people who are, by disposition, not very
analytical into more careful thinkers.

Despite its reputation as an impetus to rash behaviour, anger actually seems to help people
make better choices - even aiding those who are usually very poor at thinking rationally. This
could be because angry people base their decisions on the cues that "really matter" rather than
things that can be called irrelevant or a distraction. Previous research has shown that anger
biases peoples thinking - turning them into bigger risk-takers and making them less trusting
and more prejudiced, for instance. But little has been done to study how anger affects a
persons thinking. So Wesley Moons, a psychologist at the University of California at Santa
Barbara, and his colleague Diana Mackie designed three experiments to determine how anger
influences thinking - whether it makes people more analytical or careful about their decisions,
or whether it leads people to make faster, rasher decisions. In the first experiment, the
researchers induced anger in a group of college students by either asking them to write about a
past experience that had made them very angry, or by having their stated hopes and dreams
harshly criticized by another participant. In a second group of students, anger was not
induced. The researchers later checked to be sure that the subjects were as riled up as they
were supposed to be. The two groups were then asked to read either compelling or weak
arguments designed to convince them that college students have good financial habits. The
strong argument cited research from numerous scientific studies, whereas the weak argument
contained largely unsupported statements. The subjects were asked to logically evaluate the
strength of the arguments they read and indicate how convinced they were by them. The
researchers repeated the experiment with a second group of students, this time giving the
subjects an additional piece of information: who had made the arguments. Some students
were told that the argument was made by an organization with relevant expertise in financial
matters; others were told that the argument was made by a medical organization whose
expertise was irrelevant to the financial topic being considered. In both studies, the researchers
found that the angry subjects were better at discriminating between strong and weak
arguments and were more convinced by the stronger arguments. Those who were not made to
feel angry tended to be equally convinced by both arguments, indicating that they were not as
analytical in their assessments. The angry students were also better at weighing the arguments
appropriately depending on which organization had made them.
The researchers repeated the experiment a third time using a different argument - one that
supported the implementation of a university-wide requirement for graduating seniors to take
comprehensive exams. This time, they tested only those subjects who were the least
analytical, or in other words, those who were the least likely to make logical decisions. This
way, the researchers would be able to see whether anger also makes typically non-analytical
thinkers more analytical.
Once again, they found that the angry subjects were better able to discriminate between strong
and weak arguments than the ones who were not angry - suggesting that anger can transform
even those people who are, by disposition, not very analytical into more careful thinkers.
Their findings, detailed in this months issue of the Personality and Social Psychology
Bulletin, suggest that anger helps people focus on the cues that matter most to making a
rational decision and ignore cues that are irrelevant to the task of decision-making. This could
be because anger is designed to motivate people to take action - and that it actually helps
people to take the right action, the authors wrote.
(Source: Adapted from http://news.yahoo.com/s/livescience)

New Vocabulary
appropriately
bias
compelling
cue
discriminate
expertise
impetus
prejudiced
rash
Prefixes
irrelevant
unsupported
Suffixes
behaviour
distraction
logically
Compound
words
risk-takers
university-wide
decision-making
Synonyms
aid = help
anger = rile
Antonyms
strong weak
relevant
irrelevant
False friends
distraction=
interruption,
disturbance
distraction=
amusement
Phrases
to be likely
to be riled up

SECTION I: Vocabulary Activities


A. Read the relevant parts of the article again and match the following words with their meaning.
Model: 1. additional j. extra
1. additional
a. settled

37

2. appropriate
3. to bias
4. compelling
5. cue
6. to discriminate
7. expertise
8. impetus
9. prejudiced
10.stated

b. unfair
c. to distinguish
d. impulsion
e. knowledge
f. to unfairly influence attitudes
g. sign
h. convincing
i. suitable
j. extra

Adverbs are generally formed by adding the suffix ly to an adjective.


B. Put the word in capitals in the correct form, adding the necessary suffix.
Model: additional + -ly = additionally
1. They were not able to weigh the arguments ... (APPROPRIATE).
2. The researchers selected . the students in the control group (CAREFUL).
3. This statement was ...criticised by other psychologists (HARSH).
4. ..... she could not .... evaluate the strength of his argument (UNFORTUNATE,
LOGICAL).
5. Some people are very poor at . thinking (RATIONAL).
A compound noun is a fixed expression made up of more than one word which functions as a noun.
In academic English we often use compound nouns to express new, longer concepts.
C. Complete the spaces with an appropriate noun to obtain a new word and then, using a dictionary, try
to explain their meaning.

reader, esteem, start, gap, human, board.


Model: key . keyboard = the set of keys for operating a computer or a typewriter
1. self- .............................. =
2. generation = ..
3. mind- .. =
4. .. being =
5. key .... = ...
6. head .. = ..
Prefixes like in-, im-, il-, ir-, un-, dis- are often used to give adjectives a negative or opposite
meaning. In the fragment above you have the word irrelevant which was formed by using the prefix
ir- in front of the word relevant.
D. Use the same method of word formation to give the negative or opposite meaning of the following
words:
1. appropriate ...
2. reversible .
3. mature
4. adequate ...
5. approving .
6. comfortable ..
7. advantageous ...
8. legal .
9. fair
10. replaceable .

38

SECTION II: Language Focus


Passives can be used in all tenses and with modal verbs. Study the Passive constructions in these
examples from the text and then do the exercise.
But little has been done to study how anger affects a persons thinking.
The two groups were then asked to read either compelling or weak arguments
Those who were not made to feel angry tended to be equally convinced by both arguments
This could be because anger is designed to motivate people to take action
A. Rephrase the following sentences, beginning with the words given. Remember that it is not always
necessary to mention the agent.
Model: They told the students that an organization made the argument.
The students were told that the argument was made by an organization.
1. The students in group A criticised the goals of those in group B.
The goals ..
2. Nobody has studied the role of anger in taking better decisions before.
The role
3. Anger can improve analytical thinking.
Analytical thinking ...
4. The researchers could not convince some of the subjects of the experiment.
Some of the ..
5. We must inform you about the results of the experiment.
You ...
6. The psychologists will publish the results of their research in a journal.
The results
7. Generally, scientists design experiments for their research.
Experiments .
8. Some psychologists will contest this new theory.
This new theory
9. The two researchers did not induce anger in the second group of students.
Anger
10. They gave the subjects some additional piece of information.
The subjects .
B. Rearrange the words to make coherent sentences inside the first and last words given. All sentences
contain Passive constructions.
Model: were feel not to made
They ... angry. They were not made to feel angry.
1. logically to asked evaluate subjects arguments of strength the were
The . arguments.
2. that by told argument made an were the was
Students . organization.
3. be a irrelevant can or things called
Certain distraction.
4. organization told the were argument that was by made medical a
Others irrelevant.
5. that to designed is motivate to take anger people seems
It . action.

39

SECTION III: Text Structure


The ability to summarise and paraphrase is an essential academic skill all students must develop.
What is a summary? A summary is a condensed version of the main ideas of all or part of a source
written in your own words.
Why do we write summaries? The goal of writing a summary is to offer as accurately as possible the
full sense of the original, but in a more condensed form.
How do we write summaries?
A. You are going to listen to a set of instructions for writing a good summary and then fill in the blanks
with the missing information. You will listen to the recording twice.
Writing an effective summary requires that you:
Read with the Writer's Purpose in Mind
Read the article (1), making (2) notes or marks and looking only for what the (3)
is saying.
After you've finished(4), write down in one (5) the point that is made about the subject.
Then look for the writer's (6) and underline it.
Underline with Summarizing in Mind
Once you clearly (7) the writer's major point (or purpose) for writing, read the article again.
Underline the (8) supporting the thesis; these should be words or phrases here and there rather
than complete sentences.
In addition, underline (9)transitional elements which show how parts are connected. Omit
specific details, examples, description, and (10) explanations.
Write, Revise, and Edit to Ensure the Accuracy and Correctness of Your Summary
Writing Your Summary
Now begin writing your summary. (11) with a sentence naming the writer and article title and
(12) the essay's main idea. Then write your summary, omitting nothing important and striving
for overall (13) through appropriate transitions.
Be concise, using coordination and subordination to compress ideas.
Conclude with a final .(14) reflecting the significance of the article - not from your own point
of view but from the writer's.
Throughout the summary, do not (15) your own opinions or thoughts; instead summarise what
the writer has to say about the subject.
Revising Your Summary
After you've completed a draft, read your summary and check for .(16).
Keep in mind that a (17) should generally be no more than one-fourth the length of the
original. If your summary is too long, cut out words rather than ideas. Then look for non-(18)
information and delete it.
Write another draft -- still a draft for revision - and ask someone to read it (19).
Editing Your Summary
Correct grammar, spelling, and (20) errors, looking particularly for those common in your
writing.
Write a clean draft and proofread for copying errors.
(Source: Adapted from http://leo.stcloudstate.edu/aca)

B. Now summarise the article Anger Fuels Better Decisions in your own words,
following the steps you were given in the brief guide above. The original number of words is 598.

40

Unit 2: Beginning Reading


Reading is to the mind what exercise is to the body. Richard Steele
Just as your little one develops language skills long before being able to speak, she
also develops literacy skills long before being able to read. What you do, or don't do,
has a lasting impact on your child's reading skill and literacy.
Children develop much of their capacity for learning in the first three years of life,
when their brains grow to 90 percent of their eventual adult weight. When you talk,
sing, and read to your child, links among his brain cells are strengthened and new
cells and links are formed.
Play is the work of your young children. From the first lullaby to dramatization of
a favorite story, music and other creative arts can stimulate language and literacy
development. You can help build pre-literacy skills through dramatic play and oneon-one interaction.
Many pediatricians believe that a child who has never held a book or listened to a
story is not a fully healthy child. Reading aloud to young children is so critical that
the American Academy of Pediatrics recommends that doctors prescribe reading
activities along with other advice given to parents at regular check-ups.
Despite the considerable evidence of a relationship between reading regularly to a
child and that child's later reading development, six in ten babies and five in ten
toddlers are not read to regularly by parents or family members. Parents are truly
their children's first and most important teachers and they should not leave to schools
alone the important tasks of language and literacy development.
Children cannot learn to read without an understanding of phonics. All children
must know their ABCs and the sounds that letters make in order to communicate
verbally. The question in early childhood programs is not whether to teach "phonics"
or "whole language learning," but how to teach phonics in context - rather than in
isolation - so that children make connections between letters, sounds, and meaning.
Phonics should not be taught as a separate "subject" with emphasis on drills and rote
memorization. The key is a balanced approach and attention to each child's
individual needs. Many children's understanding of phonics will arise from their
interest, knowledge, and ideas. Others will benefit from more formal instruction.
There are many opportunities to teach the sound a letter makes when children have
reason to know. For example, the first letter a child learns typically is the first letter
of her name.
Some teachers worry that encouraging children to learn through experience and
invent their own spellings will not provide them with adequate language skills. But
literacy is not so much a skill as a complex activity that involves reading, writing
and oral language. Ideally, children should develop literacy through real life settings
as they read together with parents or other caring adults. Children begin to make
connections between printed words and their representations in the world.
Adults should keep in mind that children may learn to read at different paces
during kindergarten and first grade. This is true for all children, including those with
special needs and those from linguistically and culturally diverse backgrounds.
Source: Adapted from National Association for the Education of Young Children,
http://school.familyeducation.com/reading/cognitive-development/

41

New
Vocabulary
lullaby
pace
reinforced
rote
strengthen
toddler
Antonyms
context
isolation
Compounds
check-ups
one-on-one
pre-literacy
Key words
reading
letters
sounds
meaning
memorization
drills
language
linguistics
phonics
verbal
communication
connections
individual
needs
literacy
skills
Am. English
vs.Br. English
favorite vs.
favourite
pediatrician vs.
paediatrician
program vs.
programme

SECTION I: Vocabulary Activities


A. Read the article again and match the following words with their antonyms.
Model: 1. context f. isolation
1. context
a. temporary
2. lasting
b. inability
3. critical
c. decrease
4. development
d. misunderstand
5. comprehend
e. insignificant
6. capacity
f. isolation
B. All the concepts listed below are related to the process of reading. Use the words to fill in the spaces.

1. Many teachers suggest that . should be taught in context, not in isolation.


2. Children develop . skills before they are able to read.
3. They have to be taught the sounds the .... make.
4. This is the first step in the development of ..communication.
5. Specialists consider that, when teaching phonics, we should not emphasise the ..
6. Rote .. is another aspect that must not be insisted on.
7. Children must understand the connection between letters, .. and meaning.
8. As they progress, children begin to make ...between words and their representations.
9. Not all the children can develop adequate .. skills.
10. Children read at their pace, according to their .... and cultural background.
C. Certain words may differ in spelling in American and British English, as favorite vs. favourite, which
appeared in the text. Fill in the chart below with other words that correspond to each category. Use a
dictionary if necessary.
Am E
-or
-ze
-ll
-og
-er
-e
-ck or k
-dg
-ense
other

vs.

Br E
-our
-se
-l
-ogue
-re
-oe or -ae
-que
-dge
-ence

words
favorite/ favourite; color/ colour; behavior/ behaviour;

program/ programme;

42

SECTION II: Language Focus


Prepositions after Passives There are only a few prepositions that can follow the passive
verbs. The most common is by. Other prepositions are with, and in. We use other prepositions
when the meaning requires them. e.g. Emphasis is placed on rote memorization.
A. Choose the preposition that best completes each sentence. Tick () the correct answer.
Model Five in ten toddlers are not read . regularly.
a for b by c to d with
1. The argument is centred . whether or not to encourage children to learn through experience.
a on
b towards
c of
d about
2. The essay must be divided . three parts: introduction, body and conclusion.
a to
b for c into d with
3. My attention was drawn . the pale little boy in the corner.
a with b to
c for d on
4. The reading test was prepared . great patience.
a by
b with c for d from
5. A storm of criticism has been levelled . the board of the school.
a against
b towards
c by
d for

B. For each of the sentences below, write a new sentence as similar as possible in meaning to
the original sentence, using the word given, which must not be altered in any way.
Model According to the protocol, we must call the president Mr. President.
addressed According to the protocol, the president must be addressed as Mr. President.
1. They will deduct points if you do not solve all the tasks on the answer sheet.
penalised
2. All of a sudden the dyslexic child became very emotional.
overcome
3. The researcher was given an honorary doctorate in education by Cambridge University.
conferred
4. There were hundreds of children in the school yard.
packed
5. The results of her study came as a complete surprise to us.
aback

Structures with get and have passive patterns The passive pattern means arrange for
somebody else to do something e.g. Ill get the book brought to you, or things that happen
to you e.g. Shes had her computer stolen.
C. Rearrange the words to make coherent sentences inside the first and last words given.
Model has bibliography be just to
That .. compiled.
That bibliography just has to be compiled.
1.
article has Journal published Special of the had his in
John . Education.
2.
get the teachers have to children their reading prepared for
The .. test.
3.
her had a application has for turned scholarship
Jenny . down.
4.
my have our photo had for class taken just
I ... album.
5.
car his had into broken ago a and days the few CD player
George stolen.

43

SECTION III: Text Structure


Punctuation marks If in speaking we can pause, stop or change our tone of voice, in writing we need
the following punctuation marks (as signals for the readers) to emphasize and clarify what we mean:
(apostrophe) : (colon) , (comma) (dash) - (hyphen) (quotation marks) ; (semicolon)
A. Read the following sentences and select the correctly punctuated one.
Model
a Dr. Bernstein recommends approaching teens at the right time and not when theyre angry busy or tired.
b Dr. Bernstein recommends approaching teens at the right time and not when they're angry, busy, or tired.
c Dr. Bernstein recommends approaching teens at the right time, and not when they're angry, busy, or tired.
d Dr. Bernstein recommends approaching teens at the right time and not when they're angry, busy, or tired.
1. a Once they're teens you cant just say because I said so they won't listen.
b Once they're teens, you can't just say 'because I said so' they won't listen.
c Once they're teens, you can't just say because I said so they won't listen.
d Once they're teens, you can't just say because I said so they won't listen.
2. a Here's how to get things moving in a positive direction set limits, stick to what you say, be reasonable.
b Heres how to get things moving in a positive direction set limits stick to what you say be reasonable
c Here's how to get things moving in a positive direction set limits stick to what you say, be reasonable.
d Here's how to get things moving in a positive direction: set limits, stick to what you say, be
reasonable.
3. a What you do or don't do has a lasting impact on your child's reading skill and literacy.
b What you do or dont do, has a lasting impact on your childs reading skill and literacy.
c What you do, or don't do has a lasting impact on your childs reading skill and literacy.
d What you do, or don't do, has a lasting impact on your child's reading skill and literacy.
4. a Many childrens understanding of phonics will arise from their interest, knowledge, and ideas.
b Many children's understanding of phonics will arise from their interest, knowledge, and ideas.
c Many children's understanding of phonics will arise from their interest knowledge and ideas.
d Many childrens understanding of phonics will arise from their interest knowledge and ideas.
5. a Parents are their childrens first teachers.
b Parents are their childrens first teachers.
c Parents are theyre childrens first teachers.
d Parents are their childrens first teachers.
B. You are going to listen twice to a short audio file. Pay attention to the intonation, pause or stop, so
that you can fill in with the appropriate missing punctuation marks in the fragment below. Use a coloured
pen.
Keeping Your Teen Out of Trouble by Rose Garrett
Teens and trouble think they go together like bread and butter Well you may be wrong. While
teenagers do tend towards risk seeking behaviour and seem to enjoy pushing boundaries and
parents' buttons troublesome behaviour can be anything but typical.
According to Neil Bernstein a clinical psychologist and author of How to Keep Your Teen out of
Trouble and What to Do If You Can't moodiness self-absorption and obsession with peer approval are
all run of the teenage mill. However if you notice your teenager getting out of control experimenting
with drugs or abusing alcohol, it may be time for a wake up call for both of you. Dont expect
lightening to strike some sense into your teen. Although parents may feel that they are being pushed
away during the teen years its your responsibility to firmly push back.
(Source: Adapted from http://www.education.com)

44

Unit 3: Not ADHD? Think Dyslexia


Although dyslexia is a slight disorder of the brain, it is not an intellectual disability and it has been
diagnosed in people of all levels of intelligence.
Although as many as one in 10 people have dyslexia, it's one of the most commonly
misdiagnosed learning issues for school-age children, according to Drs. Brock and New Vocabulary
Fernette Eide, physicians and co-authors of the book The Mislabelled Child. That's assessment
because ADHD often acts as a red herring, throwing evaluators off the scent. "If you talk checklist
to most parents or teachers, ADHD, or attention deficit hyperactivity disorder, is the first mislabelled
thing on people's minds when a student's falling behind in class or is struggling in to overlook
school," says Dr. Brock Eide. "But what they should be doing is thinking about dyslexia. pattern
The dyslexic child is often a mislabelled child." Children with unrecognized dyslexia are remediation
often seen as inattentive, careless, or slow, but, the Eides say, often nothing could be to sequence
farther from the truth. "Dyslexics are overrepresented in creative and inventive fields like struggle
art and architecture or computers and engineering," according to Dr. Fernette Eide. "As trait
young people, their gifts and talents may be overlooked because society only sees their urge
weakest link." Although dyslexia is one of the most common specific learning Phrases
disabilities, it's not always identified in school. Many parents and professionals are more to be aware of
aware of attention deficit disorder checklists than ones for dyslexia. That's exactly why to be due to
parents need to be on the lookout, says Dr. Fernette Eide. "Parents need to be alert to the to be on the lookout
possibility of dyslexia, because they may be the only one who recognizes their child's to be presumed to
pattern of difficulties, so they can help get them the proper assessments, to fall behind
accommodations, and remediation they need." That's all well and good. But what exactly to throw smb. off the
should you look for? The authors say the following traits are red flags for possible scent
dyslexia: reading is slow and effortful (especially reading aloud); tendency to make wild wild guesses
guesses with new words; trouble appreciating rhymes; may skip over small words (like False friends
a, an, the) while reading; mixes up order of letters; avoids reading aloud; listening physician
comprehension much better than reading comprehension; letter reversals, unusual physicist
spelling errors (may look like wild guesses); may avoid writing by hand; "careless" Compound words
errors in math or with reading test instructions; does much better with oral testing. If age-appropriate
your child shows these signs, the Eides urge, don't just assume they're being lazy. There school-age
may be something else at work. ADHD might be a big buzz word in the media, but Prefixes
dyslexia is far more common. And the earlier it's diagnosed, the sooner help can arrive.
dyscalculia
A glossary of important terms related to learning disabilities is necessary for parents dyslexia
to identify signs in their children.
hyperactive
Attention Deficit Disorder (ADD) = A severe difficulty in focusing and maintaining inattentive
attention. Often leads to learning and behaviour problems at home, school, and work. It misdiagnosed
is also called Attention Deficit Hyperactivity Disorder (ADHD); Developmental mislabelled
Aphasia = A severe language disorder that is presumed to be due to brain injury rather overlooked
than because of a developmental delay in the normal acquisition of language; unrecognized
Dyscalculia = A severe difficulty in understanding and using symbols or functions unusual
needed for success in mathematics; Dysgraphia = A severe difficulty in producing Suffixes
handwriting that is legible and written at an age-appropriate speed; Dyslexia = A severe careless
difficulty in understanding or using one or more areas of language, including listening, developmental
speaking, reading, writing, and spelling; Dysnomia = A marked difficulty in remediation
remembering names or recalling words needed for oral or written language; Dyspraxia Word families
= A severe difficulty in performing drawing, writing, buttoning, and other tasks requiring disability
fine motor skill, or in sequencing the necessary movements.
disabilities

Source: Adapted from : http://www.education.com/magazine/article/


http://www.kidsource.com/kidsource/content2/l.disabilities.glossary.html

disabled

45

SECTION I: Vocabulary Activities


Some suffixes, particularly at the end of adjectives, have meaning: -less (without); - like;
-able; - worthy; - ful; - proof; - tight.
A. Identify in the fragment above the adjectives that are formed with some of the suffixes with meaning
and note them down, indicating the process of formation.
Model: watertight = water + tight

B. Check the meaning of the following suffixes, then choose the suitable one in order to form new words.
- less

- like

-able

- worthy

- ful

- proof

- tight

Model: I think it is going to rain, so you will probably use your new watertight jacket.
1. The physicians needed trust persons for their research.
2. They have to pay consider..... attention to the traits displayed by children.
3. Dealing with dyslexia may sometimes be a pain .. experience.
4. Dyslexics must not feel hope ... as long as help can be provided.
5. People suffering from ADHD may display child .. behaviour.
6. We should use error - . tests in the assessment of these children.
WORD FAMILIES

Noun Verb - Adjective

C. Write the word forms for the following:


Model:

protect
agree
assess
avoid
behave
comprehend
consider
diagnose
develop
educate
evaluate
injure
persuade
represent
relieve
require
reverse
select
signify
symbolise

NOUN
protection

VERB
protect

ADJECTIVE
protective

A prefix is placed at the beginning of a word to modify or change its meaning.


D. Listen to the following fragment and note down all the words that contain prefixes. Than check their
meaning in the dictionary. You will listen to the recording twice.
....

46

SECTION II: Language Focus


The ten modal verbs are: can, may, must, will, should, could, might, ought to, shall, would.
A. Identify the modals in Not ADHD? Think Dyslexia. Look at the context in which each modal verb is
used and assign it to one of the categories listed below listed in the table below.
Model: Possibility
may
Meaning
Ability
Conditional
Future
Obligation/ Desirability
Obligation/ Necessity
Prediction
Probability/ Possibility
Prohibition

Modal Verb

B. Write sentences of your own using some of the modal verbs listed above and the prompts given.
Model: Being on holiday, I could relax in the swimming pool all day long.

1. ..

2. .......
3. ......
4. ....
5. .

6. ...

7.
8. ...
9...
10. ...

47

SECTION III: Text Structure


We use italics (characters set in type that slants to the right) and underlining to distinguish certain
words from others within the text. These typographical devices mean the same thing; therefore, it
would be unusual to use both within the same text and it would certainly be unwise to italicize an
underlined word.
Usage of italics or underlining
To indicate titles of complete or major works such as magazines, books, newspapers, academic
journals, films, television programs, long poems, plays of three or more acts
Foreign words that are not commonly used in English
Words used as words
Words or phrases that you wish to emphasize
A. Look at the following examples and match each sentence to one of the usages above. Write the
correct answer next to each sentence.
Have you seen Minghellas The English Patient?
You must remove the word nuance from this
sentence.
I simply do not care what you say!
The article was published in the Journal of Social
Work Education.
They all wished him bon voyage and left.
B. Write down the words that you would use into italics.
Model: My favourite book is Isabel Allendes Portrait in Sepia.
Portrait in Sepia
1. Jane loves to watch ER and Greys Anatomy because their plots are very interesting.
............................................................................................
2. The New York Times is where I read Benedict Careys An Active Purposeful Machine That Comes
Out at Night to Play.
....
3. Neil Genzlinger wrote the review of Lloyd Suhs drama The Children of Vonderly.
....
4. According to Oxford Advanced Learners Dictionary, the word dyslexia means: a slight disorder
of the brain that causes difficulty in reading and speaking, but does not affect intelligence.
....
5. I am not interested in your opinion!
....
6. An au pair should be treated as a family member, not as a servant.
....
7. She said au revoir and disappeared in the night.
....
8. The biggest tabloid in Europe, by circulation, is Germanys Bild-Zeitung.
....
9. She is a mislabelled child, this is the problem!
................
10. The word disorder appears too often in this short paragraph.

48

Unit 4: Williams Syndrome


If a person suffers the small genetic accident that creates Williams syndrome,
hell live with not only some fairly conventional cognitive deficits, like trouble
with space and numbers, but also a strange set of traits that researchers call the
Williams social phenotype or, less formally, the Williams personality: a love
of company and conversation combined, often awkwardly, with a poor
understanding of social dynamics and a lack of social inhibition.
Williams syndrome rises from a genetic accident during meiosis, when DNAs
double helix is divided into two separate strands, each strand then becoming the
genetic material in egg or sperm. Normally the two strands part cleanly, like a
zippers two halves. But in Williams, about 25 teeth in one of the zippers 25
genes out of 30,000 in egg or sperm are torn loose during this parting. When
that strand joins another from the other parent to eventually form an embryo,
the segment of the DNA missing those 25 genes cannot do its work.
The resulting cognitive deficits lie mainly in the realm of abstract thought.
Many with Williams have so vague a concept of space, for instance, that even
as adults they will fail at six-piece jigsaw puzzles, easily get lost, draw like a
preschooler and struggle to replicate a simple T or X shape built with a halfdozen building blocks. Few can balance a check book. These deficits generally
erase about 35 points from whatever I.Q. the person would have inherited
without the deletion. Since the average I.Q. is 100, this leaves most people with
Williams with I.Q. in the 60s. Though some can hold simple jobs, they require
assistance managing their lives.
The low I.Q., however, ignores two traits that define Williams more distinctly
than do its deficits: an exuberant gregariousness and near-normal language
skills. Williams people talk a lot, and they talk with pretty much anyone. They
appear to truly lack social fear. Indeed, functional brain scans have shown that
the brains main fear processor, the amygdala, which in most of us shows
heightened activity when we see angry or worried faces, shows no reaction
when a person with Williams views such faces. Its as if they see all faces as
friendly.
People with Williams tend to lack not just social fear but also social savvy. Lost
on them are many meanings, machinations, ideas and intentions that most of us
infer from facial expression, body language, context and stock phrasings. If
youre talking with someone with Williams syndrome and look at your watch
and say: Oh, my, look at the time! Well its been awfully nice talking with you
. . . , your conversational partner may well smile brightly, agree that this is
nice and ask if youve ever gone to Disney World. Because of this and
because many of us feel uneasy with people with cognitive disorders, or for that
matter with anyone profoundly unlike us people with Williams can have
trouble deepening relationships. This paradox the urge to connect, the
inability to fully do so sits at the centre of the Williams puzzle, whether
considered as a picture of human need or, as a growing number of researchers
are finding, a clue to the fundamental drives and tensions that shape social
behaviour.
After being ignored for almost three decades, Williams has recently become one
of the most energetically researched neurodevelopmental disabilities after
autism and it is producing more compelling insights.
Source: Adapted from David Dobbs, The Gregarious Brain www.newyorktimes.com

49

New Vocabulary
compelling
drive(s)
helix
insight
meiosis
phenotype
realm
replicate
savvy
stock phrasing
strand
urge
Prefixes
inability
preschool
uneasy
Suffixes
conventional
personality
assistance
heighten
conversational
deepen
Nouns of
foreign origin
amygdala
meiosis
Compounds
half-dozen (blocks)
near-normal (skills)
six-piece (puzzle)
Phrases
to be torn loose
to feel uneasy
Word families
gene(s)
genetic
genetics
gregarious
gregariousness

SECTION I: Vocabulary Activities


Many nouns taken from other languages form their plurals by adding s or es to the singular.
However, some have kept their foreign (Latin and Greek) plurals thesis/theses; phenomenon/
phenomena, alga/algae, etc.
LATIN:
um a datum/data, medium/media, stratum/strata, addendum/addenda, symposium/symposia,
bacterium/bacteria
but
museum/museums, asylum/asylums, stadium/stadiums
Datum is much less common than its Latin plural data (information, especially information organized
for analysis) which in English is usually constructed as a plural: These data are inconclusive but
often also as a singular, especially in scientific context This data is inconclusive.
LATIN:
us i
cactus/cacti also cactuses, focus/foci also focuses, radius/radii, terminus/termini,
nucleus/ nuclei also nucleuses, bacillus/bacilli, stimulus/stimuli
but
bonus/bonuses, genius/geniuses, virus/viruses
LATIN:
a ae
alga/algae, larva/larvae, formula/formulae also formulas, antenna/antennae also
antennas, vertebra/vertebrae also vertebras
but
arena/arenas, dillema/ dillemas, diploma/diplomas, era/eras, encyclopaedia/ encyclopaedias,
retina/retinas, villa/villas
LATIN:
x ces
index/indices also indexes, appendix/appendices (in books) also appendixes
(anatomical), matrix/matrices
LATIN:
others
genus/genera, stamen/stamina
Words of Greek origin retain their declentional endings, but anglicised plurals for some of them are
favoured:
GREEK:
is es
analysis/analyses, axis/axes, basis/bases, crisis/crises, diagnosis/diagnoses,
hypothesis/hypotheses, paranthesis/parantheses, thesis/theses
GREEK:
on a
phenomenon/phenomena, criterion/criteria
but
demon/demons, neuron/neurones, proton/protons, ganglion/ganglions
Some foreign nouns are at half way stage with two plurals, the original plural and the English one. As
a rule, the difference is not of sense, but of style. The foreign plural is characteristic of formal usage,
particularly in scientific and academic writing. In some cases the two plurals have different meanings.
index/indices (algebraical signs) indexes (table of contents)
genius/genii (spirits)
geniuses (men of genius)
There are also words borrowed from other languages that in certain circumstances retain their original
endings in the plural.
HEBREW:
cherub/cherubim(cherubs), seraph/seraphim (seraphs)
ITALIAN:
bandit/banditti (bandits), virtuoso/virtuosi also virtuosos
Confetti (from Italian confetto, which is not used in English) takes a singular verb.
Graffiti (lacking a singular form) takes the plural.
FRENCH:
beau/beaux, bureau/bureau

50

A. Fill in the correct plural form of the words in brackets.


Model Although extensively investigated, these phenomena still fascinate researchers (phenomenon)

1. Both the preliminary and final .. revealed that 25 genes were missing (analysis)
2. The researchers collected a great deal of .. for their report (datum)
3. There are several ... that must be considered when calculating the IQ (criterion)
4. The brain scans revealed that there was a set of ...to which the brain reacted (stimulus)
5. More ...are to be confirmed by the new experiments (hypothesis)
Word formation is one of the most useful methods to enrich your vocabulary. To the root word you
may add a prefix or a suffix to form a new word: misunderstanding.
B. Form new words using prefixes and/or suffixes to fill in the blanks with the aid of the words in
capitals.
Model Many people suffering from Williams syndrome draw like a preschooler. SCHOOL
1. The cognitive deficit was .. by the genetic accident that occurred during meiosis. HIGH
2. We were all surprised to see John behaving so ...... in a new environment. GREGARIOUS
3. The brains main fear ... is the amygdala. PROCESS
4. Jenas cognitive .. made impossible any human interaction. PAIR
5. His lack of social puzzles everybody. INHIBIT
C. Each group of words written below has a root word which you must guess and write in column B;
then match it with the appropriate definition in column C. The first is done for you.
A
biodiversity; autobiographical;
biologist; biography; symbiosis
admittance; emitted; omit;
permitting; remittance;
unremitting; submitted;
transmitter
dictation; indicate; dictionary;
predictable; verdict
infer; transfer; preferable; offer;
confer; ferry
apathy; pathetic; pathology;
sympathy; telepathic; empathy;
antipathy
biological; psychologist; logic;
philology
analgesia; nostalgic; analgesic;
neuralgia; nostalgia
anthropomorphism;
metamorphosis; amorphous;

B
bio = life

C
feel
bear; bring; carry

send
speech; word; reason; study
pain
form
say; speak
life

51

SECTION II: Language Focus


Conditionals are clauses which begin most typically with if. They go in several types and they are
used to express events which are possible, likely events in the future, unlikely situations in the present
or future or an event that did not happen in the past.
A. Study the following examples of first, second and third Conditional then fill in with the appropriate
form of the verbs in brackets.
a. If a person suffers the small genetic accident that creates Williams syndrome, he will live with
some fairly conventional cognitive deficits.
b. If we understood their condition, maybe we could help them.
c. I would have made other plans for the trip if you had told me about her disability.
1. Most likely they will leave sooner if they ... (realise) that he has a cognitive disorder.
2. The DNA ..(not be affected) if a genetic accident had not occurred during meiosis.
3. If people with Williams syndrome had a concept of space they .. (not draw) as a preschooler.
4. His IQ ... (be) higher if the deficits had not erased 35 points.
5. If we ...(not feel) uneasy in the presence of people with Williams, they could deepen relations.
Conditional clauses may be introduced by other subordinators than if, for example: as/so long as,
unless, on condition that, only if, provided that, etc.
B. Match the clauses in column A with those in column B to form sentences. One is done for you. 11- A
1. If she had realised her report would be
misinterpreted,
2. As long as you promise to behave yourself,
3. Her latest article may be downloaded freely
4. Supposing you met a Williams person,
5. In the event of a gene deletion during meiosis,
6. In case of a crisis,
7. Humans begin to have hallucinations
8. She will deepen the relation
9. If you had paid more attention to John
10. I m sure they will turn down your invitation
11. You can borrow my laptop for the project

A. on condition that you take good care of it.


B. provided that you have the suitable programme.
C. contact us immediately.
D. she would not have published it.
E. on condition that you feel comfortable with her.
F. you would have understood his behaviour.
G. unless you apologise first.
H. the person will suffer from Williams syndrome
I. you can join us at the meeting
J. if you keep them awake for more than 72 hours.
K. would you know how to talk to him?

B. Listen to Coldplays song on http://www.last.fm/music/ and fill in the blanks with the missing
information:
What If?
What if there _____ (1) no lie
Nothing wrong, nothing right
What if there _____ (2)
And no reason, or rhyme
What if you _____ (3)
That you don't want me there by your side
That you don't want me there in your life
What if I _____ (4) it wrong
And no poem or song
Could _____ (5) what I got wrong
Or _____ (6) you feel I belong

What if _____ (6)


That you don't want me there by your side
That you don't want me there in your life
Ooh ooh-ooh, that's right
Let's take a breath, _____ (7) over the side
Ooh ooh-ooh, that's right
How can you know it, if you _____ (8)
Ooh ooh-ooh, that's right
Every step that you take
_____ (9) your biggest mistake
It could bend or it _____(10)
That's the risk that you take

52

SECTION III: Text Structure


Data refers to information which can be a measure or some observations of things.
Articles, research papers, reports, etc. use tables, charts or graphs to provide information. Some useful
vocabulary in talking about data includes: verbs: increase, decrease, decline, climb, fluctuate, tend;
adjectives: high, low, dramatic, gradual, slight, steep; nouns: fall, point, trend, average, level.
A. Read the fragment below and fill in with the most suitable word from the box. One is done for you.
miserable lower graph levels climbing tend slightly average progressively point start off

Happiness is smile shaped


Research into happiness suggests that our levels of happiness
change throughout our lives.
People were asked how satisfied they are with their lives.
Most people start off (0) happy and become __________ (1) less
happy as they grow older.
For many people, the most __________ (2) period in their life is
their 40s.
After that most people's __________ (3) of happiness climb.
This __________ (4) shows average life satisfaction based on
extensive research from the British Household Panel Survey
between 1991 and 2003.
It seems men are __________ (5) happier on average than women
in their teens, but women bounce back and overtake men later in life.
Women start with __________ (6) levels of average life satisfaction than men.
The low __________ (7) seems to last for longer for women - throughout their 30s and 40s, only
__________ (8) once women reach 50.
Then women __________ (9) to overtake men.
Men start slightly higher than women on __________ (10), and their lowest point is their 40s,
climbing again once they reach 50.
Graph source: British Household Panel Survey 1991-2003
Andrew Oswald, Department of Economics, University of Warwick and Nattavudh Powdthavee, Institute of Education, University of
London.
Source: http://news.bbc.co.uk/2/hi/programmes/happiness_formula/4787558.stm

B. Obtain information from the following charts and write a data commentary in a similar style
as above.
Age-related changes in total amount of sleep and REM sleep

Source: http://faculty.washington.edu/chudler/sleep.html

53

Unit 5: The Psychology of Competition


The five S's of sports training are: stamina, speed, strength, skill, and spirit; but the greatest of these
is spirit.
Ken Doherty
Training the body takes the right state of mind to excel in competition.
A relatively new area in psychological research is sport psychology. However, the
principles involved are much older. Ever since the time of the ancient Greeks a
connection between the body and the mind has been recognized. For any professionals
in the field of psychology it is considered scientific fact that the emotions and
psychological health of an individual has a very significant bearing on their physical
condition. Therefore, it stands to reason that for physical competitors searching for a
slight edge, this connection needs to be explored and used to its fullest extent.
State of mind There are numerous ways that athletes train their bodies. Weight training,
push-ups and running are just a few of the physical training activities utilized by
athletes regardless of the sport involved. There are also a variety of psychological
training exercises that can be used by athletes. At the time of competitions, numerous
elite competitors talk of being "in the zone". What this is referring to is the process of
focusing totally on the task at hand, blocking out any distracting thoughts and giving
the mind the ability to work through the task in a step-by-step fashion. Meditation is
somewhat of a similar process. In and of itself, meditative work is a tool that athletes
can utilize to train their minds. In the evening, prior to going to sleep, sit or lie down
comfortably and allow your mind to become clear. Do not attempt to force this, as the
very thought of forcing will break the meditation process. Instead, as thoughts come to
you, allow them to pass again. Do not concentrate on them, but allow them to go in and
out of your brain. At the beginning of this process, some individuals find it to be helpful
to concentrate on a single thought. If this technique works for you then try it, but keep
in mind that the final goal is complete freedom of thought. As time goes on, you will
apply this state of meditation to competition
Your inner voice The difference between failure and success can be a matter of simply
self talk. Each of us has an inner voice that gives us a running commentary on the
events in our daily lives. Learn to hear that inner voice. Literally speak out loud the
word "stop" at any time that negative self talk starts, then implement positive
conscience self talk, going through in a step-by-step method. When you are not in
training or competition is the best time to learn to control your inner voice. By the time
that you go into competition itself, your interior dialogs should be totally encouraging
and supportive. Self talk and affirmations are related. The main difference between the
two is that affirmations are delivered into the conscious mind. Prior to going to bed, and
again just prior to a competition, look into a mirror and affirm five best strengths you
have for the sport you are in. This will have the effect of building confidence in your
own abilities. Learn to control any stress you may have. Stress can be either negative or
positive, primarily determined by any attitude you may have towards it. Your body does
not realize the difference between negative and positive stress, so it is your thoughts
that must take over to establish that distinction. Instead of fear, learn to identify the
feeling as excitement, and you will harness its power. There are numerous other
psychological techniques that can be applied to competition. Nevertheless, the majority
of the other techniques are based on the concepts of self talk, meditation, and stress
management. If you can master these basic techniques you will begin to move forward
on the right track towards having a competitive edge.
Source: Adapted from : Korbin Newlyn http://www.buzzle.com/articles/the-psychology-of-competition.html

54

New
Vocabulary
athlete
bearing
conscience
excel
failure
harness
implement

Phrases
to stand to
reason
to search for a
slight edge
to have a
competitive
edge
running
commentary
to build
confidence
to move on the
right track
Antonyms
failure #
success
Suffixes
affirmation
comfortably
confidence
excitement
meditation
meditative
professional
psychological
regardless
supportive
Compounds
self talk
step-by-step
push-ups

SECTION I: Vocabulary Activities


A. Look up the meaning of the following phrases and give their Romanian equivalents if possible.
to build confidence
to have a competitive edge
to give a running commentary
to stand to reason
to move on the right track
to search for a slight edge

to gain self-assurance

a cpta/ ctiga ncredere

B. All the concepts listed below are related to competition. Use the words to fill in the spaces.

1. They should always listen to their ................ when they do not know what to do.
2. Recent research shows that .... helps athletes to recover faster from injuries.
3. The pressure of the competition requires a lot of ....... to be successful.
4. .... is a technique which can be used to reduce anxiety.
5. Researchers believe that self-confidence can be built with ... and positive thinking.
6. Athletes need many hours of ...... to stay in good shape.
7. One important step towards success is to build ..... in your own abilities.
8. Freedom of thought is a stage of ... that can be applied to competition.
9. Some psychological techniques are based on the concept of ...... .
10. ... makes sometimes the difference between failure and success.
C. Read the article again and match the following words with their antonyms.
Model: 1. success g. failure
a. weakness
b. similarity
c. disconnect
d. subsequent
e. unhelpful
f. boredom
g. failure

1. success
2. prior
3. excitement
4. distinction
5. strength
6. supportive
7. harness

55

SECTION II: Language Focus


The subjunctive has limited uses in English. The Present Subjunctive short infinitive (all persons)
I suggest he stop as soon as he becomes tired;
The Past Subjunctive were (all persons) I wish she werent so shy.
A. Fill in the blanks with one of these common phrases:
God forbid

far be it from me

come what may

be that as it may

suffice it to say

so be it

Model: Those stones burn my back!


Be that as it may, they will reduce the tension in your muscles!
1. I dont want to explain. _______________________, Susan will resume the psychological training.
2. If, ____________________________, you were to fall ill, who would take your place in the team?
3. If you really want to abandon the competition, then _____________________________________.

4. _________________________, I am determined to learn these new meditation techniques.


5. _________________ to tell you what to do, but you would be mad to compete against him.
B. The words in the following sentences have been jumbled. Rearrange them within the first and last
words given, in order to make coherent sentences.
Model: better were wish you
I wish you were better trained.
1. they essential control their emotional is that
It ..... states.
2. receive athlete insisted the new of should pair coach a
The ..... trainers.
3. to conscience implement self talk is very decision positive
Their .... good.
4. stress learn to were manage the I would if
I .. you.
5. learn desirable you to inner hear that is
It .. voice.
C. Choose one suitable word from the box below to fill in the gaps. Some words may be used more than
once.
were

is found

agree

hadnt

understand

wouldnt

be

didnt

werent

Model: I would not argue with the coach if I _____ you.


I would not argue with the coach if I were you.
1. Whatever his physical training activities _________, they are insufficient to make him win a medal.
2. Id rather you ______________________________ feel fear but excitement about the competition.
3. Its time you ___________________________ the difference between positive and negative stress.
4. We recommend that the athletes ________________________ less anxious before the competition.
5. Imagine you ______________________ alone in this race. How would it affect your performance?
6. I wish they ___________________ so aggressive! Its a competition and they need to be fair play!
7. If he __________________________________ doped, he will be excluded from all competitions.
8. Whether they _____________________________ or not, our team is going to continue the match.
9. We know our coach is right, but we wish she _________________________ yell at us all the time.
10. If only I ___________________________ concentrated on my negative thoughts before the final!

56

SECTION III: Text Structure


An article is a piece of writing which offers information in magazines, newspapers, academic
journals, the internet or other type of publication. In general, articles have five sections: headline,
introduction, main body, conclusion and bibliography.

http://www.donolsen.com
http://www.biggerfasterstronger.com

http://www.authentichappiness.sas.upenn.edu/TimeMagazine

A. Study the layout of the magazine articles printed above and rearrange the following jumbled text in
order to obtain a coherent article. Use the two or three column format.
Steven Pinker: How Our Minds Evolved
By Robert Wright, author of Nonzero: The Logic of Human Destiny Monday, Apr.26, 2004
Decades of social-science dogma depicted the human mind as having few built-in features--kind of
like a computer with no programs, a blank slate. Pinker, along with others in the young field of
evolutionary psychology, disagrees. For starters, he argued in The Language Instinct, we have a
genetically based word processor, engineered by natural selection. Among the other legacies of
natural selection, say the new Darwinians, are such impulses as jealousy and vengefulness. So Pinker
draws fire from those who ascribe all ills to the corruption of pristine souls. But evolutionary
psychology has a brighter side: love and compassion are also in our genes. Besides, Pinker notes,
biology isn't destiny. "Nature," he quotes Katharine Hepburn's character in The African Queen as
saying, "is what we were put in this world to rise above."
Every half-century, it seems, an eminent Harvard psychologist crystallizes an intellectual era. Near
the end of the 19th century, William James, writing in Darwin's wake, stressed how naturally
functional the mind is. In the mid--20th century, after a pendulum swing, B.F. Skinner depicted the
mind as a blank slate. Now the pendulum is swinging again. Harvard, which lured Pinker from the
Massachusetts Institute of Technology last year, seems poised to keep its tradition alive.
Britain's Financial Times once described Steven Pinker as "a handsome man" with a hairstyle that
"works equally well for Led Zeppelin front man Robert Plant." But even if the Harvard psychologist
didn't look like a rock star, he would still play to packed houses on the lecture circuit. He has
something rare among top-tier scholars, an ability to convey complex ideas with clarity, flair and wit.
That's one reason his books--most recently, The Blank Slate--make best-seller lists even as they make
waves in academia. The other reason is those waves in academia. Pinker is on the forefront of an
intellectual sea change.
Source: http://www.time.com/time/magazine/article/

57

Unit 6: Paragraph and Essay Writing


Opinion Paragraph
The opinion paragraph starts with a clear and original view point or attitude about a topic. Never use
expressions such as In my opinion or I think. You should directly start on with your opinion as it
is a truth. Instead of saying, In my opinion life is worth living fully. just write, Life is worth living
fully. This stage should be heavily concentrated upon because you need to give lucid contentions that
support and justify the authenticity and validity of the opinion.
Convincing as well as persuasive styles should be the most common throughout the whole paragraph.
An opinion without clear and vigorous arguments that support and sustain it is not at all inspiring for
the reader. You should also bear in mind that arguments are not new opinions, but only an attempt to
support the opinion with the most appropriate evidence. Therefore you should be careful about the
way the topic sentence is managed and reinforced through logical, resistant and easy to assimilate
supporting details, here arguments. The arguments must be so comprehensible that in this stage you
have to avoid using assumptions or theories but you must use only facts. Examples are the most
helpful tools to clarify and back up your arguments; however they should neither be volatile nor
vague ones. They should be positive statements aiming at bringing about the readers involvement
and understanding.
The concluding sentence, on the other hand, should not raise a new opinion or present an open
statement. It should be cautiously dealt with in order to echo the whole paragraph or at least to
paraphrase the topic sentence. The concluding shift is crucial because it is the last thing the reader will
keep in mind. The minimum deviation from the opinion stated above or the pace and logic of the
paragraph will engender a deadly effect.
( Retrieved from:http://abdessalami.bravehost.com/opinion.html)

Tips for Good Opinion Paragraphs


You will need to be well prepared in order to write a good opinion paragraph. Here are the steps to
take before you even start writing:
Pick a controversial issue - something people clearly agree or disagree with it strongly.
Decide which side you will take - do you agree or disagree with it? This will be your opinion.
Get as much information as you can in order to defend your point of view - you will need facts to
support your point, examples of why your opinion is the correct one.
Find out as much as you can about opinions that are different from yours - get as much information
about the other side as you can.
Be ready to change your main idea if your research shows you that your thoughts were not correct to
begin with!
Now you are ready to start writing!
Make sure your main idea Classes that start at or before 8 o'clock in the morning are not
your opinion about the subject scheduled at the best time to benefit the majority of the students who
- is clear and well stated. For have to take them.
example:
Transition into the body of the There are many, many reasons for this.
paragraph - For example:
Give your second strongest Most of the students are pretty young and stay up until late at night
reason to support this idea. working or socializing. They don't know how to manage their time
For example:
well enough yet.
Give a specific example or Look at statistics from college campus studies on this subject - say
statistics to support this something similar to this - A study done by _, from the _ reports that
statement. For example:
University of freshman students work_ hours in the evenings, and
then socialize for _ hours. They only get an average of hours of sleep.

58

Give your weakest reason to People have a difficult time getting up too early in the morning.
support this idea. For example:
Give an example to support this describe how difficult it is for someone you know to get up and be
statement too. For example:
ready in time. (look around your classroom, at the students in the
cafeteria - how many look tired and not ready for the day's work
yet?)
Give your strongest reason to People learn best when they have rested long enough, and are
support this idea. For example: awake and ready to learn.
Explain and give an example of The study conducted by concluded that _% of the students who
someone you know, or statistics had not rested long enough, or well enough, fail their courses
you have found to support this which are scheduled early in the morning, and the average grades
thought. For example:
from early courses are lower than grades fro the same course
scheduled for later in the day.
Give the strongest reason that Some people think that it is important to get your classes done and
others who do not agree with over with early in the morning, so there is time for other activities
you have. For example:
during the day.
Refute this argument - prove that This is true, early courses do free the people up for other activities
it is not really the correct view. later, but what is the point of sacrificing learning, hurting chances
For example:
for success, in order to be able to play during a longer period of the
day?
Finish with a good concluding Even though early courses are good for a few people who are at
sentence. For example:
their best in the early morning, they are not helpful to the majority
of the students.
Now you are ready for the usual editing part of your writing. Make sure that:
- you have a main idea
- your supporting points are directly related to the main idea
- your transitions are good and logical
- your sentences are in the correct order
- you mentioned the other side,
- you refuted the argument from the other side
- your sentences are well written, with as few errors as possible
(Retrieved from: http://web.clark.edu/martpe/opinion%20paragraphs.htm)

Sample Opinion Paragraph:


A policy that requires public school students to wear uniforms would be a bad idea for several
reasons. First of all, no style of clothing looks good on everyone. In their pre-teen and teen years,
students are especially sensitive about their appearance, and having to wear clothing that doesnt fit
them well will do little to help their fragile self-esteems. In addition, uniforms are expensive. Students
would need to have at least two complete sets of uniforms to allow for laundering, which could be
very costly for parents. Of course, since most students arent likely to wear their uniforms after
school, parents also have to purchase everyday clothes like jeans, shirts, and skirts, adding
significantly to the amount they must spend on clothes. Furthermore, during the school year students
may outgrow their uniforms or other clothing, increasing the cost for some families. Finally, a
uniform policy ignores families rights and freedom to make clothing decisions that are best for them.
Certainly schools should be able to restrict clothing that features obscene or objectionable slogans or
that exposes too much skin. However, making all students dress the same says that individuality is
less important than conformity. To conclude, the world already has too many followers, so public
schools should allow students the freedom to express their unique personalities through their clothing.
(Retrieved from: http://learnlab.hfcc.edu/sites/learnlab.hfcc.edu/files/sample_opinion_paragraph.pdf)

59

Essay writing tips:


dos
give your essay a clear structure. Make sure that it has an introduction which says what the
aim of the essay is, a body (=the main part of the essay, usually consisting of 3 paragraphs),
and a conclusion at the end which says what your point was
link your ideas together so that they are connected in a logical way
give supporting evidence or quotations from other people in order to support the points you
want to make, and say where they come from
donts
dont mix different ideas in the same paragraph or sentence
dont use informal spoken language, and dont use short forms such as cant or wont
dont overuse phrases such as I think that You can use the form In my opinion or if you
want to say what other people think, you can use phrases such as According to Freud or It
was Freuds view that It is also often better to use the passive form: It has been pointed out
that It has been said that
dont copy other peoples work. This is known as plagiarism and will cause you to fail your
essay. You can give short quotations from other writers to support your arguments, but you
must say who and where the quotation is from.
dont feel that you have to use very formal or complicated language. Simple is best.
You know words in English, and you know what they mean, but how do you use them together to
form a correct English sentence and link your ideas coherently? Here is a selection of the most
common problems that students face when linking words together, and some suggestions for different
ways of doing this.
Listing ideas in a logical order
One of the most common weaknesses in essays is that the ideas are not linked together in a clear and
logical sequence. One simple way of avoiding this problem is to decide exactly which points you
want to make, and then number them, using firstly, secondly, thirdly etc, and lastly. Instead of firstly
you can also say first of all, in the first place, or to begin with. Instead of lastly you can say finally.
Summarizing your ideas
If you want to summarize your ideas at the end of an essay or report, you can begin the summary by
saying in conclusion, to conclude or to sum up
Adding another idea that supports the previous one
The simple way to do this is to use also. Students tend to use also too much but there are other
expressions that you can use instead, including furthermore, moreover (both used in formal English),
what is more and besides (used especially in conversation).
If you want to say that something has two different qualities, you can join them together with the
word both. But remember that you can use both only with two things. If there are more, then you can
say: The jacket combines stylishness, comfort, and warmth.
If you want to name two qualities that something does not have, you can use neithernor.
Contrasting different ideas with each other
There are many different ways of pointing that there is a contrast between two ideas. Some of the
linking words used are but, however, although, though, nevertheless, and yet, whereas, on the one
hand on the other.
Saying what the results of something is
There are several expressions you can use including so, therefore, as a result, and, in formal English,
consequently and thus.
Saying what the reason for something is
When giving the reason for something you can use: because, as, due to, and owing to. Due to and
owing to are used especially in official statements, when saying that something was caused by a
particular event or problem.
Saying what the purpose of something is
You can use to, in order to, and so that.

60

ACTIVITIES
1. Read carefully the following description of the procedure for writing an essay. It gives
advice in the form of what you should do. When you have finished reading do the
exercise in 2.
The Stages of Writing an Essay
First, the topic, subject or question should be thought about carefully: what is required in the
essay should be understood. Then a note should be made of ideas, perhaps from knowledge or
experience. After this, any books, journals, etc. should be noted that have been recommended,
perhaps from a reading list or a bibliography. Then to the list should be added any other books,
articles, etc. that are discovered while the recommended books are being found.
Now is the time for the books, chapters, articles, etc. to be read, with a purpose, by
appropriate questions being asked that are related to the essay topic or title. Clear notes should be
written from the reading. In addition, a record of the sources should be kept so that a bibliography
or list of references can be compiled at the end of the essay. Any quotations should be accurately
acknowledged: authors surname and initials, year of publication, edition, publisher, place of
publication, and page numbers of quotations.
When the notes have been finished they should be looked through in order for an overview of
the subject to be obtained. Then the content of the essay should be decided on and how it is to be
organized or planned. The material should be carefully selected: there may be too much and some
may not be relevant to the question. The material, or ideas, should be divided into three main
sections for the essay: the introduction, the main body, and the conclusion. An outline of the essay
should be written, with use being made of headings or sub-headings, if they are appropriate.
The first draft should be written in a suitably formal or academic style. While doing this, the
use of colloquial expressions and personal references should be avoided.
When it has been completed, the draft should be read critically, and in particular, the
organization, cohesion, and language should be checked. Several questions should be asked about
it, for example: Is it clear? Is it concise? Is it comprehensive? Then the draft should be revised
and the final draft written legibly! It should be remembered that first impressions are important.
Finally, the bibliography should be compiled, using the conventional format: the references
should be in strict alphabetical order. Then the bibliography should be added to the end of the
essay.

61

2. All the sentences containing advice (should) are listed below. Spaces have been left for
the verbs. In each space write the appropriate verb, but write it as a direct instruction
(putting the verb in its imperative form) e.g. should be finished finish.
The Stages of Writing an Essay
a.
b.
c.
d.
e.
f.
g.
h.
i.
j.
k.
l.
m.
n.
o.
p.
q.
r.
s.
t.
u.
v.
w.
x.
y.

________________ carefully about the topic, subject or question.


________________ what is required in the essay.
________________ a note of your ideas, perhaps from your knowledge or experience.
________________ any books, journals, etc. that have been recommended, perhaps
from a reading list or a bibliography.
________________ to your list any other books, articles, etc. that you discover while
finding the recommended books.
________________ the books, chapters, articles, etc. with a purpose, by asking yourself
appropriate questions that are related to the essay topic or title.
________________ clear notes from your reading.
________________ a record of your sources so that you can compile your own
bibliography or list of references at the end of your essay.
________________ accurately any quotations: authors surname and initials, year of
publication, and page numbers of quotations.
________________ through your notes when you have finished in order to obtain an
overview of the subject.
________________ on the content of your essay and how you want to organize it, in
other words, plan it.
________________ your material carefully: you may have too much and some may not
be very relevant to the question.
________________ your material, or ideas, into three main sections for the essay: the
introduction, the main body, and the conclusion.
________________ an outline of the essay, making use of headings or sub-headings, if
they are appropriate.
________________ the first draft, in a suitably formal or academic style.
________________ the use of colloquial expressions and personal references.
________________ the draft critically, in particular checking the organization,
cohesion and language.
________________ yourself several questions about it, for example: Is it clear? Is it
concise? Is it comprehensive?
________________ the draft.
________________ the final draft.
________________ sure it is legible!
________________ first impressions are important.
________________ your bibliography, using the conventional format.
________________ that your references are in strict alphabetical order.
________________ the bibliography to the end of your essay.

(Source: Adapted from Jordan, R.R, Academic Writing Course, Nelson, 1992)

62

Argumentative and Descriptive Essays


A Brief Guide to Writing Argumentative Essays
The art of argumentation is not an easy skill to acquire. Many people might think that if one simply
has an opinion, one can argue it effectively, and these folks are always surprised when others don't
agree with them because their logic seems so correct. Additionally, writers of argumentation often
forget that their primary purpose in an argument is to "win" it--to sway the reader to accept their point
of view. It is easy to name call, easy to ignore the point of view or research of others, and extremely
easy to accept one's own opinion as gospel, even if the writer has not checked his or her premise in a
couple of years, or, as is the case for many young writers, never questioned the beliefs inherited from
others.
Want to know what you think about something? Then write an argumentative essay. To be fair,
however, you'll find that one of the first things you must do is become an expert on the issue. When
you pick a topic, you should avoid writing about issues that cannot be won, no matter how strongly
you might feel about them. The five hottest topics of our time seem to be gun control, abortion,
capital punishment, freedom of speech, and probably the most recent, euthanasia, or the right to die. If
possible, avoid writing about these topics because they are either impossible to "win," or because your
instructor is probably sick of reading about them and knows all the pros and cons by heart (this could
put you at a serious disadvantage). The topics may be fine reading material, however, because most
people are somewhat aware of the problems and can then concentrate on understanding the method of
argument itself. But care should be taken that if you read one side, you also read the other. Far too
many individuals only read the side that they already believe in. These issues cannot be won for good
reason: each touches on matters of faith and beliefs that for many people are unshakable and deeply
private.
Features
1. So, what do you write about? Pick a well-defined, controversial issue. Readers should understand
what the issue is and what is at stake. The issue must be arguable, as noted above. After stating your
thesis, you will need to discuss the issue in depth so that your reader will understand the problem
fully.
2. A clear position taken by the writer. In your thesis sentence, state what your position is. You do not
need to say: "I believe that we should financially support the space station." Using the first person
weakens your argument. Say "Funding for the space station is imperative to maintain America's
competitive edge in the global economy." The thesis can be modified elsewhere in the essay if you
need to qualify your position, but avoid hedging in your thesis.
3. A convincing argument. An argumentative essay does not merely assert an opinion; it presents an
argument, and that argument must be backed up by data that persuades readers that the opinion is
valid. This data consists of facts, statistics, and the testimony of others through personal interviews
and questionnaires or through articles and books, and examples. The writer of an argumentative essay
should seek to use educated sources that are nonbiased, and to use them fairly. It is therefore best to
avoid using hate groups as a source, although you can use them briefly as an example of the
seriousness of the problem. Talk shows fall into the same category as they are frequently opinionated
or untrue.
4. A reasonable tone. Assume that your reader will disagree with you or be skeptical. It is important,
therefore, that your tone be reasonable, professional, and trustworthy.

63

A Brief Guide to Writing Descriptive Essays


There are several methods writers use to describe something in an essay. They may choose vivid,
fresh language, or they may use examples, or they might take something ordinary and by comparing it
with something extraordinary, make it interesting, or they may use their senses.
When someone asks you to describe something, the first step you might take is to jot down the first
words that come to you. If I say "egg," for instance, you might write down the following string of
associations: "round, white, brown, fresh, scrambled, farmer, chicken, goose, over-easy." But another
student might write down "ostrich," while yet another chooses "dinosaur." Then a medical student
might chime in with "ovulation, zygote, and baby." At some point, someone else may take it a step
further and mention "fragility." The point is that the one little word "egg" can conjure up a number of
associations, all coming at the subject in a different way. So when you are asked to describe an event
or a person, start with the obvious, but don't stay there.
Features
1. A well-focused subject can be ordinary or extraordinary, but you should strive to make it as
interesting as possible by emphasizing what makes it interesting or new and unusual. Pick something
specific, an event or a person or an animal.
2. How you treat your subject is directly related to how your reader will react to it. Give plenty of
specific descriptive detail. If you're describing an event, watch people moving and hear them talking.
Create a dominant impression for your reader.
3. Create a clear pattern of organization. Your introduction should work from general to specific,
ending in a thesis sentence. You should have several paragraphs that develop and describe your topic,
and your conclusion should restate your thesis or conclude your event.
(Source: Adapted from: Jennifer Jordan-Henley)

64

Annex 1: Audio scripts


MODULE 1, UNIT 2, SECTION III, EXERCISE B
The information in the following paragraph has been jumbled. Listen to the recording, rearrange it,
and rewrite it in order to provide a coherent abstract. You will hear the recording twice.
This article reports the results of a national survey in which psychology majors were asked about the
use of animals in psychological research and teaching. In general, the attitudes of psychology majors
closely resembled the attitudes of practicing psychologists. Students tended to (a) support animal
experiments involving observation or confinement, but disapprove of studies involving pain or death;
(b) support mandatory pain assessments and the federal protection of rats, mice, pigeons and reptiles;
and (c) support the use of animals in teaching, but oppose an animal laboratory requirement for the
psychology major. Opposition to the use of animals was greatest among women, among students at
selective schools, and among students living in the Northeast/ Mid-Atlantic region of the country.
UNIT 4, SECTION III, EXERCISE B
B. You will now listen to the Discussion section of the report above. Mark the following statements
true (T) or false (F). You will hear the recording twice.
Discussion
The finding of a significant positive correlation (r = +.47, p < .01) between daily hassles and
stress levels supports Kohn et al.'s research on the stress effects of daily hassles (as cited in Weiten,
2001). One hassle by itself may be small and insignificant, but when hassles start to build up they may
cause a great deal of stress. The finding of a negative correlation (r = -.35, p < .05) between social
support and stress also supports past research (Davis, Morris & Kraus, 1998; House, Landis &
Umberson, 1988). Social support can be very important in reducing stress because it allows people to
talk about, and have others listen to their problems.
The significant positive correlation (r = +.42, p < .05) between life experience and stress also
supports Holmes & Rahe's research (as cited in Weiten, 2001) that the more changes in life one has,
the more susceptible to stress one becomes.
The significant positive correlation (r = +.39, p < .05) between work hours and stress supports
Weiten's (2001) research on the subject. The work environment can be a very stressful place and the
more time one spends there, the higher their stress levels may become.
However, the absence of the expected inverse correlation between exercise (Brown, 1991) and
stress was unexpected. Brown has shown that exercise can be beneficial to reducing stress levels.
Perhaps more participants were needed in order to show an accurate correlation. Social desirability
bias (Weiten, 2001) may also have been a factor. The participants may have reported the amount of
exercise that they believed to be socially acceptable instead of the amount of exercise they actually
did.
The negative correlation between sleep and stress was not significant (r = -.21). A stronger, more
significant correlation was expected. A good night's sleep is essential to resisting stress. One reason
for these results might be that hours of sleep in this survey were all around eight hours, while stress
levels were scattered over a much larger range. Again, the small sample size might be a factor; more
participants might increase the accuracy of the results.
UNIT 5, SECTION III, EXERCISE A
You are going to listen to an APA style set of rules used for quoting. Fill in the blanks with the
missing information. You will listen to the recording twice.
Quotations
- Fewer than 40 words: Include in the text, surrounded by double quotation marks
- 40 words or more: Set off from the text in indented block form without quotation marks. If the
quotation contains multiple paragraphs, indent the start of each one 0.5".
- To indicate errors in the original source, use sic, italicized and bracketed: . . . biolgical [sic]
- To indicate changes in the original source:

65

a. Use an ellipsis to indicate omission. Add a period if the omission comes between sentences.
b. Use brackets to insert material.
c. If someone other than the original author has italicized words for emphasis, add the words [italics
added] in brackets after the words.
- Cite quotations in the following ways (depending on quote length and use of author name):
Horner (1967) found that Children raised in stable two-parent families . . . (p. 438).
He found that Children raised . . . (Horner, 1967, p. 438).
Horner (1967) found the following: Children raised . . . [assuming quotation is 40 or more words
long]. (p. 438)
You may need to obtain copyright permission for long quotations.
MODULE 2, UNIT 1, SECTION III, EXERCISE A
You are going to listen to a set of instructions for writing a good summary and then fill in the blanks
with the missing information. You will listen to the recording twice.
Writing an effective summary requires that you:
Read with the Writer's Purpose in Mind
Read the article carefully, making no notes or marks and looking only for what the writer is saying.
After you've finished reading, write down in one sentence the point that is made about the subject.
Then look for the writer's thesis and underline it.
Underline with Summarizing in Mind
Once you clearly understand the writer's major point (or purpose) for writing, read the article again.
Underline the major points supporting the thesis; these should be words or phrases here and there
rather than complete sentences.
In addition, underline key transitional elements which show how parts are connected. Omit specific
details, examples, description, and unnecessary explanations.
Write, Revise, and Edit to Ensure the Accuracy and Correctness of Your Summary
Writing Your Summary
Now begin writing your summary. Start with a sentence naming the writer and article title and stating
the essay's main idea. Then write your summary, omitting nothing important and striving for overall
coherence through appropriate transitions.
Be concise, using coordination and subordination to compress ideas.
Conclude with a final statement reflecting the significance of the article -- not from your own point of
view but from the writer's.
Throughout the summary, do not insert your own opinions or thoughts; instead summarize what the
writer has to say about the subject.
Revising Your Summary
After you've completed a draft, read your summary and check for accuracy.
Keep in mind that a summary should generally be no more than one-fourth the length of the original.
If your summary is too long, cut out words rather than ideas. Then look for non-essential information
and delete it.
Write another draft -- still a draft for revision -- and ask someone to read it critically.
Editing Your Summary
Correct grammar, spelling, and punctuation errors, looking particularly for those common in your
writing.
Write a clean draft and proofread for copying errors.
UNIT 2, SECTION III, EXERCISE B
You are going to listen twice to a short audio file. Pay attention to the intonation, pause or stop, so
that you can fill in with the appropriate missing punctuation marks in the fragment below. Use a
coloured pen.
Keeping Your Teen Out of Trouble by Rose Garrett

66

Teens and trouble: think they go together like bread and butter? Well, you may be wrong. While
teenagers do tend towards risk-seeking behaviour, and seem to enjoy pushing boundaries and
parents' buttons troublesome behaviour can be anything but typical.
According to Neil Bernstein, a clinical psychologist and author of How to Keep Your Teen out of
Trouble and What to Do If You Can't, moodiness, self-absorption, and obsession with peer approval
are all run of the teenage mill. However, if you notice your teenager getting out of control,
experimenting with drugs, or abusing alcohol, it may be time for a wake-up call for both of you.
Don't expect lightening to strike some sense into your teen. Although parents may feel that they are
being pushed away during the teen years, it's your responsibility to firmly push back.
UNIT 3, SECTION I, EXERCISE D
Listen to the following fragment and note down all the words that contain prefixes. Than check their
meaning in the dictionary. You will listen to the recording twice.
The dyslexic child is often a mislabeled child." Children with unrecognized dyslexia are often seen as
inattentive, careless, or slow, but, the Eides say, often nothing could be farther from the truth.
"Dyslexics are overrepresented in creative and inventive fields like art and architecture or computers
and engineering," according to Dr. Fernette Eide. "As young people, their gifts and talents may be
overlooked because society only sees their weakest link."

67

Annex 2:
Europass
Curriculum Vitae

Insert photograph.

Personal information
Surname(s) / First name(s)

Surname(s) First name(s)

Address(es)

House number, street name, postcode, city, country

Telephone(s)

Mobile:

Fax(es)
E-mail
Nationality
Date of birth
Gender
Desired employment / Occupational field
Work experience
Dates

Add separate entries for each relevant post occupied, starting from the most
recent.

Occupation or position held


Main activities and responsibilities
Name and address of employer
Type of business or sector
Education and training
Dates

Add separate entries for each relevant course you have completed, starting from
the most recent.

Title of qualification awarded


Principal subjects/occupational skills covered
Name and type of organisation providing
education and training
Level in national or international classification
Personal skills and competences
Mother tongue(s)

Specify mother tongue (if relevant add other mother tongue(s))

Other language(s)
Self-assessment

Understanding

European level * (*Common European Listening


Framework of Reference for Languages)

Speaking

Reading

Spoken
interaction

Writing
Spoken
production

Language
Language
Social skills and competences

Describe these competences and indicate where they were acquired.

Organisational skills and competences

Describe these competences and indicate where they were acquired.

Technical skills and competences

Describe these competences and indicate where they were acquired.

Computer skills and competences

Describe these competences and indicate where they were acquired.

Artistic skills and competences

Describe these competences and indicate where they were acquired.

Other skills and competences

Describe these competences and indicate where they were acquired.

Driving licence

State here whether you hold a driving licence and if so for which categories of
vehicle.

Additional information

Include here any other information that may be relevant, for example contact
persons, references, etc.

Annexes

List any items attached.

68

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